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30 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

What exactly is going to be the name of your business? Whatever the inspiration or relation may be, the naming of your business is one of the most important parts of becoming a CEO. We also provide laser-focused guidance to clients like a beam of light, so we wanted to include that element in the name. 1- We focused on strategy.

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Don Estridge, IBM PC Father, Startup Role Model

Startup Professionals Musings

He and Bill Lowe somehow managed to convince then CEO Frank Cary to give them a dozen engineers, a small budget, and a few months, to set up a small skunk-works called Entry Level Systems in Boca Raton, Florida, to develop a low-cost personal computer (code name “ Acorn ”).

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Vertical Markets 4: Putting it All Together « Steve Blank

Steve Blank

In the last three posts, we drew the relationship of market risk and invention risk with vertical markets and pointed out verticals where customer development would be useful. would look in each of the verticals. For example, How does sales differ from one market to another? Others you need to know when you execute the plan.

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Top 10 Most Expensive Mistakes New Restaurant Owners Make

Up and Running

Understand that good leadership is always key. The best of workers would slack under the leadership of a lethargic and careless owner, while even the least experienced workers would quickly learn the ropes under a vigilant, fair leader who sets a good example. You recruit that marketing agency with the fancy name.

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Why I Doubled Down on YouTube Investments with MiTú

Both Sides of the Table

I have been saying privately for years now that I believe online video will evolve into fragmented distribution (my next online video post) and vertical production. This was a marked change from the previous leadership of YouTube. She then toured all of the YouTube networks themselves and started forming relationships.

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

The fact that your client, leadership, or colleagues believe something about competitors doesn’t mean it’s true. As you’re doing your analysis, write down your observations, take screenshots, and give them descriptive names to make it easier to browse later. What I’m looking for are common trends within that vertical.

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The Impact Matrix | A Digital Analytics Strategic Framework

Occam's Razor

To name a few: Digital Marketing & Measurement Model | Analytics Ecosystem | Web Analytics 2.0. Action #2: Aligning Metrics & Leadership Altitude. Identify if the metrics being reported to each leadership layer are the ones being recommended by the Impact Matrix. Small changes accumulate big bottom line impact over time.