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53 Questions Developers Should Ask Innovators

TechEmpower

What are your key Startup Metrics ? Will you validate new members’ email addresses and/or phone numbers? Social Integration/Viral Outreach Is your application tied into any social networks? Is it limited to login and Like buttons, or are you building a presence within the social networks themselves? Commenting?

Developer 520
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Why Call Tracking Metrics Matter To Your Marketing Efforts

Duct Tape Marketing

Why Call Tracking Metrics Matter To Your Marketing Efforts written by John Jantsch read more at Duct Tape Marketing. John Jantsch (00:00): This episode of the duct tape marketing podcast is brought to you by the female startup club, hosted by Doone Roison, and brought to you by the HubSpot podcast network. Duct Tape Transcript.

Metrics 83
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Five Recruiting Metrics Every Founder Should Track

View from Seed

This desperate need for employees often leads to an equally desperate, ad-hoc approach to recruiting without any relevant recruiting metrics being tracked. Founders furiously work their networks, post open positions on every reasonable-looking job board, and hope to quickly start hiring. Applicant source quality: Resumes-to-interviews.

Metrics 120
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Cold Emails: Can They Work, Or Are They Just Spam?

ConversionXL

Cold emails are unsolicited emails sent to previously uncontacted recipients. To many, cold emails are synonymous with spam and a nuisance—one reason why U.S. hours checking their work email each day. Why would anyone want to use cold email? Still, it’s easy to get cold emails wrong. workers spend 3.2

Email 130
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

FBe's recommendation was (paraphrasing a 35 min talk): Don't invent new metrics, use online versions of Reach and GRPs to measure success. Because we don't understand the uniqueness, we fall back on profoundly sub-optimal old world metrics like Reach or Online GRP equivalents. Metrics are a problem.

Metrics 165
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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

Building new revenue streams in an untapped channel, like content marketing or email marketing. In that case, the company has existing knowledge of the space and can leverage its networks and credibility for market expansion. For each stage of the funnel, consider the distinct metrics that ladder up to your business’s KPIs.

Marketing 115
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Building A Sales Development Function for Early Stage Startups with Sally Duby

Mucker Lab

Emphasizing phone-based communication skills is pivotal due to significantly higher connect rates compared to email campaigns. Empathy and Relationship Building: SDRs should establish empathetic relationships, showing understanding over phone, email, or LinkedIn interactions.