Startup Lessons Learned

AUGUST 16, 2010

Early this year, SlideShare launched custom channels. Designed for large businesses, the channels let a company share several types of documents, brand the channel with their own design elements, and then include display advertising, contest promotions, blog aggregation, social media integration and metrics reporting.

San Francisco 167

San Francisco Lean Analytics Continuous Deployment 167

Steve Blank

AUGUST 23, 2016

They have to think outside of their own back yard, get really active and make trips out to San Francisco or to New York to build some very important relationships. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Send an email to terri@kandsranch.com describing your entrepreneurial journey.

Cofounder 136

Cofounder Silicon Valley Entrepreneur San Francisco 136

Up and Running

MAY 15, 2013

On February 22 I received an email saying that my startup, AdEspresso , had been invited to participate in TechCrunch Disrupt NY! In fact, to date we have participated in many startup showcase type events including: Founder Showcase in San Francisco. Needless to say, my small team and I couldn’t have been more excited.

San Francisco 86

San Francisco Italy Startup Bootstrapping 86

Steve Blank

AUGUST 23, 2016

They have to think outside of their own back yard, get really active and make trips out to San Francisco or to New York to build some very important relationships. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Send an email to terri@kandsranch.com describing your entrepreneurial journey.

Cofounder 120

Cofounder Silicon Valley Entrepreneur San Francisco 120

Duct Tape Marketing

MAY 9, 2017

But it seems to me like there’s almost a sort of strategic snippet you know, channel that I think we have to be playing today. John: Yeah and I wonder if it’s going to be a day where email too, nobody wants that stuff in Facebook messenger or whatever because now there are thousands — David: There’s too many.

Search 30

Search Technical Review SEO Small Business 30

ReadWriteStart

MAY 12, 2011

Vrushali is moderator of a forum for technical documentation professionals and gets a lot of her clients through that channel. Next, Dan Stewart from Safety Harbor, Florida, pitched Happy Grasshopper , an email-based referral marketing service. She has, thus far, not done any other formal customer acquisition initiative.

San Francisco 125

San Francisco Entrepreneur Silicon Valley India 125

Up and Running

AUGUST 17, 2016

There are literally hundreds of avenues to spend your marketing dollars on, such as real estate websites, email marketing, social media marketing, and postal marketing. For example, customers in the San Francisco bay area might require internet-based marketing, whereas customers in a rural area might require a different approach.

Disintermediation 60

Disintermediation Marketing San Francisco Social Media 60

Steve Blank

JANUARY 29, 2016

These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern). In 2011, she served as a as a US Delegate to the APEC Women in Business Summit in San Francisco. If you can’t hear the clip, click here.

Entrepreneur 120

Entrepreneur Monaco San Francisco Cofounder 120

Steve Blank

APRIL 5, 2017

For example, our goal could be: Create demand for our products and drive it into our sales channel. Audience(s), Message, Media, Messenger. Select the media you want the message to be read/seen/heard on. Everyone in San Francisco? Step 3: Media. or social media (Facebook, Twitter, etc.).

Marketing 316

Marketing Audience Technical Review PR 316

Startup Lessons Learned

NOVEMBER 26, 2012

FM KQED live-streams over the internet here : [link] Forum is also broadcast on Sirius XM satellite radio (channel 135 NPR Talk) I know for many of you 10AM is not the common time you're sitting by the radio with nothing better to do than call into a live radio show. There are several ways to tune in: In the Bay Area, tune your radio to 88.5

Lean 159

Lean San Francisco Houston Engineer 159

Startup Lessons Learned

OCTOBER 7, 2008

The App Store is a channel for customer acquisition. As the channel gets more and more crowded, just launching an app in the store is getting worse and worse as a strategy for each new entrant. Customers and prospects are overwhelmed by the number of media and companies clamoring for their attention.

San Francisco 68

San Francisco Lean Retention SEM 68

www.ere.net

JULY 15, 2012

Step #3 — Knowing where your target “hangs out” — having defined your target and their decision criteria, the next step aims at identifying where you are most likely to find the target talent, including what communication channels would be effective for recruitment messages. Email: olinka@olinka.info.

