Steve Blank

JANUARY 22, 2014

Over the years Dino and I brainstormed about how Lean entrepreneurship would affect regional development. However, four critical advances over the past decade (cloud, accelerators, Lean, and Angels) not only changed the math for tech investing but made regional tech clusters possible. The Bend Experience. Build $10-30M funds.

Early Stage 286

Early Stage Silicon Valley Oregon Technical Review 286

The Next Web

OCTOBER 28, 2012

Growth hacking has resonated in the startup community due to today’s growth challenges: new channel creation, channel saturation, the “best product” fallacy and “product-growth” fit. Channel instability. The creation and destruction of channels is a common occurrence today. Channel saturation.

Technical Review 150

Technical Review Software Review Distribution San Francisco 150

Steve Blank

SEPTEMBER 16, 2014

” She looked at bit puzzled, so I continued to explain… One of the virtues of using the Business Model Canvas as part of a Lean Startup is that it helps you frame each one of your nine critical hypotheses. Activities” is where you define the most important things your company must do to make the rest of your business model work.

Cofounder 335

Cofounder Founder Intellectual Property Business Model 335

ConversionXL

FEBRUARY 3, 2022

This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. New markets include geographic regions, new customer segments, or new channels to reach your customers (digital or physical). New channels. New customer segments. Partnerships.

Marketing 115

Marketing Framework Metrics Channel 115

Up and Running

NOVEMBER 15, 2017

Sedibeng’s primary market advantages are their company culture, consistent “quality” branding, traditional brew recipes, and commitment to rural distribution. Sales channel relationships. A weakness that may deter investors is NovOculi’s lack of relationship with the medical device distribution community.

Botswana 148

Botswana Business Plan Oregon Distribution 148

ConversionXL

NOVEMBER 10, 2021

Influencer Marketing defines it as: “…creating content that will be promoted through paid distribution channels like sponsored placements, advertisements, and pay-per-click campaigns. And while you can share content across your own social channels or in newsletters, promotion is handled by the source.

Advertising 131

Advertising Cost Customer PR 131

Up and Running

OCTOBER 30, 2020

ReferralCandy helps brands set up and run customer referral programs (such as Give $10, get $10) on autopilot — that means tracking referral purchases and distributing referral rewards automatically. Work on your business brand and create a long-term lean business plan that helps you manage this process.

eCommerce 152

eCommerce Sales Software Review Canada 152

Steve Blank

JULY 13, 2021

Business plans presume that building a startup is a series of predictable steps requiring execution of a plan which assumes a series of known facts: known customers, known features, known pricing, known distribution channel. Let’s Teach Lean Via Experiential Learning. Designing the Lean LaunchPad/I-Corps Class – the “Pedagogy”.

Lean 433

Lean Agile Business Model Business Plan 433

Startup Lessons Learned

MAY 9, 2012

TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. Since then, Brant and Patrick have been tireless advocates for the whole Lean Startup movement. Illustrations by FAKEGRIMLOCK. You can pre-order it starting today.

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

Startup Lessons Learned

AUGUST 24, 2009

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Steve Blank

MARCH 19, 2009

They sold their product through the computer retail channel, something I knew nothing about. They had an existing distribution channel and their dealers and customers thought they knew who the company was and what it stood for. The first step was to recruit a new management team.

Silicon Valley 146

Silicon Valley Software Review Technical Review RSS 146

Up and Running

MAY 9, 2022

Instead, you can stick with a simple internal business plan model that keeps your document lean and easy to communicate. It’s a document that can easily be distributed across multiple communications channels, encourages employee engagement, and leans into uncovering issues and competitive advantages for your business.

Business Plan 160

Business Plan Forecast Lean Channel 160

Steve Blank

AUGUST 5, 2010

Consumer Internet investing seems to have split off from traditional Venture Capital, and is creating a new category of VC’s: Lean VC’s. The Rise of the “Lean VC’s” – Consumer Internet Gets Funded. I call them “ Lean VC’ s” to emphasize why they’re different. (In Lean VC’s are Different. Here’s why.

