Steve Blank

APRIL 23, 2018

Where are the charitable foundations, business schools, and hospitals named after the founder of GM? At the time he was not only running GM but was a major Wall Street speculator (even on GM stock) and was big in the New York social scene. Yet, you never hear who built GM to that size. What happened to him? The company closed in 1931.

Michigan 275

Michigan Cofounder Stock Forecast 275

Hearpreneur

AUGUST 4, 2015

What’s in a name? Would a rose called by any other name sell just as well? Coming up with a name for your business is just as important as the business idea itself. A name not only identifies you, but it can also serve to set you apart from your competitors and reflect your values. So what’s in a name?

Naming 48

Naming China Entrepreneur Los Angeles 48

Both Sides of the Table

JUNE 8, 2010

We learned this weekend that it was named after his East Hampton home. We’re here for Greycroft’s CEO Summit – a gathering of the CEO’s of their portfolio companies with guest speakers covering topics including how to build your team, PR, customer development, etc. I’m going to save that for a future blog post.

PR 279

PR Technical Review Portfolio Customer Development 279

Both Sides of the Table

OCTOBER 10, 2011

I really like the clarity of two business units – whatever you name them. The name Qwikster : 1 out of 5 stars. I was asked by a journalist at the NYT if I thought it was a clever name since it was perhaps intentionally retro. But they sure need somebody at the top handling their marketing and PR better.

Customer 287

Customer Technical Review Caching PR 287

YoungUpstarts

JULY 6, 2011

To see how technology can kill a business, compare Blockbuster stock (high of $29 ten years ago and now worth less than 5 cents) with Netflix stock (less than $9 ten years ago and now worth over $250). Don’t under-estimate the importance of a business name, the business persona, the business identity.

Intellectual Property 244

Intellectual Property Non-Compete Technical Review Business Plan 244

crowdSPRING Blog

NOVEMBER 7, 2014

5 Must-Use Tools for Brainstorming Company Names – crowdspring.co/1wehUO7. Startup Equity and Stock Options: What’s It Worth to You? Small Business and Startups: Customer Service Marketing Manifesto – crowdspring.co/1wYokDi. Trust leads to trust, companies with about unlimited vacations policies - crowdspring.co/1scBeZ4.

Social Media 99

Social Media Small Business Design Media 99

Austin Startup

FEBRUARY 9, 2019

They went on to build a pretty large business and then merged with WebSideStory and later Omniture bought WebSideStory, which had changed it’s name to Visual Sciences because WebSideStory was never a very good name (see The Entrepreneur’s Essentials #2 “What’s in a name?” ), or frankly a good reputation in the industry by that time.

Stealth 48

Stealth Cofounder Los Angeles Technical Review 48

Both Sides of the Table

JANUARY 21, 2010

Forget to get around to setting up that Employee Stock Option Plan and want to be able to give the early guys their options at a low strike price? They usually ask for warrants (basically like a stock option) in exchange for taking a deferred fee. Founded it as a California LLC but your potential VC wants a Delaware C-Corp?

Southern California 318

Southern California Silicon Valley IP Stock Options 318

crowdSPRING Blog

NOVEMBER 10, 2010

The image above shows the label for Buttface Amber Ale – one of a number of ridiculous beer names in the marketplace (see full post in the Random Fun section below) from huffingtonpost.com. Employee Equity: Restricted Stock and RSUs on #mbamondays – [link]. The Most Ridiculous Beer Names Of All Time – [link].

Social Media 92

Social Media Costa Rica Small Business Design 92

YoungUpstarts

NOVEMBER 15, 2016

by Catriona Harris, CEO of Uproar PR. Give it a name. If your office has a conference room or smaller meeting rooms for breakout brainstorming sessions, why not name each space something fun that represents what your company stands for? In 2015, Uproar was named Top Company Culture by Entrepreneur Magazine.

Product 100

Product PR Employee Naming 100

www.inc.com

SEPTEMBER 24, 2011

Naming a Business. Before Roving Software could receive its first round of financing from professional investors, in early 1999, he had to put all the stock arrangements in writing. Durkin, who works with many young high-tech companies, says that he sees such start-ups generally putting aside about 20% of their stock into a pool.

Fractional CTO 40

Fractional CTO Equity Iowa Technical Cofounder 40

Both Sides of the Table

MARCH 21, 2010

As startup entrepreneurs we all want to work with them because having their name as reference clients makes it so much easier for marketing, PR, selling to other customers, fund raising and even recruiting. Think of it as similar to an employee stock option. Make the warrants for common stock and not preferred stock.

