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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As a business consultant and angel investor, I often ask for your own assessment of marketing ROI , or customer acquisition cost (CAC). In addition, research shows that companies that fail to align their marketing and sales departments have less ROI, and lose 10% or more of their revenues per year.

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8 Priorities When Offering A New Product Or Service

Startup Professionals Musings

The cost of any new product these days must include education and rollout marketing, perhaps equal or greater than the development costs. This may require you selling exclusivity, doing channel development, or alliances with new partners. Don’t forget to address the risks and cost of doing nothing.

Product 354
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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

Beardbrand currently has two different YouTube channels, one with 1.6 We launched the larger channel back in 2012 and the smaller channel in 2019. These channels combined are generating hundreds of thousands of views a day, none of which we pay for. Giant channel examples are Smarter EveryDay , Mark Rober , and MKBHD.

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The Strategies & Tech Behind Hosting Successful Virtual Summit

ConversionXL

Hosting a virtual summit that leaves attendees feeling connected and more informed is easier said than done. Know why you’re hosting a virtual summit, what you’ll cover, and who it’s for. As always, there’s a temptation to translate any marketing effort into immediate revenue. Self-hosted vs. platforms. yourself.

Hosting 98
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Requests for Startups in 2024

VC Cafe

Small fine-tuned models as an alternative to giant generic ones – when finely tuned with appropriate data, smaller, specialised LLMs can yield comparable results at a fraction of the cost. AI characters are already hosting interactive streams and shows in which they respond to audience questions, comments, or votes in real-time.

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How to Create a Marketing Playbook for Consistent Campaigns

ConversionXL

Stacked Marketer turned a free newsletter into a six-figure revenue generator by staying actionable, convenient, and entertaining. A marketing playbook helps you achieve brand consistency across channels and campaigns. What’s inside will differ depending on the channel or marketing campaign. Content channels.

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4 Ways IoT is Rewiring How the World Works

ReadWriteStart

Also, it can open up numerous business models and revenue channels that were earlier inaccessible for want of a suitable hardware and software solution. In the process, it is creating Billions of revenue and cost-efficiency impact for several industries. . IoT’s impact on healthcare. Source: Intellias.