Lean 258

Lean Internet Silicon Valley Venture Capital 258

Steve Blank

JANUARY 21, 2016

These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Because Lean Startup methods, Crowdfunding, Amazon Web Services and the Internet that connects us all, is bringing the cost of failure to zero. .

Detroit 120

Detroit Baltimore Entrepreneur Cofounder 120

The Next Web

DECEMBER 4, 2013

As a startup, you’re working with limited resources and a lean business model. Back in 2009, Cloudera placed news of its Distribution for Hadoop launch in tech blogs and reputable news sources , and reached 1.5 Ignore these pioneering risk-takers, and say goodbye to social channels of conversion. Prioritize social networks.

Social Media 158

Social Media Media Viral Startup 158

Both Sides of the Table

MAY 19, 2010

Another topic we debated early in the program was “lean startup” vs. “ fat startup ” where we both took the obvious hedge and said “it depends.” But truthfully both Dana and I are more aligned with the lean startup principles and believe you only go FAT when you’ve really proved out your product / market fit. Total raised: $29.5mm.

Partner 240

Partner New York City Cofounder Syndicate 240

Steve Blank

DECEMBER 17, 2013

It’s Lean, it’s fast, it works and it’s unlike anything else ever done. Welcome to the Lean LaunchPad for Life Sciences and Healthcare (part of the National Science Foundation I-Corps ). This post is part of our series on the Lean Startup in Life Science and Health Care. Part 6: Distribution channels in Life Sciences.

Lean 251

Lean Customer Development Business Model Channel 251

Steve Blank

DECEMBER 19, 2013

This post is part of our series on the National Science Foundation I-Corps Lean LaunchPad class in Life Science and Health Care at UCSF. Part 6: Distribution channels in Life Sciences. Our Lean LaunchPad for Life Science class talked to 2,355 customers, tested 947 hypotheses and invalidated 423 of them.

Lean 251

Lean Customer Development Video Distribution 251

Steve Blank

APRIL 7, 2020

The classes are built on the Lean Startup methodology: Customer Discovery, Agile Engineering and the Business/Mission Model Canvas. How can you test distribution/deployment? With in-person classes canceled, we’re about to start our online versions of Hacking for Defense and Hacking for Oceans (and here ). Are they the same now?

Customer 413

Customer Business Model Restful Video 413

Startup Lessons Learned

OCTOBER 23, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. Analytics spark more questions and discussion than almost any other aspect of the Lean Startup method. Alistair and Ben, co-authors of the book Lean Analytics, will help you sort it out in our next webcast, Lean Analytics for Non-tech Companies.

Analytics 167

Analytics Lean Widget Metrics 167

YoungUpstarts

MARCH 17, 2013

The theory of resource dependence stipulates that existing customers and shareholders ultimately dictate where funds, manpower and other resources are channeled to. This principle is later popularized by Eric Ries’ “ The Lean Startup “ Principle #4: An Organization’s Capabilities Define Its Disabilities.

Technical Review 171

Technical Review Forecast Technology Demand 171

Steve Blank

NOVEMBER 11, 2014

They had direct interaction with customers and controlled a sales channel which allowed them to negotiate their own deals with customers. Decades before we were able to articulate the value of “getting out of the building” and the Lean Startup, the value in having skunk works controlling their own distribution was starkly evident.

Channel 286

Channel Customer Development Distribution Restful 286

Startup Lessons Learned

SEPTEMBER 22, 2008

Either way, you can use any marketing channel thats available to bring in new customers, including word of traditional advertising, SEO, SEM - wherever you can find prospects who are going to find your product addicting. The Lean Startup Intensive is tomorrow at Web 2.0. Expo SF (May. Conference streaming, sponsors, discounted tickets.

San Francisco 167

San Francisco CPA SEM CTO Hire 167

ConversionXL

FEBRUARY 27, 2019

Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. The SaaS test balloons helped gauge the potential traction on social media and other channels. Exhaust the channels that are more repeatable, 5–10x.

Product 110

Product Campaign Acquisition Social Media 110

Startup Lessons Learned

APRIL 26, 2009

Its a key lean startup concept. We combined three tactics: extensive use of free software, an open platform for user-generated content, and leveraged distribution channels. Leveraged distribution channels. For a specific application of this idea, see How to get distribution advantage on the iPhone.)

