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Creative Ways To Improve Your Customer’s Online Experience

YoungUpstarts

It has long been known that keeping a customer is much cheaper than acquiring a new one, as those customers tend to be far more receptive to sales and promotions after they have made an initial purchase with you. It can also be a great advertising tool and a means for tracking customer loyalty.

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The Most Obvious Mobile Ad Unit and What the New York Times Got Wrong

Both Sides of the Table

But they make the overwhelming majority of their money from advertising. They are selling audiences to advertisers. Whenever I talk about advertising people comment how much everybody hates ads. The customer are advertising agencies and brands themselves. Ads are effective. As I said, YOU are the product. Believe me.

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How Much Do SaaS Companies Spend on Their MVPs?

ConversionXL

An engineer by training, Founder and CEO Larry Gadea built the MVP of Envoy’s first product, Visitors, by himself using only free versions of software. “I now has 350+ customers who spend between $6k to $17k a year to use their software, depending on the size of the company. Their growth since their MVP release in 2016?

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Cracking The Code: A Quick & Funny Summary of AdTech

Cracking the Code

Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. I love this video: everything you need to know about online advertising! Cracking The Code on Facebook. sales and marketing. (10). software. (10). ► 2011. (2).

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It’s Morning in Venture Capital

Both Sides of the Table

Looking ahead at the next decade I am excited by what I believe will be viewed as one of the best and most rational investment periods for venture capital due to seven discrete factors: 1. If you want to understand the details of why this is, I covered it in detail in this post, Understanding Changes in the Software Industry.

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Excellent Showing at 59 Days of Code Startup Competition

Software By Rob

I was a judge at last night’s 59 days of code startup competition here in Fresno. The Categories There were two categories: zero-code and in progress. Zero-code meant you had to start with…um, zero code on day 1. See you in 2011. June 23rd, 2010 | Cool News, Links & Reviews Building your startup?

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Neuromarketing Ethics: How Far Is Too Far?

ConversionXL

Nationwide Insurance’s ad, which featured Kevin Federline as a failed rap star stuck in a job in a fast-food restaurant, generated anxiety and feelings of insecurity—not the goal of the advertiser, even though the multi-million dollar spot was surely “focus grouped” before getting approval. This post contains video, click to play].