YoungUpstarts

JULY 1, 2018

A new Silicon Valley travel tech company called – quite befittingly – WeTravel, has created payment software based specifically on the needs of small travel companies in order to give them a fair chance to compete with the travel giants.

Software Review 100

Software Review Software Technical Review Silicon Valley 100

Both Sides of the Table

MAY 7, 2013

Anyone who reads this blog frequently will know that I am a big believer in low-cost video content and specifically the power of YouTube as a content creation & distribution platform. Distribution costs have, too. This is classic “Innovator’s Dilemma” market conditions. Los Angeles Tech Market Analysis'

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Video Los Angeles Technical Cofounder CTO Hire 320

Steve Blank

MARCH 19, 2009

Why they were looking to me to run marketing wasn’t clear. They sold their product through the computer retail channel, something I knew nothing about. The company was the laughing stock of the Mac market. The two other players in the add-on graphics business, Radius and RasterOps, had a combined 90% market share.

Silicon Valley 165

Silicon Valley Software Review Technical Review RSS 165

The Next Web

FEBRUARY 1, 2014

is a venture capitalist investing in Silicon Valley and Singapore. It may surprise you to learn that the technology itself takes a back seat to market demand. Some examples include: Organize a local market research campaign (best for services that involve connecting businesses with customers). Eddy Lee, Ph.D,

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Web Silicon Valley Salary Demand 160

Austin Startup

MARCH 15, 2017

By the time Silicon Valley white privilege culture, tech magazines that promote only white faces, Ethereum/Bitcoin fanboys, sellout black tech wannabees and globalists promoting their blockchain consortium get a hold of this article, it’s already too late and the game already ended a while ago.

Technical Review 54

Technical Review Silicon Valley Software Review XML 54

ReadWriteStart

JUNE 9, 2011

And the third was a discussion on Silicon Valley: The Next Decade. Ankit has done a nice job of segmenting his market and focusing on two cities in New Jersey. I suggested offering a discounted service to the members of the investment clubs and going to market with them. We also had a discussion on market sizing.

Silicon Valley 113

Silicon Valley New Jersey Entrepreneur Massachusetts 113

Version One Ventures

OCTOBER 31, 2016

Growth hacking and growth teams are so commonplace today, at least inside Silicon Valley, that it’s easy to forget that “growth” (as we know it now) is a relatively new phenomenon. The evolution of the growth function changed this dynamic, mashing together product dev and marketing as integrated functions.

Software Review 60

Software Review South Africa Hockey Stick Viral 60

Steve Blank

AUGUST 31, 2009

After 20 years of working in startups, I decided to take a step back and look at the product development model I had been following and see why it usually failed to provide useful guidance in activities outside the building – sales, marketing and business development. So what’s wrong the product development model?

Customer Development 244

Customer Development Developer Customer Silicon Valley 244

Steve Blank

JULY 9, 2009

So I got out out of the building to meet and understand our customers and distribution partners. I remember after a month or two of talking to 14-22 year old male gamers (our potential target market,) I realized that for the first time in my career I had no emotional connection to my customers or channel partners.

Silicon Valley 155

Silicon Valley RSS California Video 155

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Her packaging class was so good that we sent every new marketer at SuperMac to take it.

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

OCTOBER 31, 2014

Scalable startups are on a trajectory for a billion dollar market cap. has a large enough market that most U.S. However, most countries don’t have sufficient population to support scale with just their local market and ultimately need to be global players – from day one. ———-. Outside the U.S. It doesn’t.

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Global Australia Silicon Valley China 335

crowdSPRING Blog

NOVEMBER 27, 2012

When you choose a market, you should consider five main factors: 1. How many customers are in the market? How many customers are in the market? A market can be huge but dominated by only a few players. Or a market perceived to be global can be dominated by a few regions. Do these customers have the need you solve?

Small Business 110

Small Business Marketing Startup Silicon Valley 110

Steve Blank

JANUARY 21, 2016

These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Want to be a guest on the show?

