Occam's Razor

MARCH 23, 2021

power real-time actions and future decision using automation and algorithms. This is very hard to do, we now have a proven seven-step experimentation process, with one of the coolest algorithms to pick matched-markets (normally the kiss of death of any large-scale geo experiment). Long after your CRM-powered emails have been sent.

Analytics 131

Analytics Algorithm Artificial Inteligence Campaign 131

SoCal CTO

MAY 21, 2012

Many of the factors are not obvious and include building mystery to drive margin, why boring B2B companies often win but are challenging in other ways, how bootstrapping wins, integrating metrics from the start and many other similar lessons. Startups provide introductions and Tony and fellow panelists provide feedback in real-time.

Fractional CTO 175

Fractional CTO CTO Hire Startup Social Network 175

Board Effect

NOVEMBER 3, 2023

Potential for reputational harm exists when AI tools produce emails, social media posts or other content that does not reflect your organization’s values. Ethics: An AI framework should incorporate ethical guidelines for responsible use to ensure fairness, transparency and accountability in AI algorithms and decision-making processes.

Technical Review 52

Technical Review Framework Government Software Review 52

YoungUpstarts

SEPTEMBER 16, 2020

Create and send trigger emails based on customer behaviors and interactions. It will also help you to identify any potential issues or new opportunities to help expand your efforts and see even better metrics. . You Can Only Use it to Automate Your Email Marketing. There are tons of options when it comes to automated workflows.

Marketing 179

Marketing SMS Campaign Channel 179

Occam's Razor

FEBRUARY 9, 2015

. + Traffic Trends Key Metrics Analysis. Onsite Behavior Key Metrics Analysis. she will look at all her observations of other supermarkets on Earth, on other planets, and do her best to give your the best normalized, indexed, algorithm'ed number. Traffic Trends Key Metrics Analysis. Incoming and Outgoing Traffic.

Metrics 60

Metrics Analytics Non-Compete Search 60

A Smart Bear: Startups and Marketing for Geeks

APRIL 5, 2010

In the quest for optimization, A/B tests, metrics, and funnels, we're in danger of losing the fun and value of creative work. Boogers take less effort to compute than the algorithm for determining color variations in the mini-viewer. People sent emails saying they used Code Historian just because of the mini-viewer.

Software Review 226

Software Review Metrics Lean Algorithm 226

YoungUpstarts

JULY 9, 2014

It can also impact SEO, since the Google algorithm includes site speed as a factor in determining page rank. Document current keyword rankings and other performance metrics to compare pre- and post-launch performance. Use a free site speed tool to test how quickly your page loads; the industry standard is three seconds.

Metadata 173

Metadata SEO Software Review Web Development 173

ConversionXL

OCTOBER 14, 2021

In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. Key brand tracking metrics. Supplement brand loyalty metrics with qualitative measures such as brand associations and perceived quality, as these can give you insight into why customers intend to repurchase.

Metrics 157

Metrics Marketing Campaign Audience 157

Duct Tape Marketing

FEBRUARY 15, 2024

Duct Tape Transcript Email Download New Tab John (00:08): Hello, and welcome to another episode of the Duct Tape Marketing Podcast. There's material on things like page speed and core web vitals or three different metrics and core web vitals. And if you can prove that to an algorithm at Google, that's going to be very important.

SEO 60

SEO ChatGPT Technical Review Search 60

SoCal CTO

FEBRUARY 17, 2007

Sometimes, Ill use LinkedIn to contact my network, but mostly I still just go to their profile and email them. Matching Algorithm ► October (15) eLearn 2009 Presentation – Twitter Along Los Angeles Technology Connector – Kurt Daradics Online Business Networking Los Angeles Social Media to Build Reputation and Reach Prospec.

Technical Cofounder 150

Technical Cofounder Southern California Los Angeles CTO Hire 150

Occam's Razor

APRIL 23, 2012

While there is a great deal of appreciation for the power of metrics/data, I've come to realize that Sr. Leaders don't quite appreciate the deep, and often corrosive, consequences of choosing metric x over metric y as a key performance indicator (KPI). It is a standard metric. Don't believe me?

Metrics 152

Metrics Analytics Search Channel 152

Occam's Razor

AUGUST 29, 2011

Recently the Google Analytics team changed the way sessionization algorithm. Which metrics are impacted? The new sessionization algorithm. At the time Google Analytics switched over to the new sessionization algorithm, coincidently a bug also impacted GA users data. Google Analytics Visits Metric: Change.

