June, 2019

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6 Signs It’s Time to Give Your Website a Facelift

The Startup Magazine

In today’s competitive and constantly evolving business climate, a strong web presence is crucial. Your website is one of the most reliable, effective and future-proof marketing assets you can have. It should be set up to make access to information simple and immediate. A well-constructed website design that is easy to navigate and engages potential customers ensures you give a wonderful first impression.

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How To Focus On Being Productive, Instead Of Busy

YFS Magazine

Let’s be honest. Entrepreneurs are notoriously busy. You know what we’re talking about –– hustle, grind, repeat. But there's a better way.

Product 143
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10 Keys To A Startup Surviving The First Five Years

Startup Professionals Musings

The “valley of death” is a common term in the startup world, referring to the difficulty of covering the negative cash flow in the early stages of a startup, before their new product or service is bringing in revenue from real customers. I often get asked about the real alternatives to bridge this valley, and there are some good ones I will outline here.

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Why Company Culture Is Vital for Every Remote Company

YoungUpstarts

by Denis Kryukov from Soshace. For many remote (and even regular) companies, company culture is something ethereal and abstract: while the most important metrics (customer engagement and satisfaction, employee turnover and retainment) are closely monitored, features like company culture are often neglected. However, our experience tells us: improving this aspect can really pay off.

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Building Healthy Innovation Ecosystems for Your Projects

Speaker: Nick Noreña, Innovation Coach and Advisor, Kromatic

Every startup and innovation project exists within an ecosystem that either helps or hurts that project. As innovation managers, we need to keep a pulse of that ecosystem and make sure we're helping those innovation projects we're managing every step of the way. In this webinar, Nick Noreña will walk through an Innovation Ecosystem Model that he and his team at Kromatic have developed to help investors, heads of product, teachers, and executives understand how they can best support innovation in

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

“Never interrupt your enemy when he is making a mistake.” —Napoleon Bonaparte. When your competitors make mistakes, it makes winning so much easier. But what if it’s you who is making a mistake, while your competitors are off to the races? You won’t know until you figure out what your competitors are up to. Knowing what the competitors are doing—how they’re thinking about the market, which tactics they’re using, how they’re crafting messages and design—can make all

SEO 126
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Argentina is Stepping-Up as a Country of Web Developers

ReadWriteStart

As high streets across the world look to streamline, and businesses transform physical shops to online stores, being able to make the digital jump is crucial. As well as providing a platform for businesses to promote their products and services, the internet has lead to the rise of e-commerce, with giants like Amazon becoming household […]. The post Argentina is Stepping-Up as a Country of Web Developers appeared first on ReadWrite.

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Balancing the upside and downside of data sharing

Version One Ventures

This year we have seen privacy become top of mind for the general public, the media and “big tech.” The business model of Google and Facebook (collect as much data as possible about users for highly targeted advertising) is under attack. Europe’s legislators were addressing some of these privacy concerns when they put into effect GDPR in 2016, the primary law regulating how companies protect EU citizens’ personal data.

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Security And Privacy Are Both A Risk and Opportunity

Startup Professionals Musings

With the ITRC 2018 End-of-Year Data Breach Report revealing a 126 percent increase in stolen sensitive personal information, there is a growing population out there worried about all the people intent on hurting them. My recommendation to entrepreneurs is to recognize these concerns as an opportunity to make people’s life better, rather than worry and dodge the risk.

Security 195
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5 Business Activities You Can Outsource To Set Your Startup In Motion

YoungUpstarts

When opening a new business, time and cost management are extremely important, in order to get you that jumpstart you need as a new entrepreneur. One of the best ways to save both money and time is to outsource part of your work to professionals who can help you deliver without having to go through the process of hiring someone full time. One of the main reasons companies choose to outsource is to save money on staff.

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SaaS Growth: The “Triple A” Sprint Framework that Gets Results

ConversionXL

Many SaaS companies launch a product-led growth model —but never update it. When the executive team calls me and asks why they aren’t converting users into customers, I tell them to buy a plant. Seriously. If they don’t water the plant, it’s going to wither and die. If they water it and give it sunlight, it’ll grow. Everyone knows how the system works.

Framework 121
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6 Aspects of Digital Marketing No Entrepreneur Can Afford to Ignore

Up and Running

Thanks to an always-evolving landscape and the nearly limitless availability of engagement resources, it feels like marketing gets more difficult with each passing year. This wealth of options, in fact, can put marketers in analysis paralysis while they try to figure out which direction to go. Social media, for one, has potential as a digital tool that more than one-third of internet users turn to when they want to learn more about a product or service.