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Detroit Baltimore Entrepreneur Cofounder 120

ReadWriteStart

APRIL 1, 2011

At today's session, first up, Ramkumar RS from Chennai, India, presented Mango DVM , an innovative solution to turn vendors of illegal, grey market music to legal distributors using a combination of mobile apps and media server technology. However, only the market can tell to what extent those assumptions will hold true. 3gSimplified.

India 119

India Guerilla Entrepreneur New Zealand 119

Both Sides of the Table

MAY 19, 2010

But truthfully both Dana and I are more aligned with the lean startup principles and believe you only go FAT when you’ve really proved out your product / market fit. The “private sale” market phenomenon was started in France by Vente-Privee (literally means “private sale”) and was replicated in Germany by BrandsforFriends.

Partner 240

Partner New York City Cofounder Syndicate 240

Steve Blank

MAY 22, 2009

If you’re in markets that still exhibit at them (semiconductors, communications, enterprise software, etc.,) ———— T o: Marketing Department From: Steve Subject: Going to Trade Shows Like it Matters Generating Leads Ownership If your company is going to a show to generate leads, then sales owns the show. .

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Silicon Valley RSS California Customer Development 136

ConversionXL

FEBRUARY 3, 2022

Yet, this was a successful growth marketing campaign. In this article, you will learn how growth marketing compares to traditional marketing and its key components. You’ll also learn how to apply growth marketing to five key channels and how to plan and execute experimentation. What is growth marketing?

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Framework Marketing Acquisition Retention 102

Austin Startup

OCTOBER 15, 2017

Even with his excellent health at age 85, has he aged out of relevance to the mass market and therefore high value ad serving? A good example is the marketing technology sector. Not everyone has the big multiple venture gene, except apparently in Silicon Valley where you have to create a unicorn to be in the club that counts.

Technical Review 48

Technical Review Software Review Nevada Silicon Valley 48

Startup Lessons Learned

AUGUST 24, 2009

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Steve Blank

APRIL 15, 2016

In Silicon Valley for three decades, spent eight years as a partner at US Venture Partners. She explained why: Magdalena : … you can have a fantastic idea, you can have a great team, you can have what you believe is a great market opportunity but you can die at the end so none of those are sufficient. Steve : Why?

Silicon Valley 141

Silicon Valley California Entrepreneur Cofounder 141

Rob Go

SEPTEMBER 9, 2013

MITX : Non-profit trade association hosting many events focused on digital marketing and internet business. Barrington Coffee – Fort Point Channel. Flour – Bakery and Coffee Shop in Fort Point Channel. Fiksu – Mobile App Marketing (backed by CRV). Jana – Mobile Marketing (Backed by Spark). Next major event?

Boston 71

Boston Technical Review Community Cofounder 71

bizthoughts.mikelee.org

MARCH 8, 2012

If you’re a non-technical entrepreneur in Silicon Valley that’s out of college now, it can be tough to find a technical cofounder. Be a great product manager, marketer, or whatever your role is, and foster deep connections there. The dot-com bubble had just popped and amazing talent was all over the market.

Technical Cofounder 40

Technical Cofounder Cofounder Technical Review Software Review 40

Steve Blank

APRIL 15, 2016

In Silicon Valley for three decades, spent eight years as a partner at US Venture Partners. She explained why: Magdalena : … you can have a fantastic idea, you can have a great team, you can have what you believe is a great market opportunity but you can die at the end so none of those are sufficient. Steve : Why?

Silicon Valley 120

Silicon Valley California Entrepreneur Cofounder 120

Steve Blank

AUGUST 27, 2009

Ironically, the model is a good fit when launching a new product into an existing , well-defined market where the basis of competition is understood, and its customers are known. We had no clue what our market was when we first started. The distribution discussion also leads to some assumptions about pricing.

Silicon Valley 269

Silicon Valley Product Startup Product Development 269

Steve Blank

OCTOBER 3, 2014

All teams struggle with finding product/market fit. Like all great Silicon Valley companies they started with a technology and guessed who the customers will be. At week six they were trying to figure out their distribution channel ( here ) after another pivot. Massive pivot. They’re almost always wrong.

