Both Sides of the Table

FEBRUARY 7, 2011

One of the great joys of doing the web series This Week in VC every week is that I get to spend time with great people debating the issues of our day including how our industry is evolving as well as insights into how companies got started, got their initial traction and dealt with adversities. Oh, yeah. We then spoke about startups.

Connecticut 286

Connecticut Cofounder Silicon Valley Web 286

Agile VC

MAY 26, 2011

The market size for online advertising, e-commerce, and web premium services are 1/10th to 1/3rd the size they are today. Facebook doesn’t exist, even as a walled-garden college social network (Mark Zuckerberg was part way through his freshman year at Harvard). conference happened at the end of 2004). link] leehower.

Term Sheet 178

Term Sheet Silicon Valley Technical Review Social Network 178

www.forentrepreneurs.com

FEBRUARY 2, 2010

Business model viability, in the majority of startups, will come down to balancing two variables: Cost to Acquire Customers (CAC) The ability to monetize those customers, or LTV (which stands for Lifetime Value of a Customer) Successful web businesses have long understood these metrics as they have such an easy way to measure them.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

JANUARY 17, 2014

The result: Plenty of organic, viral interaction about the videos that boosted traffic for these YouTube users’ Let’s Play video as well as sales for Galactic Café. Takeaway : Video content is also easy to share via social networks, and software developers have prioritized video integration in site creation.

Video 73

Video Marketing Harvest Bandwidth 73

Both Sides of the Table

APRIL 4, 2011

Measuring viral adoption is obviously important. If you have multiple versions of your product, how many are web vs. mobile? per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. to $1.10) and you can focus on improving conversion (i.e. increasing conversion from 12.5%

Metrics 346

Metrics Startup Acquisition SEM 346

ConversionXL

JANUARY 31, 2014

What follows is a list of resources that can be applied specifically to landing page optimization, found here on ConversionXL & from other great websites around the web. We’ve organized everything to best simulate a visitor’s experience on a landing page from first click to final conversion. The Conversion Funnel Survival Guide.

Analytics 134

Analytics Video Matching Conversion 134

Occam's Razor

SEPTEMBER 24, 2012

You've deployed five, six or 15 web analytics tools on your website/mobile app. As you mature you start measuring things that really matter, macro and micro conversion rates , economic value , visitor loyalty. Having a conversion business impact was not the point. Or to use my metrics: Conversation Rate. Easy peasy.

Metrics 165

Metrics Advertising Marketing Social Media 165

mashable.com

OCTOBER 27, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! EFactor The authors of business networking book The N Factor venture up the alphabet a little bit to bring you the EFactor. View More » Web Video Local FOX Station Makes Hilarious Soc.

Entrepreneur 94

Entrepreneur Social Media Technical Review Social Network 94

Sophia Perl of Wisdom

AUGUST 27, 2011

For Mickiewicz, he was keen on monitoring the conversations on the vBulletin forum on WR. A notable site is FaceSmash which sold for $30k the week the movie Social Network came out. Even Perez Hilton blogged about Flippa because of its relationship to FaceSmash and Social Network.

EC2 53

EC2 Social Network Distribution Demand 53

SVPG

JANUARY 12, 2011

Building a great product worthy of conversation is generally thought to be the product manager’s job. Part of a product marketer’s job is to get involved during the product’s planning and ensure it passes these simple tests: Is this something other people will talk about if we’re not directing the conversation?

Product 69

Product Technical Review Social Media Viral 69

Startup Professionals Musings

MARCH 8, 2012

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. In an environment of media overload and rampant ad-skipping, startups that want to engage customer networks need to create content that customers actually want to consume.

Networking 234

Networking Customer Entrepreneur Social Network 234

Startup Professionals Musings

JANUARY 3, 2011

Every startup needs to understand that the customer paradigm has dramatically shifted over the past two years with pervasive social networks and smartphones. In an environment of media overload and rampant ad-skipping, startups that want to engage customer networks need to create content that customers actually want to consume.

