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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As I recently watched an episode of “ Shark Tank ,” I realized that the shark investors focus on your responses to these questions is also a credibility test on your business savvy, as it leads to other relevant questions on margins, channels, and your understanding of key customer forces. Outside partners and channel impacts are complex.

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6 Time-Saving Social Media Tools For Startups

YoungUpstarts

But effective social media marketing takes planning, scheduling, monitoring, engaging, liking…all of which take up more of the time you don’t have to spare. If you’re a business owner seeking social media marketing success in the most efficient way possible, social media tools are the answer to your prayers. First things first.

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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Building loyalty and awareness are top priorities for any social media marketer. Today’s social media users are more discerning about where they place their trust. In this article, we’ll look at how the social media landscape has evolved, and what you can do to grow your presence and create a community of loyal fans.

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How to create a sustainable social media strategy for your startup

The Next Web

Here are five essential, efficient ways to eliminate guesswork and make your startup a success on social media. Strategy Adopted: Leveraging Social Media Analytics. On social media, you can pinpoint an audience in real-time. Before you can afford staff dedicated to social media, spread the duties around.

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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

SEO / SEM are promotional techniques for marketing through the Google distribution channel, which have yielded huge benefits to many companies – Yelp being a prime example. That channel giveth and then taketh away so you had millions of users who had not grown accustomed to the feature set of Viddy and thus didn’t stick around.

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How New Ventures Can Avoid Conventional Media Costs

Startup Professionals Musings

The power and influence of paid media advertising, including print ads, TV commercials, radio, and even online digital campaigns is waning, in favor of unpaid earned and owned messaging from your website, social media, key market influencers, and existing customer word-of-mouth. Earned media. Owned media. Real customers.

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Top 14 Sites to Promote Your Startup

ReadWriteStart

You can run ads, post on social media, or even go old-school and hand out flyers. Rating for an app: 8/10 Rating for software: 8/10 Rating for technology other than app or software: 7/10 #8: Under30CEO Under30CEO is the leading media site covering news, advice, trends & events for young entrepreneurs. Best of all.