Lightspeed Venture Partners

FEBRUARY 12, 2013

Veterans of the networking industry, Craig formerly served as the CEO of Packeteer, a high-flying networking appliance vendor that he took public in 1999 with Scott as his director of engineering. At Packeteer, they built a hardware-based appliance that was expensive and complex to manage.

Networking 152

Networking Technical Review Cloud Software Review 152

Duct Tape Marketing

APRIL 18, 2024

I could reverse my engineer back into it because I'm pretty good at that. (03:59): And instead of reverse engineering it to remove the CEO, you reverse engineer it from what does it take for us to deliver this outcome? We need to go make more sales. 03:59): So I knew I'd be able to figure that out.

Framework 62

Framework Sales Cycle Sales Hiring 62

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. There are a few things that make optimizing for B2B a different beast: The sales cycle is usually longer.

B2B 48

B2B Conversion B2C Sales Cycle 48

Steve Blank

AUGUST 15, 2016

Jeremy Johnson , founder of Andela , which embeds talented software engineers on the African continent into top engineering organizations worldwide. We were charging a really high up-front annual fee to these providers and the end result of that was a pretty long sales cycle. Jeremy Johnson. Our revenue model was wrong.

Cofounder 142

Cofounder Entrepreneur Africa Sales Cycle 142

YoungUpstarts

AUGUST 19, 2016

Companies that commit to their teams succeed because they attract hard-to-recruit talent like Brianna Crab , a data engineer at Capital One. When Chris Cancialosi , founder and partner at gothamCulture, first began hiring for his team, he took into consideration the fact that professional firms often have long or uncertain sales cycles.

Startup 100

Startup Burn Rate Cofounder Salary 100

ReadWriteStart

JUNE 16, 2011

Bizosys Technologies, a Bangalore, India based software engineering company was founded in 2009. The first is HSearch, a NoSQL technology based search engine for big data that aims to break the barrier of scale of growing information and accessing it across information silos. Toward that end, they have created two products. Discuss.

India 123

India Bootstrapping Non-Compete Entrepreneur 123

Steve Blank

AUGUST 15, 2016

Jeremy Johnson , founder of Andela , which embeds talented software engineers on the African continent into top engineering organizations worldwide. We were charging a really high up-front annual fee to these providers and the end result of that was a pretty long sales cycle. Jeremy Johnson. Our revenue model was wrong.

Cofounder 120

Cofounder Entrepreneur Africa Sales Cycle 120

ConversionXL

SEPTEMBER 20, 2018

What is a sales-led go-to-market strategy? A sales-led go-to-market strategy is a growth engine that leverages a sales team to reach their target customers. Essentially, if you want to make a sale, the whole process starts and ends with your sales team. Dominant growth engine. Image source ).

Marketing 289

Marketing Sales Cycle Acquisition Sales 289

Austin Startup

OCTOBER 23, 2019

Top EdTech Trends to Look Out for in 2020 | Edtech Track Panelists analyzed how long sales cycles aren’t appealing to investors, which makes it tough to get technology into schools— and in a reasonable way. Audrey Cisneros , Educator at IDEA Public Schools HQ , made a blunt conclusion: “Is the world equitable?

Fractional VPE 49

Fractional VPE Austin Artificial Inteligence Fractional CTO 49

The Startup Magazine

NOVEMBER 3, 2021

Since SaaS products have a short sales cycle where potential leads may not interact with your sales team, email marketing plays an important role in encouraging leads through the sales funnel. Email Marketing.

Advertising 161

Advertising Social Media Campaign SEO 161

Up and Running

JUNE 27, 2018

Is it increasing sales by 20 percent per quarter? Strategies for various stages in the sales cycle. Remember that each tactic needs to meet your target prospects at each stage of your sales cycle (from prospecting, to qualifying prospects, to addressing their objections, to closing the sale).

Marketing 109

Marketing Social Media Campaign Sales Cycle 109

ConversionXL

NOVEMBER 23, 2022

It has high close rates and shorter sales cycles, and some of the usual metrics are lagging indicators (demos attended, proposals sent, and average deal size). And the content you create will differ depending on the channel: long-tail, pain-point content for SEO, or conversion-engineered landing pages for PPC. Gaetano DiNardi.