Customer 229

Customer Startup Networking Viral 229

BeyondVC

OCTOBER 6, 2006

I must admit that I have seen way too many social networking related plays that want to be the next MySpace of some niche market. In addition, who wants to sign up for multiple social networking platforms like MySpace, Facebook, and niche sites for politics, sports, etc. A great example is the wine market.

Social Network 60

Social Network New Jersey Database Wiki 60

ConversionXL

JULY 7, 2020

And yet, Pinterest is the third-most popular social network, with over 322 million monthly active users, nearly 50% of whom are in the United States. The added benefit is that Pins are 100x more “viral” than tweets , so you continue to gain traffic months after someone pins your content. . Pinterest, for most, does not.

Marketing 114

Marketing Viral Campaign Search 114

Up and Running

JULY 26, 2016

Selling a product is a tough process, full of “no’s,” whether they come on the phone with a prospect or as a low conversion rate on your landing page. Most campaigns can be optimized to increase conversion rates and lower costs. See Also: The Top 10 Tools for Tracking Your Web Metrics. Increase budget for the next period.

Revenue 60

Revenue Acquisition Channel Campaign 60

VC Cafe

JULY 25, 2017

“Take a moment think who would actually miss you if you deactivate all your social networking accounts, whatsapp, BBM etc”?—? Now bigger than social media, messaging apps are on practically every phone, and only growing in engagement. If you think about it, Messaging apps are the most viral. Anamika Mishra. In summary.

Social Network 68

Social Network Russia Japan China 68

VC Cafe

JULY 25, 2017

“Take a moment think who would actually miss you if you deactivate all your social networking accounts, whatsapp, BBM etc”?—? Now bigger than social media, messaging apps are on practically every phone, and only growing in engagement. If you think about it, Messaging apps are the most viral. Anamika Mishra. In summary.

Social Network 74

Social Network Russia Mobile Japan 74

ConversionXL

JUNE 24, 2014

We are always striving to boost conversion rates and encourage users to engage more. Forward-looking businesses are using social login, also known as social sign-on, to do just that. The same goes for businesses operating primarily in countries where social networks are blocked, such as China or Cuba.

Social Network 130

Social Network Viral Social Media B2C 130

SoCal CTO

FEBRUARY 13, 2013

Leverage Existing Platforms or Third Party Products - you want to test your social network, grab Drupal and whip something together, or even just use a hosted service. We end up using WordPress a lot as the marketing front-end of our web sites. WordPress is pretty easy to hack. Third party products are used appropriately.

Technical Cofounder 338

Technical Cofounder Technical Review CTO Hire Fractional CTO 338

ConversionXL

SEPTEMBER 2, 2019

We are always striving to boost conversion rates and encourage users to engage more. Forward-looking businesses are using social login, also known as social sign-on, to do just that. For the uninitiated, social login allows users to access websites using their existing social account IDs, such as Facebook, Twitter, and LinkedIn.

Social Network 73

Social Network Viral Social Media B2C 73

YoungUpstarts

NOVEMBER 23, 2016

In this contemporary era, more and more medical business owners are realizing that having a great website can empower them to attain new patients and optimize their conversion rates. If you’re new to the world of web design and want to know how you can use it to your medical company’s advantage, this is the article for you.

Design 100

Design Viral Web Development Team Review 100

Duct Tape Marketing

MAY 1, 2015

We’ve watched online presence transform from a hobby or a pastime into a mandatory, crucial, and overwhelmingly powerful tool practiced by everyone familiar with the World Wide Web. This reality lends urgency to the question of how we, average Joes, promote ourselves on the web? In Came the Social Media Assistance Tools.

Social Media 28

Social Media Social Network Web Aggregator 28

ConversionXL

JANUARY 11, 2013

Appsumo is an daily deals website for the coolest web apps and other digitally distributed goods. We connect them to hundreds of thousands of potential new customers using email marketing, social networks, and display ad campaigns. They also gave extra “votes” for signing up trough friends and social sharing.

Campaign 95

Campaign Estonia Social Media Viral 95

Occam's Razor

APRIL 8, 2013

Perhaps it's an increase in your conversion rate; Or a higher number of visitors who sign up; Or a greater number of people who share content with one another; Or a lower monthly churn rate for users of your application; Maybe it's even something as simple as getting more people into your restaurant. deep) conversation.

