Up and Running

MAY 12, 2020

Establish milestones and metrics for your business plan. To make your business plan work for you, you’ll want to incorporate milestones and metrics from the start. Like the rest of your business plan, your exit strategy does not need to be set in stone. Ergonomic equipment: wrist rests, monitor risers, footrests, and so on.

Software Review 153

Software Review Exit Strategy Technical Review Business Plan 153

Occam's Razor

JULY 24, 2018

work (collection, processing, reporting, analysis), processes, org structure, governance models, last-mile gaps , metrics ladders of awesomeness , and… so… much… more. Remember, tools, work, processes, org structure, governance models, last-mile gaps, metrics ladders of awesomeness, and… so… much… more. The Implications of Complexity.

Analytics 93

Analytics Framework Metrics Algorithm 93

ConversionXL

SEPTEMBER 13, 2017

These metrics identify when a customer is about to stop their usage, before they actually do. Using their self-identified red flag metrics, the folks over at Groove were able to pinpoint their causes for customer defection. 3) Offer tutorials and several types of assistance channels. For example, the startup Groove had a 4.5%

Customer 110

Customer Churn Rate Metrics Retention 110

ConversionXL

MARCH 31, 2021

Using a tool like SparkToro , you can uncover the channels and influencers that your audience is most engaged with. Interviewing them will provide you with their wants and needs from a messaging perspective and uncover topic ideas and distribution channels. Select your content distribution channels.

Audience 127

Audience Non-Compete Distribution Channel 127

The Startup Magazine

MAY 22, 2018

They’ll allow the rest of the staff to focus on other business processes. Have well-managed communication channels: the feedback from your customers come in through different channels. But at this stage, you need to have one official channel for the customers to be in contact with you.

Customer 81

Customer Early Stage Churn Rate Startup 81

www.forentrepreneurs.com

FEBRUARY 2, 2010

Blog About Log in Register Designing startup metrics to drive successful behavior Great companies are almost always run by great management teams. Good metrics should also be actionable, and drive successful behavior. In a follow up post, I will use this technique to walk through the design of a set of metrics for a SaaS company.

Metrics 55

Metrics Design Entrepreneur Startup 55

ConversionXL

FEBRUARY 12, 2019

Cohort analysis can be done for revenue, churn, viral word of mouth, support costs, or any other metric you care about. Cohort metrics can help drive more repeat customers. This metric reveals the longer-term relationship. Three characteristics help identify the most valuable cohorts: Average order value (AOV).

Retention 126

Retention Analytics Campaign eCommerce 126

OnlyOnce

JANUARY 24, 2024

The metrics for understanding whether or not your CBDO is scaling differs from other functions like Sales, People Ops, Customer Service, and Finance because throughout the scaling process the CBDO team is likely to be small.

PR 71

PR Channel Metrics Restful 71

Occam's Razor

MAY 2, 2017

There is no golden metric for everyone, we are all unique snowflakes! :). and tell you what are the best key performance indicators (metrics) for them. In the past I’ve shared a cluster of metrics that small, medium and large businesses can use as a springboard…. If you want to play along. Don’t read what I’ve chosen.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

ConversionXL

JULY 3, 2020

You also need metrics on cart abandonment and purchase rates of those who saw your test idea and those who didn’t. Now, we’re wrapping up a data lake that stores data across all customer touchpoints on most channels, from acquisition to re-engagement. Someone will need to track additional metrics. Process and methodology.

Technical Review 107

Technical Review Software Review API Analytics 107

ConversionXL

SEPTEMBER 1, 2020

The key is not to get bogged down by short-term metrics at the expense of long-term growth. Use your email list and social media channels to highlight specific products based on your ICP. Consider how your email, SMS, and phone channels can improve customer service. Change the way your company defines “success.”.

Customer 132

Customer SMS Retention Acquisition 132

Occam's Razor

JUNE 25, 2012

My hope is to simply help you internalize the impact of these decisions on reports, which metrics might be impacted and which will be fine, as well as what types of decisions you can still make with confidence and which decisions you might make with a grain of salt. Implication on the Visits metric: You get the best case scenario of a Visit.

Analytics 130

Analytics IP Web Metrics 130

ConversionXL

OCTOBER 16, 2022

Basic metrics like deals completed and revenue generated don’t measure customer acquisition success. The image also contains elements most followers will recognize (a guitar resting on a studio floor with multiple cables). Influencer marketing can give something other acquisition channels can’t: instant trust. Image source ).