Analytics 128

Analytics Metrics Algorithm Channel 128

Transformify

JANUARY 31, 2024

Predictive Analytics: AI is able to forecast future events, including candidate behaviour, performance, retention, and turnover, by using data and algorithms. Supports omnichannel communication throughout the hiring process via chat, email, Slack, etc. Provides analytics and reporting on hiring and retention metrics.

Artificial Inteligence 52

Artificial Inteligence Technical Review Retention Matching 52

ConversionXL

MARCH 31, 2021

For this article, let’s consider just two metrics—an engagement metric—social shares and an SEO metric—keyword rank. Shares are often considered a ‘vanity metric’ in the sense they don’t always directly help a business generate more revenue. Social media is subject to changes in algorithms, updates and features.

SEO 163

SEO Metrics Social Media Audience 163

Transformify

DECEMBER 2, 2019

Needless to say, Tranformify's powerful matching algorithms empower the selection and management of the entire process. Candidate Matching Algorithm. A powerful matching algorithm puts on top of the list those candidates having a maximum number of matching skills. Schedule an Interview with Shortlisted Candidates.

Software Review 83

Software Review Software Management Matching 83

Haystack

DECEMBER 29, 2018

There’s a good chance I’ve missed something — if you feel that way, by all means, please share your point of view on Twitter (or email) and link to the post. Also during this time, the underlying metrics in that business can change positively, potentially trapping companies to accept the initially-agreed upon valuation.

Technical Review 165

Technical Review Venture Capital Russia China 165

View from Seed

MARCH 1, 2016

She became a prolific writer—12 books, while you and I struggle with one email or one blog post! Are you bringing an army of algorithm authors to attack a sleep non-technical industry? You need to clearly frame your core hypothesis, and you need to frame the metrics and indicators that would confirm its deeper truth.

Founder 120

Founder Technical Review Cofounder Non-Compete 120

ConversionXL

JUNE 8, 2017

Quantitative research with digital analytics tools like Google Analytics , Mixpanel, Amplitude or RJ Metrics will inform you about where your users are coming from, what they are doing during their sessions and where they are dropping off from your conversion funnel or when they churn. Algorithmic segments. Algorithmic segments.

Programming 97

Programming Revenue Analytics Software Review 97

Hearpreneur

AUGUST 5, 2020

You often have to call or email back and forth with an agent to get quotes. Look at, for example, how fast an average 10-year old can manage to learn a complex video game (which is, after all, essentially just a complex decision algorithm), yet how difficult the teaching of basic algebra seems to be in our schools.

Technical Review 156

Technical Review Software Review Entrepreneur China 156

ConversionXL

FEBRUARY 19, 2016

So they update their algorithms religiously to try to do that. Well, as Google’s algorithms have advanced, the two end up being quite the same. You know all about vanity metrics , and how you shouldn’t be obsessed with them. Otherwise, the algorithm can’t properly categorize your page. There shouldn’t be a conflict.

SEO 48

SEO Technical Review Algorithm Jacksonville 48

The Startup Magazine

MARCH 28, 2021

When e-commerce first took off in the 1990s, web traffic was regarded as the most critical metric for measuring a website’s popularity. Other metrics to measure online performance did not yet exist. Also, Google’s algorithms now prefer bumping up mobile-friendly websites to the top. Ways to Increase Traffic.

SEO 177

SEO Social Media Search Campaign 177

YoungUpstarts

APRIL 3, 2015

Today’s alternative lenders use sophisticated data-driven algorithms to assess borrowers’ creditworthiness and provide instant credit decisions. FICO credit scores, business cash flow and business debt are being joined by cash-flow reports, direct deposit data and, in some cases, social media reviews and metrics during the approval process.

Small Business 100

Small Business Technical Review Technology United States 100

David Teten

SEPTEMBER 23, 2017

An investor had few hard metrics other than the actual financials, and little technology to make the process scaleable. Over the past few decades, better metrics became available, and investors could take a more analytical, data-driven approach. Why is it now more feasible to use technology in the VC investing process?

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Steve Blank

DECEMBER 11, 2020

Conversely, the things you measure well, with easily understood and visible metrics, tend to improve without much extra push. Not in the era of data and algorithms. More like a surgical strike. 1 is measurement. If you can’t measure it you can’t manage it. So how you do that with innovation? We no longer have that luxury.

