Occam's Razor

JUNE 11, 2014

You just get a little nicer talent, you get a different design group (internal or external) and you let your mind be open to new possibilities. From B2C to B2B. Empower customer reviews that are actually helpful. Design a glorious purchase experience. Personalization is hard from a technology perspective.

Design 150

Design Software Review Technical Review Mobile 150

ConversionXL

OCTOBER 30, 2021

However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. For example, person #1 is searching for “the best social media software for automation.” That puts them in the awareness stage. Easy to Use. Competitive Pricing.”.

Customer 140

Customer Marketing Social Media CPA 140

The Next Web

MARCH 3, 2014

As time passed and I took on the marketing role for my startup (while everybody else was busy coding), I started to see marketers differently. Your mission is to grow, and for B2C companies it means more users. A tip from our dev team: don’t hard-code strings in your app. Today, I think of them as storytellers. ASO like a pro.

Brazil 158

Brazil Technical Review PR Development Team Review 158

View from Seed

JUNE 22, 2016

You can find another shootaround on voice tech here. I think where we are looking as a firm is more in a technology-enabled marketplace like that or a company that builds a product, rather than one that primarily operates with a services model. TIM: I would say in between 4 and 5, but specifically in a B2B software.

Technical Review 159

Technical Review Startup Software Review B2B 159

Up and Running

AUGUST 7, 2019

We often hear about them being empowered to impact change and set offline expectations due to what they experience on the site, and this is somewhat true. So, people who are using Amazon each day to determine the products they want are almost always drilling down further based on customer reviews and shipping speeds.

eCommerce 77

eCommerce Software Review Technical Review Audience 77

Software By Rob

OCTOBER 14, 2010

And after talking about this subject at length, I found myself again evangelizing it last week at the Business of Software conference. And these days with how easy it is to build an application, your code isn’t worth much, either. Ideas (and in many cases the code itself) are not worth as much as we think.

Software Review 77

Software Review Marketing Technical Review Software 77

Hearpreneur

SEPTEMBER 18, 2020

We were trying to pick a name that would indicate what it is we do since we are a B2C company. We are a review platform for VoIP services. The business idea to do technology-driven customized and personalized trips for travelers coming to India was born sometime in 2009 just before I had to go to study and do my MBA.

Naming 150

Naming India Chicago Entrepreneur 150

ConversionXL

NOVEMBER 22, 2022

In Google Analytics and other analytics software, overall traffic shows how many people visited or engaged with your website. This could be related to technical issues such as broken links or a sign of poorly performing content. Or it could be that issues with UX design have ruined the experience. submits a form).

Metrics 105

Metrics Analytics Marketing Acquisition 105

Duct Tape Marketing

JUNE 7, 2023

Click on over and give us a review on iTunes, please! So I was part of the team that made the prediction that the Chief Marketing Officer would spend more on technology than the chief information officer. 03:03): But you know, sap, Oracle, Microsoft and Salesforce all went out and bought marketing technology companies, right?

Employee 73

Employee Technical Review Advisory Board Sales 73

ConversionXL

JUNE 25, 2021

They steered clear of technical jargon and focused on the benefit to the consumer. Slack is known for its user-friendliness and intuitive design, and having this in-depth help center helps reinforce that product image. They made the added value of their product clear, obvious, and innovative.

Product 96

Product Social Media Audience Software Review 96

Kodorra

NOVEMBER 25, 2018

Many people have a presumption that it is difficult to start an online business due to lack of money. If you’re having that little itch to try your hands on a tech venture, here are eight simple steps on how to start your own online business with little to no money. Open source software or clone script is also available.

Software Review 45

Software Review Hosting Intellectual Property Naming 45

Occam's Razor

JANUARY 28, 2013

Masterful design, branding and marketing. Innocent: Passionate Copy and Heart-warming Visual Design. ~ There is a lot any business — B2C, B2B, A2Z — can learn from Songza. Songza demonstrates great use of technology, but not in an in your face look at how smart we are way. the reviews.

Web 164

Web Design Marketing Security 164

online.wsj.com

SEPTEMBER 23, 2012

Loading… Tech. Computer Software. » More. » More. Loading… New York. » More. » More. Loading… Business. » More. » More. » More. » More. Loading… Markets. » More. » More. Loading… Market Data. » More. » More. Media & Marketing.