Warrant 298

Warrant Dilution Startup Stock Options 298

ConversionXL

JANUARY 22, 2016

There’s always external social proof as well (influencer recommendations, word of mouth, good PR). Real people means that there are photos, full names, what they do, their employer. How much stock would you place in their argument if it was filled with poor grammar and insults? Say no to cheesy stock photos: Image Source.

Technical Review 48

Technical Review PR Reputation Web 48

YoungUpstarts

AUGUST 12, 2016

Using things like social media and PR is a good idea, but how you do it is up to you. Trademark Your Name. A company’s name is usually associated with the idea, so by trademarking your name , you could be adding a little extra layer of protection to your business model and plan. Make A Memorable Entry Into Your Market.

Non-disclosure Agreement 100

Non-disclosure Agreement Startup Security Stock 100

www.inc.com

SEPTEMBER 24, 2011

Naming a Business. Why Arizona Bay started taking stock from its customers instead of cash. During the first Internet boom, companies that provided services to tech start-ups were all too happy to work for stock. Kyle retained the right to name the third board member. Tools & Research. Newsletters. Subscriptions.

Arizona 40

Arizona Equity Iowa Venture Capital 40

Hearpreneur

JANUARY 21, 2017

2 – Advertising Agency & Boutique PR and Advertising Agencies. Prior to starting my own public relations and marketing consultancy, I worked for one of the largest global advertising agencies as well as smaller boutique PR and advertising agencies. Thanks to Natalie Harper, Harper PR. #3 Image Credit: Natalie Harper.

Entrepreneur 48

Entrepreneur Investment Bankers PR Social Media 48

crowdSPRING Blog

JULY 10, 2015

At the risk of freaking out certain people in our office (no names mentioned; OK, hi Bianca!) How to Choose the Right Stock Photo for Your Next Project crowdspring.co/1IHl6GK. I shared this video which is in turns creepy and incredibly beautiful. Not to mention an object lesson in the wisdom of staying away from shiny objects!

Small Business 48

Small Business Design Social Media Startup 48

crowdSPRING Blog

AUGUST 24, 2012

Returns for brand-name VC funds – [link]. Groupon’s Andrew Mason Talking About Daily Deals Site’s Stock Smack, Future Plans and IPO Regrets (Or Lack Thereof) – [link]. Mistakes versus Experiments – [link]. Twitter at the crossroads — growing up is hard to do – [link].

Social Media 92

Social Media Small Business Design Media 92

Both Sides of the Table

JULY 19, 2011

You name it. They know what is “market&# for your recruits in terms of base, bonus & stock options. Bankers & PR : I think you get the point so I’ll make the last two brief. Bankers & PR firms have multiple clients. PR firms are the same. Recruiters. Real Estate professionals.

Term Sheet 319

Term Sheet PR Liquidation Preference Stock Options 319

Feld Thoughts

FEBRUARY 28, 2014

As we gear up to release Uncommon Stock , our first FG Press book, we just had an internal discussion about book blurbs. I’ve been saying no to a lot of the requests I get recently, after having my name on probably 50 blurbs for other books in the last few years. The concept of a blurb was apparently invented in 1907.

PR 130

PR Stock Media Naming 130

Austin Startup

SEPTEMBER 19, 2017

As founders, your job includes selling product to customers, stock to investors, and opportunity to employees. As for compensation, stock options in the range of 0.1% The mistake many founders make is to bring on marquee names and compensating them without holding them to specific actions (e.g.

Advisory Board 48

Advisory Board Sweat Equity Marketing Vertical 48

Duct Tape Marketing

OCTOBER 19, 2023

So the PR friendly one is, I created a manufacturing company. So that is the PR friendly official story. Micah Solomon (10:20): If I get a one-star review for my book, which thank goodness I haven't yet, it can be like, I ordered this from Amazon and they said it was out of stock, John Jantsch (10:30): Right? powered by

Customer 76

Customer PR Naming Email 76

infochachkie.com

SEPTEMBER 24, 2011

For instance, if a consultant proposes to help you with public relations, pay them a commission equivalent to the greater of a flat fee per story placed or a percentage of revenue generated from the PR coverage. Such positions include: PR, Sales, Product Development, Lead Generation, Strategic Planning, Fund Raising, etc. Consultant.

Equity 40

Equity Silicon Valley Cofounder Technical Review 40

Up and Running

JANUARY 28, 2014

There are plenty of less-risky ventures, from franchise ownership to investing in the stock market, that will require much less blood, sweat, and tears on your part and that have a more proven record of return on investment. They are accountants, marketers, PR reps, customer service agents, project managers, and more. Flexibility.

Entrepreneur 123

Entrepreneur PR Stock Restful 123

The Next Web

NOVEMBER 4, 2013

Unless you’re Apple or Samsung – companies that have built credibility around their brands – it can be extremely challenging to offer a new product with a nondescript name. Startup companies create an attractive splash page and capture email addresses from early adopters without inadvertently breaking their own PR embargoes.