Technical Review 322

Technical Review Taiwan Technology Design 322

Duct Tape Marketing

AUGUST 23, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): Hey, this is John, and before we get started, I have a gift for you for being such an amazing listener. It's as simple as that, and that is what metrics are to me. John Jantsch (25:04): It's almost its own algorithm. A John Jantsch (27:00): Lot of air miles.

Community 53

Community Kuwait Cofounder Bootstrapping 53

ConversionXL

DECEMBER 1, 2016

So if that last interaction was direct traffic, it ignores any efforts you’ve put into social, email, etc. Do you really think email weighs the exact same significance as paid, as organic, as social, etc.? Algorithmic Efficiency – Provides timely results. It weighs all of the credit to the absolute last interaction. Avoid it.”.

Conversion 48

Conversion Analytics Algorithm Channel 48

The Startup Magazine

OCTOBER 3, 2019

Moreover, the constant algorithmic changes by Google makes digital marketing even more challenging. It’s not about rankings, traffic or conversions though these are the metrics that you count. Paid advertising brings quick results and email marketing personalizes your interactions with the target audience.

Marketing 99

Marketing Algorithm SEO Audience 99

Up and Running

APRIL 17, 2018

Think about surveys, heatmaps, A/B testing, and remote user feedback (users test your website at home and then send back feedback in the form of videos, screenshots, or a simple email). Chat boxes, email, and telephone are a great place to start. How will you know if your website is working for you if you never look at your metrics?

SEO 80

SEO eCommerce Analytics Software Review 80

Up and Running

APRIL 2, 2019

Facebook’s algorithm for de-emphasizing commercial content means that unless you pay to boost your posts, they won’t always reach your audience. Even if you temporarily beat the algorithm, the platform has way more resources dedicated to outrunning you. Prioritize emails and phone numbers. Do your own market research.

Social Media 102

Social Media Customer Algorithm Channel 102

The Startup Magazine

SEPTEMBER 1, 2020

Google’s algorithms have become pretty good in penalizing content that is poorly written, stuffed with unnatural keywords, and is overly lawyerly. Build email pitch templates to reach out to credible related sites and ask for a link back to your site. Coherent with natural keywords. Focusing on the victims and their needs.

SEO 157

SEO Reputation Social Media Audience 157

Up and Running

JUNE 27, 2018

If you want to contact warmer prospects (those who have been exposed to you before), you may want to start an email campaign or consider content marketing (like starting a blog). Define success metrics before your campaign starts, then measure your effectiveness during and after the campaign. Did your strategies work?

Marketing 109

Marketing Social Media Campaign Sales Cycle 109

ConversionXL

JULY 3, 2020

SEO requires backend considerations but doesn’t, in many cases, drive editorial strategy, says Smullen: If someone were to build a paywall-worthy brand from scratch and get bogged down by domain authority metrics and traffic stats, they would never produce award-winning content. When a specific search engine (e.g.,

SEO 122

SEO HTML Technical Review Caching 122

ConversionXL

AUGUST 10, 2021

This article assumes you: Already deeply know your audience and have conducted research to understand what types of posts will resonate with them Have a solid brand messaging strategy in play, so you can emulate relevant, customer-centric content on social Have clearly defined goals tied to measurable metrics (e.g. But don’t go overboard.

Metrics 152

Metrics Audience Curation Algorithm 152

ConversionXL

AUGUST 19, 2016

Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile. Revamp Mobile Metrics to Combat Moneyball.

Mobile 48

Mobile Technical Review Software Review Metrics 48

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Even if it shows improvement in some micro metric, does that invalidate the overall design? Those of us with a computer science background call it the hill-climbing algorithm. No one feature is to blame.

San Francisco 154

San Francisco Lean Metrics Design 154

ConversionXL

NOVEMBER 6, 2017

In any experiment, some metric within some group usually changes, but whether we’ve invested in the statistical rigor to discover it is another question altogether.”. Knowing these finer details can help meaningfully shift your metrics in a positive direction, where they may have once been plateauing. Image Source.

Chad 112

Chad Mobile Technical Review Aggregator 112

Startup Lessons Learned

MARCH 16, 2009

This is a fairly simple approach to creating a weighting system using an Opportunity Algorithm. The algorithm is Importance + max(Importance - Satisfaction, 0) = Opportunity. Get in touch: Twitter Email Facebook Linkedin Additional resources Startup LessonsLearned, All Seasons : Every post from the blog, in one 600+ page PDF.

Agile 111

Agile Customer Development Developer San Francisco 111