B2B 94

B2B Marketing Curation PPC 94

David Teten

JUNE 6, 2011

Adrian Kunzle, Head of Firmwide Engineering & Architecture (CTO), JP Morgan Chase. Sales cycle can often go into something like co-development. 2-18 month sales cycle. Andy Brown , Chief Technology Officer, UBS Tim Lyons, Senior Vice President, Technology Innovation Portfolio, Bank of America. 15 yrs at MS.

Fractional CTO 122

Fractional CTO CTO CTO Hire Azure 122

Austin Startup

SEPTEMBER 18, 2017

They will draw from their expert perspective and are capable of applying a broader spectrum of experience across many technologies as they help you plan your engineering process and culture. They shorten the sales cycle, mitigate risks, and provide assurance in the context of technical due diligence.

Fractional CTO 54

Fractional CTO CTO Hire CTO Technical Review 54

ReadWriteStart

SEPTEMBER 23, 2010

With enterprise customers, this would result in tremendous exit barriers, making sales cycles long and involved, which a small startup will find hard to withstand. She has a master's degree in electrical engineering and computer science from the Massachusetts Institute of Technology.

India 114

India Silicon Valley Incubator Bootstrapping 114

Duct Tape Marketing

APRIL 19, 2013

There was a time when marketing created brochures and sales people delivered them. Now prospects can create their own brochure of sorts using reviews, search engines and social connections and they certainly don’t need a salesperson for an information dump. Hire more educators and engineers.

Sales 69

Sales Marketing Lead Generation Semantic 69

ConversionXL

MARCH 6, 2019

Compared to the B2C world, B2B attribution faces two challenges: Sales often take place offline. The sales cycle may last for months, or more than a year. You’ll almost certainly endure gaps between LinkedIn behavior and the close of sales. WP Engine went with a visually impressive but more traditional campaign.

Video 129

Video B2B Technical Review Campaign 129

YoungUpstarts

AUGUST 17, 2014

Internal linking helps improve search engine optimization as well as user experience. Search engines use anchor text to identify and weigh the authority of web pages. On-page factors guide search engines and online consumers. Using automation for link architecture improves search engine optimization and click-through rates.

Architecture 180

Architecture Marketing SEO Cofounder 180

Austin Startup

APRIL 17, 2017

Candidates will learn our culture and how to go through steps of sales cycle with Lead Generation, B2B and B2C sales and account management. *golf interest or background will be a plus* Candidate should also be comfortable working in and outdoors. To Apply: Please email brian@partakegolf.com with your resume and cover letter.

Semantic 48

Semantic Social Media Database Artificial Inteligence 48

ConversionXL

JULY 8, 2020

Google is the biggest search engine ad platform in the world. Nick Supapol from SearchEnginePeople recommends using a time lag report to match the membership duration to your sales cycle (e.g., But Microsoft Advertising has potential advantages, including lower CPCs and less competition on Bing.

PPC 100

PPC Matching Software Review Campaign 100

The Startup Magazine

APRIL 23, 2020

All the digital content you consume will be mixed into your physical environment, without the need to pass through a search engine. AR shortens the sales cycle and simplifies the act of buying. My favorite part of being a founder is to imagine things that were previously impossible, and realizing that nothing is impossible.

South Africa 125

South Africa Las Vegas Founder South Carolina 125

Austin Startup

FEBRUARY 23, 2019

You can read more about our window technology in the latest issue of Chemical Engineering Progress. There are other soft factors like sales cycle speed, marketing potential, competition, defensibility, and technology readiness level. Solar cells like near-infrared light best, and plants prefer yellow/orange/red. Great question.

Technical Review 54

Technical Review Startup Harvest Advisory Board 54

www.forentrepreneurs.com

FEBRUARY 2, 2010

Think about your own behavior: if you are like me, you hate having to deal with sales people, and greatly prefer to do your own research starting with search engines, and leveraging free trials, on-line videos, blogs, reviews, and your social network. For example: Create demo videos that answer every likely sales question.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Version One Ventures

NOVEMBER 20, 2013

However, many of these sites currently work more as a lead generation engine than an actual marketplace and / or the platform needs to act as a hands-on broker to facilitate these transactions between participants.

Sales Cycle 157

Sales Cycle Lead Generation Web Portfolio 157

Version One Ventures

SEPTEMBER 11, 2013

Just adding a website to now offer books for sale will not suddenly make an offline bookstore a serious competitor to Amazon. It’s hard for slow adopters to change their culture, so you’ll need to be prepared for long sales cycles and indecision with these customers.