Marketing 109
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Startup Lessons: 4 Companies Facing Product Lawsuits

The Startup Magazine

When conducting business, it is crucial to make a profit and keep your operations running smoothly. However, it is even more important to preserve product quality, run your business with moral guidelines in place, and value your customers’ safety and long-term health. Whether a startup or established company, these guidelines will establish your business as a reputable, ethical company and help you build and maintain customer relations.

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10 Entrepreneurs Explain How They Leverage Networking in Business

Hearpreneur

Here’s how some entrepreneurs and business owners leverage networking in their businesses. #1- Build relationships. Photo Credit: Jordan Ostroff. We leverage networking extensively in the firm. We try to have each attorney do at least 2 lunches per month with current and potential referral partners. We have a spreadsheet of the top 50-75 jobs that send us business and I have each attorney at the firm go down the list and see what slots they are missing so we can target new people to meet.

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How Modern Companies Have Redefined Customer Support

Startup Professionals Musings

Too many business owners still think of “ customer support ” as an after-sale process to rectify customer problems with completed transactions. The world has changed. With the advent of instant communication and social media, customer service starts at the first hint of interest by you, and never ends for repeat customers. One bad customer experience will kill not only one customer, but many future ones, who hear the message via social media and friends.

Customer 211
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How Office Cleanliness Correlates With Business Success

YoungUpstarts

by Nik Williams, Managing Director of Shredall SDS Group. Businesses of all shapes and sizes are always looking for ways to innovate and increase their productivity by investing in the latest tools, software and training programs. Yet, perhaps the simplest way to increase business success is to maintain a clean office space? Marie Kondo’s 2019 Netflix program on the benefits of decluttering was a huge hit this year, sparking a global tidying trend that led to charity shops reporting that clothes

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Transcript of Taking Relationship Marketing to the Next Level

Duct Tape Marketing

Transcript of Taking Relationship Marketing to the Next Level written by John Jantsch read more at Duct Tape Marketing. Back to Podcast. Transcript. John Jantsch: This episode of the Duct Tape Marketing Podcast is brought to you by ZeroBounce, an email validation system that integrates with all the major ESPs to make sure, hey, your mail doesn’t bounce.

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Governance Committee Charter Template

Board Effect

The duties and responsibilities of the governance committee are important enough that boards need to assign them to someone. The best and easiest way to do this is by forming a governance committee. Governance committees are sometimes called nominating committees or board development committees. The basic role of a governance committee is to ensure that organizations have a qualified board to oversee them and plan for current and future needs.

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Why You Need a Disaster Recovery Plan For Your Business

The Startup Magazine

Every so often, a major natural disaster strikes somewhere in the world and serves to remind us of how vulnerable we are. Earthquakes, hurricanes, tornadoes, floods, and forest fires can leave catastrophic damage in their wake. While governments and emergency services have their role in preparing, warning, communicating, evacuating, and restoring the areas that are afflicted by a disaster, startup and all business owners must put in place appropriate measures that ensure their enterprise surviv

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Zoho's strikingly different global path

deal architect

I have heard Zoho talk about doing business in UAE and Nigeria. That is so different from other cloud vendors which tend to mostly focus on N. America and Europe. Over the last decade, their US revenues have steadily declined.

UAE 379
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U.C. Santa Cruz Commencement Speech – 2019

Steve Blank

I was honored to give the commencement speech at the University of California Santa Cruz, right down the road from the ranch. Rather than my usual talks about innovation and entrepreneurship I shared a few lessons learned after serving seven years as a public official on the California Coastal Commission. I told four stories about the conflict between money and power versus the common good.

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Why Businesses Must Grasp Millennial Thinking Or Face Economic Calamity

YoungUpstarts

by Gui Costin , author of “ Millennials Are Not Aliens: …but they are 80 Million Americans Who Are Changing How We Buy, Sell, Vacation, Invest, and Just About Everything Else “ When it comes to shopping and buying, the Millennial generation appears to play by its own rules. And businesses that fail to understand the Millennial mindset are destined to fall behind their competition – and perhaps plummet into irrelevancy.

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How to Create a Successful Business Event

Duct Tape Marketing

How to Create a Successful Business Event written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Rich Brooks. Podcast Transcript. Today on the podcast, I visit with Rich Brooks. He is the president of flyte new media and the founder of The Agents of Change conference and podcast. Brooks created the conference in Portland, Maine to build an event for digital marketers and to get flyte’s name out there as an industry leader.

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Four cash flow tips to boost small business

NZ Entrepreneur

Ranked by the World Bank as the easiest country in which to start a business, New Zealand has in many respects become the poster-child for entrepreneurship. But after you’ve started the business is where things can get tricky. With around 8,000 small enterprises with staff (between 1-19 employees) established each year, small businesses account for 97 percent of all enterprises in this country.