Hiring 57

Hiring Metrics Search Widget 57

Austin Startup

FEBRUARY 1, 2018

I learned every “hack” in the book and invented some of my own in order achieve all of the aforementioned goals, from A/B testing the subject line of a cold email to investor leads to calibrating the exact amount of incentive credits required to convince users to share us with friends. SO, YOU’RE HIRED! Good PMs are very good listeners?—?customers,

Management 85

Management Product Technical Review Software Review 85

Startup Lessons Learned

MARCH 13, 2009

Again, its critical to focus your marketing launch on those publications, venues, and channels that your potential partners are paying attention to. Dont chicken out and do a closed beta; get real customers in through real renewable channels. I do agree on the point of knowing how to channel that marketing pr into hard cash.

San Francisco 168

San Francisco PR Lean Early Stage 168

The Next Web

AUGUST 19, 2013

Mikita Mikado is a software engineer and entrepreneur from Belarus, now based in San Francisco. This post is about choosing the right sales strategy and channels for your startup from the start. In order to choose sales channels, you need to know your startup’s lifetime value. Step 2: Choose your sales channels.

Belarus 137

Belarus Viral Channel Startup 137

Duct Tape Marketing

JULY 6, 2023

Duct Tape Transcript Email Download New Tab John Jantsch (00:00): This episode of Duct Tape Marketing Podcast is brought to you by HubSpot. And I remember early on, I traveled out to San Francisco. I was building my email list. I grew my social media accounts. And I'm also on most of the social media channels.

Artificial Inteligence 54

Artificial Inteligence Leadership Audience Michigan 54

Startup Lessons Learned

DECEMBER 14, 2009

Now consider a traditional media business. The value of the attention that the media company collects determines how profitable it is. In the old days, these media companies would then themselves plow this profit back into marketing and advertising, and grow. Now consider a traditional media business. Sorry about that.)

Customer 156

Customer San Francisco Viral Lean 156

ConversionXL

MAY 19, 2016

At eMetrics Summit in San Francisco , Josh Aberant, VP of Growth at SparkPost , went so far as to say that linear funnels are dead… Josh Aberant , SparkPost : “Funnels have been blown to bits. There are many different channels now – attribution is the real b h. Or all of their touch points.

Analytics 78

Analytics Metrics Channel Software Review 78

Duct Tape Marketing

SEPTEMBER 29, 2022

Uh, so I literally had to walk the entire city of Chicago and the entire city of San Francisco and pick up every single menu. You know, today everybody's online, but are they finding your website, Grab the online spotlight and your customer's attention with Semrush from content and SEO to ads and social media. Like this show?

Founder 79

Founder Chicago Kansas Startup 79

mashable.com

FEBRUARY 15, 2012

5 Essential Spreadsheets for Social Media Analytics. Share on Tumblr email share Share on Tumblr email share. Ann blogs on search and social media tools. Social media analytics and tracking can be very time-consuming and expensive. Monitor Social Media Reputation. February 9, 2012 by Ann Smarty.

Social Media 108

Social Media Analytics Media API 108

mashable.com

AUGUST 20, 2011

August 20, 2011 by Lauren Drell 1 Share on Tumblr email share Share on Tumblr email share This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. Have an account?

Cofounder 81

Cofounder San Francisco Social Media Startup 81

ConversionXL

FEBRUARY 11, 2016

Gone are the days of advertising to everyone in San Francisco, California. Now, you’re running ads to everyone in San Francisco who has visited your site in the last 30 days and recently changed jobs. But the number of PPC channels available is growing quickly and others are beginning to gain ground.

PPC 48

PPC Matching Campaign San Francisco 48

mashable.com

SEPTEMBER 1, 2011

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter? Not surprisingly, San Francisco was the top startup region, with New York City in second place and Boston in third.

San Francisco 99

San Francisco New York City Social Media Entrepreneur 99

mashable.com

JULY 10, 2012

Andrasick says, “Smaller stores aren’t saddled with anachronistic organizational structures that segment a business by channel, such as store, catalog or digital.”. Email Story. How do you feel about email remarketing? Latest Social Media News. Latest Media News. Print Story. Topics to follow. e-Commerce.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

Duct Tape Marketing

SEPTEMBER 1, 2022

They're doing emails, they're doing all this, everything in their business. We had the big wigs coming from San Francisco to visit our little radio station in central valley, California at the time. Semrush is your one stop shop for online marketing build, manage and measure campaigns across all channels faster and easier.