Metrics 156

Metrics Analytics Lean Churn Rate 156

mashable.com

JULY 10, 2012

What follows are five ecommerce trends that illustrate the direction that online shopping is headed, as well as some insight and strategies that will allow businesses and consumers to better navigate the uncertain seas of web-based retail. Mobile devices are fast becoming the preferred method of accessing the web. Web Video Roundup.

eCommerce 101

eCommerce Software Review Technical Review Social Media 101

Startup Lessons Learned

DECEMBER 16, 2008

Lessons Learned by Eric Ries Tuesday, December 16, 2008 Engagement loops: beyond viral Theres a great and growing corpus of writing about viral loops, the step-by-step optimizations you can use to encourage maximum growth of online products by having customers invite each other to join. This is essentially a version of the viral loop.

Viral 140

Viral San Francisco Lean Continuous Deployment 140

mashable.com

NOVEMBER 4, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Dev & Design Mashable on Facebook Join Us! This post originally appeared on Dyn.com , a world leader in managed DNS, powering the best brands on the web including Gowalla, Mashable, Twitter, Wikia and more.

Developer 73

Developer Software Review PHP Social Media 73

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. Are you a thought leader?

Small Business 167

Small Business Marketing PR Social Media 167

crowdSPRING Blog

MARCH 15, 2013

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. ViralSearch: Identifying and Visualizing Viral Content – [link].

Social Media 105

Social Media Small Business Design Media 105

conversionxl.com

FEBRUARY 4, 2014

Extra Lucrative Conversion Advice. Conversion Optimization Services. Conversion Research. What follows is a list of resources that can be applied specifically to landing page optimization, found here on ConversionXL & from other great websites around the web. Why You Should Focus On Clicks Before Conversions.

Analytics 98

Analytics Software Review Conversion Video 98

mashable.com

JANUARY 13, 2012

Now the question is how to implement social technologies correctly — merely adding technologies like social login, sharing, commenting and game mechanics is not enough. Unfortunately, the web is ripe with sites that offer social implementations that miss the mark. Which Social Login Provider Should I Choose?

Technical Review 78

Technical Review Social Media Social Network RSS 78

mashable.com

SEPTEMBER 1, 2011

Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Mashable Infographics Prev Next How Are People Using Twitter?

San Francisco 99

San Francisco New York City Social Media Entrepreneur 99

Occam's Razor

FEBRUARY 3, 2014

Some use the display advertising options on YouTube, but are not sure what value those ads deliver (and how to think of them in context of web display ads or even TV). Some have experimented with virality ( Pepsi Test Drive or Dove Beauty , etc.), It is a social network (like Facebook). Small, initial efforts are ok.

Analytics 149

Analytics Marketing Audience Channel 149

mashable.com

AUGUST 20, 2011

Join the conversation by adding Mashables Pete Cashmore to your Circles on Google+ Close Welcome to Mashable! Sign in with Facebook or Twitter to get started! Working From Home Why work from home: For those just starting out for those who are one-man bands, it makes the most sense to work from home.

Cofounder 81

Cofounder San Francisco Social Media Startup 81

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

” Introduced a few months ago as an Austin event, I’m now doing this live audio advice column to the web, taking phone calls from startups around the country. So be sure to make a free user account and participate in the offline conversation there. It’s Episode 3 my little “ Loveline for startups.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

mashable.com

MAY 5, 2011

Create Viral Content Infographics startup Visual.ly It got 10% conversion,” Carrella says. We took the creative approach with our messaging as well as integrated Facebook and Twitter to encourage virality. If you are a totally new site with zero web presence what can you do to even get people there?

Pakistan 94

Pakistan Social Media Startup Stealth 94

mashable.com

NOVEMBER 2, 2011

What is your viral coefficient? When you make contact, send them a link to your AngelList profile early on in the conversation. Latest Social Media News. Web Video Roundup. The Social Good Brief. Programming and Web Development Lists. Social Media Lists. Social Network Lists. Web Design.

Social Media 80

Social Media Startup Angel Investor RSS 80