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B2B Marketplaces Revisited

Version One Ventures

boom – expectations were high for B2B (product) marketplaces. Yet today, the world of B2B marketplaces still lags far behind its B2C counterpart. By reducing the friction for North American companies to find suppliers in China, they’ve been the most successful B2B marketplace to date. Alibaba is an exception.

B2B 213
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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. Companies experience a high churn rate because of bad product adoption.

B2B 150
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Requests for Startups in 2024

VC Cafe

Alow users to generate, refine, and stitch different content types in one workspace Enabling in-platform refinement – AI products can help users identify what can be improved, and then automatically make these changes. Iterating with intelligent editors – products that enable users to take an existing output and refine it (ex.

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Observations from my trip to India

Version One Ventures

E-commerce (DTC and infrastructure), fin tech (lending, payments), healthcare and B2B marketplaces are some of the verticals that have seen tremendous growth. With the right product or service for the Indian market and strong execution, an “India for India” start-up can see incredible growth.

India 87
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

To succeed in today’s crowded market, you need to harmonize product marketing and brand marketing. In this article, you’ll learn the difference between brand marketing and product marketing, and how to balance both to stand out above the crowd. Brand vs product marketing: Friends or foe? They rely on each other for success.

Marketing 110
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Rob Stevens & Rob Go B2B GTM AMA Recap

View from Seed

Stevens has held roles across verticals such as head of sales, marketing, product, and professional services at five startups over twenty years. He has experience in B2B, supply chain, robotics, SaaS, and IoT spaces. Early on, startups are usually in a broad segment of markets, looking for product market fit.

B2B 156
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Revenue = Product Market Fit

Agile VC

But B2B startups need to take a different tack. We invest in internet enabled companies at NextView and our portfolio is roughly equally split between consumer and B2B businesses. Arguably revenue is the best signal of product-market fit for B2B startups.

Revenue 234