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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. Current round: $35mm in Series C (extension of Series B at higher valuation) from General Atlantic, Matrix Partners. Note that I’m not defining who numbers 1,2 are.

Partner 240
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How to Supercharge your Content Marketing with Paid Advertising

Brandanew

While we’ve often talked about organic Content Marketing, today we have guest blogger and entrepreneur, Garett Gan sharing his views on Content Marketing with paid advertising. Sometimes, paid advertising tools and platforms can be a great supplement to these more traditional means of distribution. Start with those notes already!

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Finding Your Co-Founders

techcrunch.com

The number one question you all asked after reading my last blog post about starting a business from scratch was “how do I find my co-founders?&# And therein lies the problem in finding co-founders for that startup you’re dying to launch. Having trouble meeting folks you think would be good co-founders?

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This Week in VC Episode 6 with @Jason Calacanis: Best One Yet

Both Sides of the Table

Next Wednesday we’ll have Dana Settle of Greycroft Partners, a New York / LA early-stage venture capital fund. StackOverflow – We both have a love fest for Joel Spolsky who also co-founded Fog Creek Software. Users participate by performing tasks, taking surveys or watching advertiser videos.

Stealth 285
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The Ultimate CEO Twitter List

YoungUpstarts

@jack : Twitter founder Jack Dorsey is on Twitter as well, sharing updates from his work as the CEO of Square. dens : Co-founder and CEO of Foursquare Dennis Crowley gets personal on his Twitter account, sharing his interests in soccer and hidden urban art. MichaelDell : Follow Michael Dell, Chairman and CEO of Dell.

Cofounder 239
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Retail Reimagined: 9 Trends for the Future of Physical Retail

ConversionXL

Paige Briscoe, founder of ReRoot. In my interview with Brain Berger , Founder and CEO of Mack Weldon, he told me how to approach this multichannel strategy: It’s about being really strategic around how you position your brand to your customer and what channels in which you do that. Do you want us to offer delivery?’ We did them.

eCommerce 155
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How Boards Need to Evolve Over Time

Both Sides of the Table

When you first start your company and raise initial venture capital your board probably consists of 1-3 founders and 1-2 VCs. Most experienced VCs won’t push you to give up founder control at this stage of the business nor should they. Offering a sparring-partner function on strategic decisions. Mentorship. Experience.