Sales Cycle 122

Sales Cycle Business Model Aggregator Vertical 122

Mucker Lab

MAY 20, 2013

1999 – “The search engine game is over”. 2005 – “Sales cycle is too long for software companies selling to government and educational sector”. 1998 – “There is no room for personal productivity software startups – Microsoft will eat your lunch when you get big enough and Symantec will take the crumbs”. Everything).

Widget 76

Widget Sales Cycle Social Network Government 76

Mucker Lab

FEBRUARY 1, 2014

More often than not, self-service transaction is a myth – a terrible joke and waste of time that many entrepreneurs and product managers come to realize only after spending months of engineering resources to find out no one cares. Sales Cycle. Self service is hard.

Sales Cycle 102

Sales Cycle B2B Sales Web 102

Hippoland

AUGUST 8, 2018

As a result, second time founders very often shy away from ad-based consumer ideas, but when they do, they think about what viral mechanisms you can implement *first* and engineer the product around that mechanism. Sales cycles matter though. Sales cycle, as a consideration, also works the opposite way.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

As a result, second time founders very often shy away from ad-based consumer ideas, but when they do, they think about what viral mechanisms you can implement *first* and engineer the product around that mechanism. Sales cycles matter though. Sales cycle, as a consideration, also works the opposite way.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Duct Tape Marketing

SEPTEMBER 5, 2014

If you’ve been in business for about 10 years or more, think back – what was your sales cycle before the search engine ruled the world? I am willing to guess that if you said your sales cycle used to be 6 months, and you really look at the time from engagement to close today, it probably is 6 to 8 weeks now.

Sales Cycle 68

Sales Cycle Forecast Charlotte Lead Generation 68

Mucker Lab

FEBRUARY 3, 2014

More often than not, self-service transaction is a myth – a terrible joke and waste of time that many entrepreneurs and product managers come to realize only after spending months of engineering resources to find out no one cares. Sales Cycle. Self service is hard.

Sales Cycle 87

Sales Cycle B2B Sales Web 87

Duct Tape Marketing

JULY 30, 2019

However, for those who run businesses with longer sales cycles—for example, a B2B consulting firm—your ideal conversion might not be a sale. Remarketing can be done via search engines like Google or through social media sites like Facebook. Decide Where You Want to Advertise.

Advertising 71

Advertising Campaign Social Media Audience 71

Mucker Lab

MAY 21, 2013

1999 – “The search engine game is over”. 2005 – “Sales cycle is too long for software companies selling to government and educational sector”. (Evernote, Dropbox). 2002 – “the social network fad is over”. Myspace, Facebook). 2002 – “Information Technology is not a competitive advantage”. Everything).

Widget 60

Widget Sales Cycle Social Network Government 60

Up and Running

NOVEMBER 6, 2014

A study by sales guru Keith Ferazzi’s Ferazzi Greenlight looked at 16 leaders of high-performing strategic account management (SAM) teams, and found that accounts with dedicated SAM teams grow an average of twice as fast as traditionally organized accounts. Some even reported growth of three and four times that of conventional sales teams.

Brazil 109

Brazil Sales Cycle Sales Revenue 109

Duct Tape Marketing

APRIL 11, 2022

Shorten the sales cycle A strong referral program can significantly shorten the sales cycle. If you want a deeper understanding, I talk more about ecosystem balancing in my book, The Ultimate Marketing Engine. They understand our business and they know who would make a good fit for us.

Programming 87

Programming Small Business Advisory Board B2B 87

Gust

AUGUST 29, 2012

For online marketing, as a common example, you should be able to talk realistically about your search engine budget, pay-per-click budget, social media experts on staff or available as contractors and budgeted into the plan, targets for page views, unique visitors, and conversions.

Marketing 119

Marketing Social Media Sales Cycle Angel Investor 119

VC Cafe

MARCH 15, 2016

Building on my experience of being part of a team that did exactly that for Dropbox in Europe, I will attempt to demystify the process and hopefully give a starting point, from which any founder can start building a distribution engine that creates happy customers. Jason Lemkin’s best advice on dealing with long sales cycles is to “ Chill.

Sales 60

Sales Marketing Sales Cycle B2C 60