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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. Why you need an email voice and tone guide. Know your audience.

Email 113
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How to Create an Effective Email Voice and Tone Guide

Up and Running

If your company has grown to a point where more than one person is handling emails from customers, that’s a good moment to create a voice and tone guide. That is a much larger document to tackle, so today we’re just focusing on email. Why you need an email voice and tone guide. Know your audience.

Email 82
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27 Entrepreneurs Share Tips on Building an Ecommerce Business

Hearpreneur

5- Calculate stock reorder levels Photo Credit: Dani Mechlowitz When building an e-commerce business, it's essential to keep track of your inventory to avoid sell-out periods. In that initial growth phase, running out of stock can be detrimental and slow down the momentum of your business growth.

eCommerce 133
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10 Ways to Adapt Your Marketing Strategy in a Crisis

Up and Running

One of the best ways to maintain trust with your audience is by fostering open, honest communication. By keeping your customers in the loop about a crisis that your company is facing, you are able to strengthen the bond with your audience. This leaves your audience with little to wonder about how you are handling the pandemic.

Marketing 171
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How To Prepare Your eCommerce Store For Black Friday 2018

YoungUpstarts

Create all campaigns and creative assets (for your website, social media, email marketing, advertisements, etc.) Set up “low stock” tags to publish on product pages when stock dips below 30 units of a specific item. Combine social media, email marketing, and paid advertisements for ultimate impact.

eCommerce 157
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Twitter Link Roundup #238 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The image above is a public service billboard that apparently failed to strike a chord with its intended audience. Here are some of the links that I’ve liked and shared this past week!

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30 Entrepreneurs Say What Changes They Expect in Their Business Due to Technology

Hearpreneur

Within the trade show industry specifically, as well as the marketing industry as a whole, technology is quickly advancing and adapting to better serve virtual audiences, cut through the noise, and personalize experiences for users. Thanks to Shane McEvoy, Flycast Media ! #4- Thanks to Lucy Hurst, Sherbet Donkey Media ! #17-