Hiring 90

Hiring Social Media Technical Review San Francisco 90

Occam's Razor

JUNE 11, 2014

From simple and effective personalization on your owned channels (your site) to deep and profoundly impactful engagement on your rent channels (YouTube). From a data perspective this is reflected in our obsession with multi-channel attribution modeling or user based visitor segmentation. We will look at many different examples.

Design 150

Design Software Review Technical Review Mobile 150

ConversionXL

APRIL 25, 2016

Which channel generates the most users? When promoting your app, you have five main promotion channels… Search Ads: Text ads that appear on search engine results pages based on the search term (i.e. Social Media: This one’s pretty self-explanatory. How many of those users are active? Which do they ignore?

Analytics 48

Analytics Mobile Metrics Acquisition 48

mashable.com

SEPTEMBER 14, 2011

Building and engaging a community through online forums and email lists is often a common first step. Now more than ever, social media channels are increasingly the norm, so further investing in community activities like meet-ups and workshops can add a face-to-face element — one that is extremely valuable.

France 77

France Marketing Social Media Startup 77

mashable.com

JANUARY 23, 2012

Share on Tumblr email share Share on Tumblr email share. This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. Email Story. Subscribe to the Business channel. Latest Social Media News.

LLC 68

LLC Technical Review Social Media Startup 68

mashable.com

JANUARY 18, 2012

Share on Tumblr email share Share on Tumblr email share. Email Story. Subscribe to the Business channel. The name I chose is scovry and the website ( [link] ) that it goes to is a social media based search engine that displays results in a “spy” type format. PIPA and SOPA Co-Sponsors Abandon Bills.

Naming 97

Naming Social Media Social Network RSS 97

mashable.com

DECEMBER 29, 2011

Facebook 2012: What the Future Holds for the Social Media Powerhouse. Share on Tumblr email share Share on Tumblr email share. Email Story. Subscribe to the Business channel. Latest Social Media News. Latest Media News. Facebook 2012: What the Future Holds for the Social Media Powerhouse.

New York City 83

New York City New York Startup Social Media 83

mashable.com

OCTOBER 11, 2011

World Featured in US & World Featured: Facebook iPhone 4S Media Summit. Share on Tumblr email share Share on Tumblr email share. Sign up for her course on “ PR for Startups ” to learn more about getting media coverage for your fledgling business. Instead, stick with custom emails. Trending Stories.

PR 103

PR Startup Social Media Technical Review 103

mashable.com

NOVEMBER 2, 2011

World Featured in US & World Featured: Facebook iPhone 4S Media Summit. Share on Tumblr email share Share on Tumblr email share. I use a service like Tout to manage my email templates for quickly replies. Email Story. Subscribe to the Business channel. Latest Social Media News. Latest Media News.

Social Media 80

Social Media Startup Angel Investor RSS 80

mashable.com

JANUARY 13, 2012

Share on Tumblr email share Share on Tumblr email share. Email Story. Subscribe to the Business channel. Companies should take social media seriously …it’s definitely here to stay! Latest Social Media News. Latest Media News. Jobs Awards Join Mashable on Google+ Welcome to Mashable!

Technical Review 78

Technical Review Social Media Social Network RSS 78

Up and Running

JULY 14, 2015

Ann: That was like … Then truly was my first requirement because I just moved to San Francisco. Ann: Then look at your existing network obviously online we got so much potential to connect to people but the problem that happens is you’ve got all this wonderful social media channels and ways to engage. Ann: Right?

San Francisco 60

San Francisco Business Plan Sales Marketing 60

mashable.com

NOVEMBER 4, 2010

Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Top Topics Twitter YouTube Facebook iPhone Google Video Google Buzz Social media Mobile 2.0 Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Dev & Design Mashable on Facebook Join Us!

Developer 73

Developer Software Review PHP Social Media 73

Duct Tape Marketing

JANUARY 24, 2018

John Jantsch: I think a lot of people, certainly the people that got burned when they became social media experts and all of a sudden we didn’t need social media experts any more. ” And he would return my email. John Jantsch: That sends out six emails for everyone. You’ve gotta own that.

Networking 46

Networking Kansas City Social Media SEO 46