Lean 278

Lean Silicon Valley Customer Development Incubator 278

Steve Blank

JUNE 8, 2009

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. Ultimately you want to see if you can find customers and a market for the product as specified – as early as possible. Time to Market – How long?

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Vertical Silicon Valley RSS Marketing 125

Steve Blank

JANUARY 25, 2010

A business model diagram also shows how the product gets distributed to your customers and how money flows back into your company. At Stanford, Ann Miura-Ko and I have been working on a simplified Silicon Valley version of this model. What’s the distribution channel. How do we price and position the product?

Agile 335

Agile Startup Silicon Valley Business Model 335

Steve Blank

AUGUST 5, 2010

When I first came to Silicon Valley the world of Venture Capital looked pretty simple. VC’s invested in things that ran on electrons: hardware, software and silicon. Most of the social and mobile channels (YouTube, Facebook, Twitter, iPhone, Android) have emerged in just the past 3-5 years. Here’s why.

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Lean Internet Silicon Valley Venture Capital 263

Steve Blank

JANUARY 17, 2016

Silicon Valley’s pay-it-forward culture means that others will help when you’re starting up. Looking to create their accelerator/incubator, Wayne and seven other founders rented a Silicon Valley house together one summer. And a company culture and values need to be design and engineered just like the product. .

Silicon Valley 120

Silicon Valley North Carolina Cofounder Entrepreneur 120

YoungUpstarts

MAY 26, 2017

Based off the “Pitch then Plan” template originated by Silicon Valley venture capitalist Guy Kawasaki, I believe in creating a strong pitch first and then building a business plan based on it. How you make money, who pays you, your channels of distribution, and your gross margins. Slide 6: Marketing & Sales.

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Cofounder Silicon Valley Forecast Business Plan 185

Both Sides of the Table

JANUARY 19, 2015

YouTube takes too high of a revenue split (45% vs. 30% that Apple and many other distribution companies take – FWIW, YouTube argues this is because their costs are much higher since they host and stream the video). YouTube is a distribution and marketing channel like any other. I think most arguments miss the mark.

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SEM Los Angeles Silicon Valley Acquisition 150

Steve Blank

JUNE 5, 2009

You make several first order approximations about your business model, distribution channels, demand creation, and customer acceptance. No building, no money, no customers, no market? These customer and market risks need to be translated into facts as soon as possible. At each startup I couldn’t wait to do this.

Silicon Valley 234

Silicon Valley RSS Vertical California 234

Version One Ventures

AUGUST 7, 2018

The predominant narrative among Silicon Valley start-ups has been: don’t open a second office until you have reached 100+ employees. However, the pressure of sky-high housing costs, salaries and competition for suitable candidates is causing start-ups and investors to rethink their approach to distributed teams. Slack, Zoom).

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Silicon Valley Distribution San Francisco Denver 128

Steve Blank

AUGUST 20, 2009

An Existing Market All four were trying to resegment an “Existing Market.” An existing market is one where competitors have a profitable business selling to customers who can name the market and can tell you about the features that matter to them. Do you know have they distribute their product?

Silicon Valley 206

Silicon Valley Startup RSS Customer Development 206

Ben's Blog

NOVEMBER 15, 2010

In fact, companies like Yammer who originally started with new age models have transitioned to more traditional enterprise sales approaches after experiencing the market without them. Since the introduction of the Internet, many technology products can be distributed for free, and therefore have some free or free trial version.

Customer 72

Customer Technical Review Silicon Valley Internet 72

Both Sides of the Table

FEBRUARY 18, 2013

Before this South Korean wonder spread across the globe I had written about a trend in global audiences that exists when the costs of production are nearly zero and the costs of distribution are also nearly free. It was loaded on the channel of Hi I’m Rawn , a long-time YouTuber. I repeat – free marketing.

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Video Audience Global Distribution 380

Steve Blank

APRIL 5, 2010

Students formed teams, came up with a business idea then talked to customers, vendors and sales channel partners to validate their business model. Each week the students had to submit a two-page analysis of the presenting company’s business model, distribution channels, demand creation activities, and engineering.

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Silicon Valley Business Model Customer Development Engineer 127