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

VC Cafe

JULY 29, 2012

Goleman added a new facet to how humans measure intelligence, which was previously generally viewed as a person’s IQ – a narrow metric revolving around linguistic and math skills. make a copy of this Google doc template of the Business Model Canvas to re-jig who your users, collaborators, channels and business model(s).

Engineer 145

Engineer Technical Review Software Review Startup 145

Cracking the Code

MARCH 24, 2015

Successful on your platform but not sticking to guidelines, can also affect the rest of your customers - you need to help developers become more successful - can you outsource support in an authentic way?

API 48

API Fractional CTO CTO Hire San Francisco 48

ConversionXL

MAY 29, 2019

What does it take to grow a YouTube channel? Is a channel more than the sum of its video parts? Some solutions are simple—you need a consistent visual presentation on your channel page and across videos. If YouTube channel growth has felt unattainable, you’re not alone. Are most companies’ YouTube channels succeeding?

Channel 106

Channel Video Audience Software Review 106

Occam's Razor

AUGUST 12, 2013

than multi-channel attribution modeling. Here's the outline of our incredible multi-channel attribution modeling adventure: ~ Three Unique Attribution Challenges. ~ Multi-Channel Attribution Models. Multi-Channel Attribution Analysis. ~ Multi-channel attribution across digital channels. Grab a Red Bull.

Channel 161

Channel Analytics Campaign Conversion 161

ConversionXL

MAY 19, 2020

Or maybe it’s your keyword well that’s reaching its limits, leaving you with plenty of ideas, but no clear path forward about how to prioritize them or the distribution channels for which they’re best suited. Throughout the rest of the article, I’ll give you 15 questions to use as brainstorming prompts. Show your work.

Differentiation 129

Differentiation Sales Email Metrics 129

Duct Tape Marketing

SEPTEMBER 12, 2017

While conducting your audit: Start with the homepage – If you find issues on your homepage, odds are you’ll find issues throughout the rest of your website as well. Website Grader – A free online tool that grades your site against key metrics like performance, mobile readiness, SEO, and security. Helpful tools.

Software Review 65

Software Review Technical Review SEO Reputation 65

SoCal CTO

JUNE 9, 2010

If you can just be friendly enough and get your users to party with you, the rest is really easy. Klout Puts Metrics Into Social Media Management - Tim Berry's Blog - Planning Startups Stories , May 21, 2010 I really like klout.com for three good reasons: 1.) Now, thanks to social media, you don't have to outspend. It is to out friend.

Fractional CTO 248

Fractional CTO Startup Venture Capital Cofounder 248

Up and Running

DECEMBER 6, 2021

Our skills and expertise go well beyond that, encompassing brand management, the art of persuasion, understanding nuanced audiences and channels, a genuine flair for language crafting and creative writing, and borderline-obsessive grammar knowledge.”. Furthermore, metrics help you continually refine and improve your marketing over time.

Small Business 153

Small Business Marketing Software Review Technical Review 153

Steve Blank

APRIL 30, 2009

SuperMac sold our graphic boards for the Macintosh through multiple distribution channels: direct sales to major accounts, national chains, independent rep firms, etc. But the computer retail channel was a large part of our sales. Or blame my MarCom department who approved it. Worry about the sales results. What did we learn?

Sales 120

Sales Silicon Valley RSS Las Vegas 120

Steve Blank

APRIL 2, 2009

Metrics – Mine is Bigger Than Yours The first thing SuperMac needed to do was to change how our potential color desktop publishing customers viewed our products versus our competitors’ products. As hokey as it is, when confronted with uncertainty or unknowns, human beings like to be reassured by comparative metrics.

Silicon Valley 124

Silicon Valley Technical Review RSS Software Review 124

ConversionXL

JANUARY 31, 2014

Ask Peep about analytics, and he’ll tell you, “Metrics are there to provide actionable insight. You need to look at a metric, ask “so what?” – and have an answer.”. The opinion they’ve subconsciously formed in between 1/13th to 1/50th of a second will influence every decision they make for the rest of their time on the page.

Analytics 134

Analytics Video Matching Conversion 134

Startup Lessons Learned

AUGUST 24, 2009

But, as any startup can tell you, this opens up a tremendous set of opportunities for the rest of us. Mass blasts of information are ineffective, because the broadcast channels are suffering from information overload (even in social media). The old models are broken, and we do not yet have new models to replace them. Is that a lot?

