article thumbnail

How To Find the Right Co-Founders?

Steve Blank

Activities” is where you define the most important things your company must do to make the rest of your business model work. Activities define the unique expertise your company needs to deliver the value proposition, customers, channels, customer relationships and/or revenue. (If Filed under: Customer Development.

Cofounder 335
article thumbnail

I-Corps @ NIH – Pivoting the Curriculum

Steve Blank

We’re changing the order in which we teach the business model canvas and customer development to better-fit therapeutics, diagnostics and medical devices. “Customer Development” to test the hypotheses outside the building and. Customer Segments change over time. I-Corps @ NIH Lecture Order Details.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How To Build a Web Startup – Lean LaunchPad Edition

Steve Blank

As part of our Lean LaunchPad classes at Stanford, Berkeley, Columbia and for the National Science Foundation, students build a startup in 8 weeks using Business Model Design + Customer Development. But for the rest of us mortals whose eyes glaze over at the buzzwords, the questions are, “How do I get my great idea on the web?

Lean 333
article thumbnail

Entrepreneurs are Everywhere Show No. 17: Tiffani Bell and Clay Hebert

Steve Blank

You must also understand the value the product provides customers (along with the rest of your business model.). And going for crowdfunding before you do customer discovery with customers can lock you into the wrong idea too early. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111.

Detroit 120
article thumbnail

Customer Discovery In the Time Of the Covid-19 Virus

Steve Blank

The key principles of customer development are: There are no facts inside the building so get the heck outside. You can test your hypotheses with a series of experiments with potential customers. The rest of the canvas might be validated with pricelists, spreadsheets, etc. All you have are a series of untested hypotheses.

Customer 413
article thumbnail

Why Corporate Skunk Works Need to Die

Steve Blank

In the 20 th century corporate skunk works were used to develop disruptive innovation separate from the rest of the company. Skunk works differed from advanced research groups in that they were more than just product development groups. Skunk works had control over their sales channel and had direct customer feedback.

Channel 286
article thumbnail

Learning Through Reflection

Steve Blank

If you’ve read any of my previous posts, you know I believe that: a product is just a part of a startup, but understanding customers, channel, pricing, – the business model – is what turns a product into a business. Quotes from customers that illustrated learnings and insights. Pivot stories. Demo of final MVP.

Lean 120