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For Many New Ventures, Location Is The Key To Success

Startup Professionals Musings

Exposure to customers, incumbents, and competitors all drive success. Being close to your customers, your vendors, or even your competitors can make all the difference. But it is an important metric for firms in pursuit of explosive growth. It’s just the first of many. Exposure is another key ingredient.

Las Vegas 309
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Praying to the God of Valuation

Both Sides of the Table

And then in the late 90’s money crept in, swept in to town by public markets, instant wealth and an absurd sky-rocketing of valuations based on no reasonable metrics. In those years I learned to properly build product, price products, sell products and serve customers.

Valuation 466
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When Planning A Startup, A Top Priority Is Location

Startup Professionals Musings

Exposure to customers, incumbents, and competitors all drive success. Being close to your customers, your vendors, or even your competitors can make all the difference. But it is an important metric for firms in pursuit of explosive growth. It’s just the first of many. Exposure is another key ingredient.

Las Vegas 243
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Social Customer Service Metrics: 3 Case Studies

Duct Tape Marketing

Social Customer Service Metrics: 3 Case Studies written by Guest Post read more at Duct Tape Marketing. Well, now 90% of customers are influenced by online reviews. And we all know some customers can be finicky, their opinions arbitrary and skewed. The Social/Digital team is more concerned with metrics and strategy.

Metrics 28
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4 Key Questions To Identify Your Ideal Startup Site

Startup Professionals Musings

Exposure to customers, incumbents, and competitors all drive success. Being close to your customers, your vendors, or even your competitors can make all the difference. But it is an important metric for firms in pursuit of explosive growth. It’s just the first of many. Exposure is another key ingredient.

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Startup Location Is Still A Critical Success Factor

Startup Professionals Musings

Exposure to customers, incumbents, and competitors all drive success. Being close to your customers, your vendors, or even your competitors can make all the difference. But it is an important metric for firms in pursuit of explosive growth. It’s just the first of many. Exposure is another key ingredient.

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What is Brand Equity in Marketing? (How to Become Memorable)

ConversionXL

Without brand equity, you can’t tap into a customer’s “consideration span” when they’re ready to buy. Since its launch in 2006, Shopify has positioned itself as the best solution for small-end and startup entrepreneurs. Studies show that only 5% of B2B customers are ready to buy. Brand equity.

Equity 94