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107

ReadWriteStart

SEPTEMBER 3, 2010

If you're capable of seeing past the old stones of Paris and the picturesque rural villages, you'll realize that France is every bit as technologically advanced as any other Western country - more so in some areas. It's now been about three years since I joined the fray as an entrepreneur and tech blogger. So what are you waiting for?

France 163

France Technical Review Incubator Early Stage 163

Austin Startup

JUNE 26, 2019

Turns out my network (of politicos and do-gooders) is not one of accredited tech investors (meaning they meet income and net wealth thresholds and choose to make investments at all, and specifically in startups). I’m a wild-eyed, competitive founder with totally unique-to-tech expertise in this area. So, we worked to raise capital.

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

steveblank.com

JULY 8, 2011

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110

ConversionXL

JUNE 8, 2017

According to a recent academic study, “a typical Netflix member loses interest after perhaps 60 to 90 seconds of choosing, having reviewed 10 to 20 titles (perhaps 3 in detail) on one or two screens.” As often, it’s more of a people problem than a technology problem. Design and orchestrate experiments. Image Source.

Programming 97

Programming Revenue Analytics Software Review 97

ConversionXL

AUGUST 1, 2017

It’s not easy feat, but this article is designed to arm you with the knowledge and tools to start optimizing beyond the initial purchase conversion, and hopefully, to rack up some repeat purchases and referrals in the process. Keep it Simple; Design for Simplicity. The differences are small but important.

Customer 114

Customer Retention B2C Programming 114

ConversionXL

JUNE 2, 2020

Scott Brinker maintains the marketing technology landscape project. You can see the same in software. Adding words like “robust” to your email marketing software description won’t do much. Byron Sharp and the Ehrenberg-Bass Institute have criticized differentiation, arguing that its role in the B2C setting is less important.

Differentiation 162

Differentiation Software Review United States Demand 162

ConversionXL

AUGUST 5, 2015

By using social proof in the form of testimonials, reviews and trust icons you’re helping customers make a decision, feel confident about their choice, and a part of something bigger. Use this if you’re marketing B2B software, agency services, etc. Reviews – Think of reviews as testimonials’ more objective cousin.

Technical Review 48

Technical Review Software Review Social Media Conversion 48

Seeing Both Sides

AUGUST 16, 2012

“TripAdvisor is to travel reviews what Kleenex is to tissues.”. . Founded in 2000 by Stephen Kaufer and Langley Steinert, Boston-based TripAdvisor is a travel website that provides reviews and other information for consumers about travel destinations around the world. Going B2C was daunting and not in our core DNA,” Kaufer remarked.

Part-Time VPE 54

Part-Time VPE Software Review Costa Rica Technical Review 54

Mucker Lab

APRIL 6, 2023

What's the best way to do design? A lot of times as founders–especially technical founders, engineers, product people–believe if we build this awesome feature that solves your pain point, you should come and use it. If you work in B2C or e-commerce, you optimize that Add to Cart flow like crazy because that is your revenue.

Product 78

Product CTO Hire Startup Fractional CTO 78

Cracking the Code

OCTOBER 10, 2008

Cracking The Code. Thoughts from a Venture Capitalist on Software, Software-as-a-Service (SaaS), Cloud Computing, Internet and more. Save Asia for post-IPO Single instance, multi-tenant, single datacenter - Have only one version of the code in production. Labels: SaaS , sales and marketing , software. at 11:09 AM.

Software Review 48

Software Review North America Europe Metrics 48

ConversionXL

AUGUST 1, 2017

It’s not easy feat, but this article is designed to arm you with the knowledge and tools to start optimizing beyond the initial purchase conversion, and hopefully, to rack up some repeat purchases and referrals in the process. Keep it Simple; Design for Simplicity. The differences are small but important.

Customer 91

Customer Retention B2C Programming 91

ConversionXL

NOVEMBER 6, 2015

These types of results due to validity threats can, and do, happen to you. Brainstorming and reviewing a list of any technical and environmental factors/variables that could potentially corrupt test validity is done up-front. An element of your test triggers an action that disables or changes your testing tool code.