San Francisco 113

San Francisco Lean Technical Review Distribution 113

Occam's Razor

OCTOBER 21, 2013

The Multi-Channel Funnels folder in Google Analytics contains the Top Conversion Paths report. The reason I love the above view is that for each channel, I'm able to present our management team a simple, yet powerful, understanding of the contribution of our marketing channels – including search. See Page Value there?

Search 154

Search SEO Analytics Engineer 154

Occam's Razor

JANUARY 4, 2021

Many are acceptable, some are very good and all the rest leave me extremely frustrated with both the ink and the think. Know the difference between Metrics & KPIs. A metric is a number. A KPI is a metric that helps you understand how you are doing against your objectives! To not include a metric. Include them.

Analytics 113

Analytics Metrics Web Campaign 113

View from Seed

SEPTEMBER 25, 2019

You can read the rest of the posts in the series by clicking here *. Investors want to know the critical thinking behind the inputs and value-drivers of the business, and how that results in the outputs on the critical metrics and finances. What channels have worked to date and done so cost-efficiently?

Seed Stage 166

Seed Stage Retention Restful Valuation 166

Startup Professionals Musings

AUGUST 13, 2012

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Clearly define the customer, channel, and revenue model associated with this solution. Describe your market penetration strategy, sales channels, pricing, and strategic partnerships.

Business Plan 283

Business Plan Sweat Equity Exit Strategy Intellectual Property 283

YoungUpstarts

JUNE 12, 2012

They’re essential because they can be used to promote your service language, expand your service vision, showcase your new hires, announce your latest contest, explain your measures and service metrics, and give voice to your customers’ compliments and complaints. Service Measures and Metrics. Were you really glad to see it?

Singapore 170

Singapore Architecture Metrics Hiring 170

Up and Running

JANUARY 3, 2018

If you’ve made your targets specific, then you’ll already have given yourself some clear measurables, but the real skill comes in identifying the not so obvious metrics which help you to spot problem areas in your strategy and to improve them. Metric: Monthly views. So there we have a specific goal and a pretty obvious metric.

Metrics 147

Metrics Revenue Channel Forecast 147

ConversionXL

JUNE 8, 2017

In the rest of this article, I will share with you a basic process you can use to build upon. This information is crucial in maintaining scent from the creative to the landing page and rest of the customer journey. This is a correlative metric – a behavioral cohort used as a heuristic for growth. Image Source.

Programming 97

Programming Revenue Analytics Software Review 97

Occam's Razor

SEPTEMBER 29, 2009

Paid Search or affiliates or email or display or YouTube or whatever channel you end up choosing. [ Remember: Engagement is not a metric, its an excuse. ]. The ideal metrics for this desired outcome are Visitor Loyalty & Visitor Recency. You can compute two important metrics: Likelihood to Recommend / Brand Lift.

Campaign 128

Campaign Analytics Metrics Search 128

Duct Tape Marketing

AUGUST 23, 2023

The thing is, those who are afraid to be a little eccentric, a little authentic and a little different, often blend in with the rest. It's as simple as that, and that is what metrics are to me. So it gives you content, multiple distribution channels, and you start building this audience.

Community 53

Community Kuwait Cofounder Bootstrapping 53

ConversionXL

NOVEMBER 6, 2017

In any experiment, some metric within some group usually changes, but whether we’ve invested in the statistical rigor to discover it is another question altogether.”. Knowing these finer details can help meaningfully shift your metrics in a positive direction, where they may have once been plateauing. Image Source. Possibly not.

Chad 112

Chad Mobile Technical Review Aggregator 112

ConversionXL

FEBRUARY 21, 2018

Seasoned experts suggest that you should optimize for a metric which can affect the bottom line of your business. These metrics ensure that most of your efforts can be tied to monetary values. The downside that all those metrics have in common is that they only measure the short-term effects gained with your tests.

Programming 117

Programming Audience Analytics Metrics 117

Startup Professionals Musings

MAY 13, 2011

In fact, a business plan is needed more by you than investors, as the blueprint for your company, team communication, and progress metrics. Clearly define the customer, channel, and revenue model associated with this solution. Describe your market penetration strategy, sales channels, pricing, and strategic partnerships.

Business Plan 290

Business Plan Sweat Equity Exit Strategy Intellectual Property 290