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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. As Facebook is a very young channel, it is not surprising that everyone's struggling with the answer.

Metrics 165
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Keeping up with trends is the reality show of the e-commerce world, which is constantly developing, gaining a significant market share, and driving online sales. The story behind its substantial growth in the market is simple: people love to shop in the most convenient way possible, and a smartphone is a perfect way to do it.

eCommerce 185
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[Interview] RIM Eyes Southeast Asia’s Developer Scene

YoungUpstarts

During the recent launch of Blackberry 7 OS in Singapore, Research In Motion (RIM) executives had shared that Southeast Asia was a potential hotbed of application developers with whom they were keen to work with. During the launch of Blackberry 7, RIM executives mentioned that Southeast Asia is a key market for developing applications.

Developer 207
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Guide to Create an Uber for Courier App

ReadWriteStart

On the other hand, the global courier delivery market covering Express delivery and Parcel Pickup and Drop services is all set to surpass a whopping $400 billion by 2024 with a growth rate of 8-10% every year. Launching the Uber for courier delivery app solution officially in the market for accepting parcel bookings. .

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[Review] YOUtility

YoungUpstarts

Well, Jay Baer , author of “ Youtility: Why Smart Marketing Is about Help Not Hype “, seems to think so. I first blogged about Jay’s notion of helpful marketing last year after hearing his engaging podcast on Copyblogger Radio. Mapping Customer Needs to Useful Marketing. Marketing Your Marketing.

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How To Choose A Market For Your Startup Or Small Business

crowdSPRING Blog

When you choose a market, you should consider five main factors: 1. How many customers are in the market? How many customers are in the market? A market can be huge but dominated by only a few players. Or a market perceived to be global can be dominated by a few regions. Do these customers have the need you solve?

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[Review] Twitter Is Not A Strategy

YoungUpstarts

Should brand marketers “bow to algorithmic salvation”, allowing data and process to ride roughshod over inspiration and creativity? Rather, effective marketing begins with deep customer insights that translate into a great brand idea that is media-agnostic. How do we build strong brands in the digital age? Strong Brands Still Matter.