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How to Craft a Digital Advertising Strategy that Combats Rising Costs and Captures New Customers

ConversionXL

If your business has a five- or six-figure digital advertising budget, you can put more money behind campaigns. It will also ensure you’re not “spraying and praying” with campaigns—and you’re not wasting your budget. Research shows that over 42% of internet users worldwide now use ad blockers to reduce how much advertising they see.

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7 Retargeting Case Studies That’ll Boost Your Current Campaigns

ConversionXL

What if grouping all audiences into the same retargeting campaign is actually doing more harm than good? The truth is that a lot of people never give the attention or resources that’s needed to improve their retargeting campaigns. Achieved CPAs that were 34% cheaper than non-brand search campaigns. It’s an afterthought.

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Retail Reimagined: 9 Trends for the Future of Physical Retail

ConversionXL

The "Roaring Twenties" was a boom period in new construction, new infrastructure, deferred spending, and new forms of art. 2021 will see a boom in retail redevelopment, high speed internet and commerce adoption, deferred spending, and creator-driven dynamism. "Années A focus on local. Image source ).

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23 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

We started our business in 2014, after a successful Kickstarter campaign. I started my business simply because I want to be of assistance to those who want to learn through the internet. Today, my company operates in New York, Orlando, London, Paris, Lisbon and Porto, while always looking for other cities to invest.

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Girlfluence To Harness Women Power Online Using Video

YoungUpstarts

Founded within Manhattan’s Silicon Alley – which is seeing an explosion of entrepreneurship in the digital space - New York City-based Girlfluence aims to gather the support of and speak to the new generation of female entrepreneurs, influencers and consumers and thereby harnessing and nurturing female empowerment.

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Before You Buy a Hotel Business, Answer These 4 Questions

Up and Running

For example, consider these franchise pros and cons: Pros: Established marketing materials such as ad campaigns, website, and reputation. While areas such as Las Vegas, San Francisco, and New York bring in the most tourists a year, know that high-mileage areas are already saturated with hotels and come with a more expensive up-front cost.

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Gen Z Making money: From Social Media Influencers to Gig Economy

VC Cafe

So much so, that the internet is already filled with articles such as “ 5 money lessons millennials can learn from Gen Z ”, explaining how those who were born after 1995 are improving the ways in which they make a profit. The New York Times.) Vanity Fair. it is still very much so the golden age of influencer marketing.