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How to Put Personal Money into Your Startup In 6 Steps

The Startup Magazine

Bootstrapping going by the author of the Ulysses, James Joyce implies forcing your way to the top from the lowest of ranks by the aid of your bootstraps. Today more and more people are creating ventures and funding them as well from their own resources and efforts. Bootstrapping is a common way to fund a prospect. It is estimated that at least 80% of all startups rely on personal funds from their founders for operations, albeit in their formative stages.

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A dream team to negotiate with SAP

deal architect

Geoff Scott, CEO of ASUG, wrote this in his foreword to SAP Nation 3.0 "For many years, licensing was a “third rail” topic: look at it, discuss it among yourselves but don’t ever collectively — as a customer contingent —.

Customer 363
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3 Tips to Make You More Successful as a Business Leader

Transformify

Once you've made it to the position of a business leader, you might feel like you've reached the plateau in your professional career, especially if you have recently been promoted to CEO role. So, what comes next? Whatever your next career goal is, becoming a leader that inspires and motivates everyone around will definitely help you to achieve it.

Restful 56
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This One Attribute Will Mold You Into A Stronger Leader

YoungUpstarts

by Loriana Sekarski , founder and president of BONSAI. When it comes to successfully leading a team, one attribute in particular is crucial: boldness. Leadership requires braving uncharted waters and choppy seas. It’s the willingness to forge ahead despite unclear situations in order to make tough decisions, even when the outcomes are ambiguous. And now, more than ever, people want valiant leaders who can clear a path through stagnation, confusion, and increased competition.

St. Louis 159
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Flex Your Curiosity Muscle to Grow Your Business

Duct Tape Marketing

Flex Your Curiosity Muscle to Grow Your Business written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Diana Kander. Podcast Transcript. On today’s episode of the Duct Tape Marketing Podcast, I speak with Diana Kander. She is a New York Times best-selling author, entrepreneur, keynote speaker, and innovation consultant.

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Hacking for Defense @ Stanford 2019

Steve Blank

We just finished our 4th annual Hacking for Defense class at Stanford. At the end of each class we have each team give a Lessons Learned presentation. Unlike traditional demo days or Shark Tanks which are “here’s how smart I am, please give me money,” a Lessons Learned presentation tells a story of a journey of hard-won learning and discovery.

Oakland 266
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Sales CRM Power Tips To Successful Customer Relations

The Startup Magazine

Customer relationship management (CRM) refers to the activities, strategies, and technologies used by a company to manage their interactions with their existing and potential customers. If you’re looking to provide an excellent sales CRM service to your customers, you need to assemble the best sales team for your business. You must invest a considerable amount of time and resources into finding the best people for this job.

Sales 93
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Workfront - Modern Work, Modern Markets

deal architect

Many vendors talk about the "Future of Work". It's usually in the future tense. They forget that the future is already here. The BLS adds many brand new occupations in its listings every few years. We glibly talk about the.

Marketing 297
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10 Tips To New Venture Leaders To Never Stop Learning

Startup Professionals Musings

You probably think that the fact that you have started your own business validates your leadership ability. It may confirm that you were a leader yesterday, but do you have what it takes to be a leader tomorrow? In this era of rapid change, you can’t afford to stop learning, or you will find that your competitors, your customers, and your team, may soon be following someone else.

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Coping With A Burned Out Boss 

YoungUpstarts

by Vicky Oliver, author of “ Bad Bosses, Crazy Coworkers & Other Office Idiots “ Your boss is on vacation. Permanently. Maybe in the past she was the golden child of the firm, but that was in the distant past. When you try to talk to her, she gets a glazed, faraway look in her eyes. You’re not sure if she’s listening. When you email her, her responses are vague and hard to decipher.

Developer 154
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The Ins and Outs of Marketing Automation

Duct Tape Marketing

The Ins and Outs of Marketing Automation written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Jason Vandeboom. Podcast Transcript. Today on the Duct Tape Marketing Podcast, I visit with founder and CEO of ActiveCampaign , Jason Vandeboom. ActiveCampaign is an SaaS solution built in the cloud that is focused on marketing automation.

SMS 74
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Building the Best Seed Syndicates

View from Seed

As I like to say, fundraising tends to move slow until it moves fast. It feels like a bit of a grind in the early and mid stages of a process, but in a successful fundraise, things tend to heat up at the end and move at a breakneck pace once you drive towards final allocations and a close. At this point, founders find themselves in a luxurious situation of being able to build the best possible syndicate.

Syndicate 202
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Ecommerce Marketing Strategies to Consider in 2019

The Startup Magazine

Ecommerce businesses are increasing exponentially as more and more people prefer online shopping over brick and mortar retail shops. Shopping online is not only more convenient, but the services are getting better, and deals have also become more attractive. In the US alone, ecommerce revenue is expected to reach $4.9 trillion by 2023. But as the competition increases, ecommerce marketing strategies employed by these companies also need to evolve.