Product 132

Product Cofounder PR Lead Generation 132

Cracking the Code

FEBRUARY 12, 2007

The name of the bird is PiccoZ. hurry up, the retailers are out of stock! Impact of the recession on SaaS Sales&Marketing pr. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Monday, February 12, 2007. Get your own helicopter for $50! at 8:29 PM.

Software Review 48

Software Review Technical Review Europe Venture Capital 48

Steve Blank

MARCH 18, 2011

Finally, new forms of liquidity are emerging such as private-market stock exchanges for buying and selling illiquid assets (i.e. For a specific startup this list is probably a few hundred names. In the new bubble PR may be your new best friend, so invest in it. SecondMarket , SharesPost , etc.). Tools in the New Bubble.

Internet 334

Internet IPO Silicon Valley Agile 334

ConversionXL

JANUARY 18, 2022

It happens when a customer can name your brand when reminded of what you sell (aided recall) or without that reminder (unaided recall). Brand awareness marketing aims to make your brand the name people think of first and trust above all others. Canva doesn’t have the household name status of Adobe. And the wheel keeps turning.

Audience 122

Audience Technical Review Social Media Campaign 122

Austin Startup

OCTOBER 21, 2020

In my career, I have worked at large advertising, PR and marketing firms creating strategies and campaigns for big iconic brands, launched and relaunched innovations from those brands, and supported the launch of many startup companies. It takes inventiveness, boldness, and bravery, and we are all stocked up on these three ingredients at S?d.

Startup 87

Startup San Diego Non-Compete Miami 87

Up and Running

NOVEMBER 28, 2014

If you’re open to ideas, be sure to take a look at our list of our favorite deals this year (featuring some stock photography modeling by yours truly!) Have you heard about these Uber awkward PR blunders? These PR blunders are good reminders of the mistakes you want to avoid making as a business, regardless of your size.

Saudi Arabia 88

Saudi Arabia Africa San Francisco Cleveland 88

The Startup Lawyer

FEBRUARY 4, 2011

Most incubators take common stock and sit “side-by-side&# with the founders, but some may want some (weak) preferred stock and/or dilution protection. Like any issuance of stock or investment, one of the main things a startup should be concerned with is: Is this going to fuck up a future financing ?

Incubator 105

Incubator Pre-Money Valuation Option Pool Advisory Board 105

Up and Running

MAY 17, 2012

Every year, the folks at Entrepreneur Magazine name an Entrepreneur of the Year. Empower your team: 2012 Entrepreneur of the Year Daniel Lubetzky, maker of KIND Healthy Snacks , gives every employee stock options. Just click here to enter for a chance to be named Entrepreneur Magazine’s Entrepreneur of 2012.

Entrepreneur 66

Entrepreneur Stock Options Stock Naming 66

ConversionXL

OCTOBER 18, 2018

Resumes are noisy: The name at the top may suggest gender and ethnicity. PR professionals and marketers have recognized the potential value of that proxy and shoved their leaders into the spotlight. How false expertise leads us to hire the wrong people. A college choice may betray class status.

Technical Review 188

Technical Review Montana Differentiation Hiring 188

ConversionXL

OCTOBER 14, 2021

They tick all three boxes in the “brand mass” department: They have a strong reputation in the market (as evidenced by continuous stock price growth) They’re incredibly relevant (there has never been a time where renewable energy was more important) They’re a giant in their industry, owning more than 80% market share. Take Tesla.

Metrics 157

Metrics Marketing Campaign Audience 157

Hunter Walker

JULY 7, 2017

These conferences rely upon getting the big names to attend for interviews, while at the same time, the publications should be covering these people with a critical eye. This came a few weeks after a PR person told me that I “criticize a lot of people’s babies.” Does this concern you? How can objectivity be maintained?

San Francisco 51

San Francisco Aggregator Audience PR 51

Up and Running

MAY 23, 2016

The importance of a domain name. For Gabriel Kuperman, founder and CEO of CuePin, finding a good domain name was a key part of his branding strategy. If you find the domain name you want is taken, Gabriel suggests turning to a domain marketplace that sells premium domains. Pick a name for your business. Do your own PR.

Software Review 74

Software Review Software Delaware Forecast 74

David Teten

DECEMBER 12, 2017

20 years ago, much of public equity investing was done by mutual funds run by a few smart folks picking stocks. It’s hard to find anyone who says “I just have the magic” in stock picking. CB Insights , Preqin and Mattermark were also named as platforms that are regularly updated by GPs. How do VCs originate investments?

Early Stage 60

Early Stage Technical Review Software Review Venture Capital 60