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Differentiation Strategy (and the Sea of Sameness)

ConversionXL

Differentiation is about standing out from the noise and giving people a reason to choose you over others. Let me tell you why that is, and how you can differentiate. Sameness is the combined effect of companies being too similar in their offers, poorly differentiated in their branding , and indistinct in their communication.

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5 Equity Distribution Parameters For Key Contributors

Startup Professionals Musings

Giving a cofounder a salary won’t get you the “fire in the belly” you want. Investors may not be called cofounders, but they always get equity, commensurate with their share of the total costs anticipated, or share of the current valuation. You need to find the skills or experience you don’t have in business, technology, or money.

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Managing Director vs. Director: Key Differentiators

Board Effect

This task requires ensuring that plans are being carried out in the most efficient, cost-effective manner. Managing Director vs. Director: Key Differentiators. Executive directors usually earn a base salary along with bonuses, incentives, guaranteed severance pay and other perquisites.

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5 Keys To Negotiating Your Fair Share Of Any Startup

Startup Professionals Musings

Giving a co-founder a salary won’t get you the “fire in the belly” you want. Investors may not be called co-founders, but they always get equity, commensurate with their share of the total costs anticipated, or share of the current valuation. You need to find the skills or experience you don’t have in business, technology, or money.

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5 Criteria For Splitting Equity In Your New Venture

Startup Professionals Musings

Giving a co-founder a salary won’t get you the “fire in the belly” you want. Investors may not be called co-founders, but they always get equity, commensurate with their share of the total costs anticipated, or share of the current valuation. You need to find the skills or experience you don’t have in business, technology, or money.

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What Happens When Startups Turn from Their Innovation Stage to Operational Excellence?

Both Sides of the Table

MakeSpace (as he named it) would help you get your excess goods into low-cost warehouses. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer? and we were met with weak demand, slow growth and high costs.

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Startup Stock Options – Why A Good Deal Has Gone Bad

Steve Blank

Stock options for all employees of startups served several purposes: Because startups didn’t have much cash and couldn’t compete with large companies in salary offers, stock options dangled in front of a potential employee were like offering a lottery ticket in exchange for a lower salary. Today that’s less true.