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From Generalist to Specialist: The Blueprint for Vertical Market Domination

Duct Tape Marketing

Corey is also the author of ‘Anyone, Not Everyone,’ a comprehensive guide for agency founders looking to move beyond founder-led sales. He is currently on a mission to empower 1,000 agencies to become vertical-market specialists, leveraging his extensive experience and insights. Not everyone.

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30 tips for avoiding startup failure, from successful founders

The Next Web

But have you ever had the opportunity to pick the brains of founders who created amazingly successful startups and companies like Envato , Backblaze , Simple , or Treehouse ? Few people like talking about their mistakes, but thankfully nine founders took some time to share some of their hard-earned knowledge with you. Find your niche.

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A horrifying accelerator story that you’ll need to read twice

David Cohen

It’s not our first rodeo, as we’d graduated from [name of an unrelated accelerator] but we wanted and needed some support around our vertical. We paused because it was an inaugural cohort but being that it was vertical-specific and the managing director worked for a highly lauded startup in our vertical, we decided to go for it. ([a

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Common B2B Challenges and How To Solve Them

ConversionXL

Last September (2020), six months after the 1st lockdown, my co-founder Vladimir Blagojevic and I decided to run market research to figure out what challenges B2B companies face and how they solve them. Here is what their founder Leo Mirsky told us in the early beginning of the collaboration: Marketing was a mystery to us.

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SXSW Pitch Finalist: Sapient

Austin Startup

Sapient’s Sam Parks and Martin Koch have developed a smart outlet system for commercial deployment The Forrest Four-Cast: January 28, 2020 If Sam Parks , CEO and co-founder of Sapient Industries , weren’t working for his startup, he’d be working as a scientist, using his background in nanotechnology as an applied physicist.

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Flexible VCs With Structures Between Equity and Revenue-Based Investing

David Teten

(co-written with Jamie Finney, Founding Partner at Greater Colorado Venture Fund. This essay is part of a series on alternative VC: I: Revenue-Based Investing: a new option for founders who care about control. III: Why are Revenue-Based VCs investing in so many women and underrepresented founders?

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Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant

Steve Blank

Sloan Foundation , the Sloan School of Management at MIT , the Sloan program at Stanford , and the Sloan/Kettering Memorial Cancer Center in New York. If you’re following Tesla, you might be interested to know that Sloan wasn’t the founder of GM. The founder of what became General Motors was William (Billy) Durant.

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