PPC 48

PPC Software Review Technical Review Campaign 48

Hearpreneur

DECEMBER 15, 2017

We were witnessing, firsthand, the dramatic shifts in B2C e-commerce, and the resulting incredible experiences and benefits brands were delivering their retail consumers. The differences between B2C and B2B within the same brands were staggering! My entire staff had been laid off due to an acquisition by an aggressive v.c.

Entrepreneur 113

Entrepreneur Czech Republic Retention B2C 113

ConversionXL

MARCH 4, 2016

Technology is changing the way sales is conducted. And sales enablement software helps arm sales teams with the information they need to close sales. And as I mentioned, technology is making sales generally more sophisticated. Sales enablement software, instead, lets you do two things: 1. Image Source. Image Source.

B2B 48

B2B Sales Technical Review Software Review 48

Duct Tape Marketing

JANUARY 28, 2020

Ethan Beute: We’re a software company. John Jantsch: One of my favorite uses of this, probably before I even thought about it as a sales tool or an engagement tool, is that a lot of times I have like a web designer. And they have designers on their staff, and their designers go out to people’s homes.

Video 39

Video Technical Review Software Review Colorado 39

Up and Running

JULY 10, 2017

The tech-savvy millennials (me being one of them) are already familiar with the “shareware” concept that was turned into freemium. We run into this kind of software services every day—Google, Youtube, Instagram, and so on. It’s mostly popular with B2C markets. Let’s take a look and find what works best for you. Free with ads.

Startup 110

Startup Non-Compete Viral Software Review 110

ConversionXL

APRIL 12, 2017

Jared Spool: Is Design Metrically Opposed? Observations -> Inferences -> Design Decisions. You may have one observation and then multiple inferences, which would result in multiple design options. The best designers never stop at the first inference. Analytic: A measure software can track. Image Credit.

San Antonio 86

San Antonio Metrics B2B Analytics 86

Austin Startup

JULY 12, 2010

He is focused on delivering real business value by educating clients about the latest proven technologies, strategies that deliver improved profits and operational efficiencies, and using technology to improve life. Camtasia doesn’t own the screencasts I use their software to create. Customer Care Today. Getting (Really) Real.

Customer 80

Customer Harvest B2C Technical Review 80

Duct Tape Marketing

MARCH 23, 2023

Click on over and give us a review on iTunes, please! So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. It simply said, you know, happy holidays, it was beautifully designed, content was great, but we didn't get much of a response. (08:07): Like this show?

Framework 73

Framework Audience Audio Elevator Pitch 73

Seeing Both Sides

JULY 11, 2013

B2C sales and customer acquisition efforts are a different matter (and one I''ll perhaps address in a future blog), but for B2B, those three models are the most common pattern. 80-90% software products vs. 40-50% advertising products) and company maturity (e.g., I''ll discuss each one below. 1) Enterprise Sales.

Sales 50

Sales Technical Review Software Review B2B 50

Startup Lessons Learned

MAY 14, 2009

Lessons Learned by Eric Ries Thursday, May 14, 2009 The Lean Startup Workshop - now an OReilly Master Class My rate of posting has been much lower lately, and this is mostly due to preparations for the upcoming Lean Startup Workshop on May 29. I joined a financial services tech startup in 1999. May 14, 2009 5:23 AM David said.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Occam's Razor

SEPTEMBER 15, 2014

Company UX leaders are happy to stink less by taking the sub-optimal path of responsive design, rather than create a mobile-unique experience (your customers tend to do different things on your desktop site than your mobile site!). They use different technologies of course, and different distribution mechanisms. You have many choices.

Analytics 141

Analytics Metrics Mobile DC 141

ConversionXL

APRIL 11, 2016

Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. This is especially true for highly technical, complex or new / innovative products. Revue is a tool designed to help create email digest newsletters. How do most visitors feel about video? Example: Revue.

Video 48

Video Conversion Mobile Search 48

ConversionXL

FEBRUARY 3, 2016

They could use the unique shopper codes they assign to each person to identify certain behavioral patterns that indicate pregnancy. The data was so specific that he could estimate a woman’s due date without ever having met her. There’s technologies that we didn’t use before that we now use today.

Conversion 48

Conversion Technical Review Software Review B2B 48