Product Development 88

Product Development Developer San Francisco Product 88

Steve Blank

OCTOBER 3, 2014

— Its been three and a half years since I first designed and taught the Lean LaunchPad class and lots of water has gone under the bridge since then. Like in all our Lean Launchpad classes we teach a combination of theory coupled with intense and immersive experiential learning outside the classroom.

Lean 272

Lean Silicon Valley Customer Development Incubator 272

Startup Lessons Learned

SEPTEMBER 7, 2008

One major theory that has influenced the way I think about processes comes from Lean Manufacturing , where they use these same techniques to build cars. The Lean Startup Intensive is tomorrow at Web 2.0. Amazing lean startup resources Is Entrepreneurship a Management Science? Expo SF (May. for Harvard Business Revie.

Customer Development 131

Customer Development Engineer San Francisco Developer 131

Steve Blank

MAY 29, 2019

Lean LaunchPad class developed for Stanford. And the Lean LaunchPad class I developed at Stanford was the first such class. I believe the analogy is identical for entrepreneurship.The capstone entrepreneurship classes like NSF I-Corps or a Lean LaunchPad class, are for those who have already decided they want to be entrepreneurs.

Incubator 331

Incubator Lean Programming Government 331

ConversionXL

JANUARY 18, 2022

Lean into your strengths, and don’t try to appeal to everyone. Marketing: Which channels are they active on? Build systems and processes that enable your team to create and distribute content seamlessly. YETI tells a consistent story across all channels. Why should customers choose to do business with you? Image source.

Marketing 109

Marketing Social Media Non-Compete Audience 109

ConversionXL

MARCH 19, 2020

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). As the recession wrapped up, they had to remind consumers of lean times.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Steve Blank

AUGUST 31, 2009

Finally, I’ll write about how Eric Ries and the Lean Startup concept provided the equivalent model for product development activities inside the building and neatly integrates customer and agile development. customers aren’t buying it, the cost of distribution is too high, etc.) Product Development Diagram 1. before you ship.

Customer Development 238

Customer Development Developer Customer Silicon Valley 238

YoungUpstarts

JUNE 6, 2018

In today’s rough-and-tumble startup scene, “lean” is all the rage, and the ability to cut costs without compromising performance is prized above virtually any other managerial competency. Most lean startups simply don’t have the wherewithal to get a dozen consumers in a room somewhere. One is healthy, even necessary; the other is not.

CPA 124

CPA Bandwidth Lean Startup 124

Steve Blank

DECEMBER 20, 2013

This post is part of our series on the National Science Foundation I-Corps Lean LaunchPad class in Life Science and Health Care at UCSF. It’s Lean, it’s fast, it works and it’s unlike anything else ever done. Part 6: Distribution channels in Life Sciences. Customer Development Lean LaunchPad Life Sciences Teaching'

Lean 241

Lean Customer Development IP Agile 241

crowdSPRING Blog

APRIL 29, 2012

By leveraging the power of social media you too can open up completely new and valuable channels through which your customers can reach you quickly and easily. Of course you can also use Twitter to direct people to your site or other support channels when a more complex answer or solution is required. Blog and newsletter.

Social Media 90

Social Media Lean Media Customer 90

crowdSPRING Blog

OCTOBER 28, 2012

We offer customer service through a number of channels: email, chat, social media, and phone and we collect and analyze the data from each of these channels. This post will focus specifically on our phone support channel. Lean Marketing: Customer service strategies for small businesses and startups.

Small Business 89

Small Business Customer Startup Software Review 89

Both Sides of the Table

NOVEMBER 5, 2012

Costs of product on YouTube content is literally 99% cheaper than traditional TV and; Distribution of content can now go viral and can predictably distributed via social networks. Over time if you produce compelling content you can package it up and repurpose it to distribute through other channels.

Silicon Valley 374

Silicon Valley Los Angeles Distribution Java 374

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it. Worry about the sales results. What did we learn?

Sales 120

Sales Silicon Valley RSS Las Vegas 120