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Why Good B2B Content Marketing Is Not A One Man Show

YoungUpstarts

Good B2B Content Marketing is not new in the world of marketing, especially with the emergence of more and more distribution platforms, each needing signups, and consistent postings to become a relevant source in your content strategy. Why B2B Content Marketing Needs a Team, Not Just One: Hire a Quality Team.

B2B 153
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Requests for Startups in 2024

VC Cafe

AI to make IRL matches – What if you could chat with a bot that learns about you on a deeper level and uses this information to make a curated set of matches? AI to make IRL matches – What if you could chat with a bot that learns about you on a deeper level and uses this information to make a curated set of matches?

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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. Matching Algorithms. By using connection-matching algorithms to introduce business owners based on value, as defined by them, you can solve this problem. Thank you for reading our insights and our story.

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How to Successfully Expand Your Business Outside of Your Core Industry

Up and Running

If you can’t find anything that matches your needs, you may have just discovered an opportunity to break into a new industry. Many business owners make the mistake of going head-first into new projects without considering their existing audience. Your audience is not one-dimensional. Talk to your existing customers.

B2B 118
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How B2B Brands Can Generate More Website Traffic

YoungUpstarts

B2B marketing has some crossover with B2C marketing, but when it comes to traffic generation, the tactics for those companies that target other businesses are significantly different. From improving brand awareness to making more sales, the right traffic generation can transform the future of a B2B brand. Ignore SEO.

B2B 138
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. But LinkedIn owns the lucrative B2B audience. As AJ Wilcox notes in his course on LinkedIn ads , 72% of the Fortune 1000 are B2B companies. digital ad spend went to video.

Video 129
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

And then it ensures that all of the organization’s efforts match that true north. Their predominantly male audience has a problem: fitting a full wallet into their back pocket. Product marketing tells Bellroy that discomfort while sitting is a (literal) pain point for their male audience. Image Source. Image source.

Marketing 110