Occam's Razor

DECEMBER 9, 2013

One that reflects the customer expectations of 2013. Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). Bonus: Facebook Marketing: Best Metrics, ROI, Business Value ]. Focus on optimizing your Cost per Acquisition (CPA). Look at the colors. Look at the icons. Beat Motrin.

Analytics 165

Analytics Marketing Channel Metrics 165

Occam's Razor

AUGUST 9, 2016

Along the way I'll share some of my favourite metrics and analytics best practices that should accelerate your path to becoming a true Analysis Ninja. At this point you'll be a little confused about some metric or the other. Go, read one of the best pages in the Analytics help center: Understanding Dimensions and Metrics.

Analytics 60

Analytics Metrics eCommerce PPC 60

crowdSPRING Blog

APRIL 12, 2013

An acquisition is always a failure | by Jake Lodwick – [link]. The Lean Analytics Cycle: Metrics > Hypothesis > Experiment > Act – [link]. Bill Gates says you should read these 5 books in 2013 | GeekWire – [link]. 20 Fresh Awesome Free Fonts From 2013 | Creative Nerds – [link].

Social Media 91

Social Media Small Business Design Media 91

ConversionXL

MARCH 25, 2020

Brian Dean introduced the “ Skyscraper Technique ” in 2013 to out-long-form the long-formers. With roughly 700 posts, there are too many for a manual review, but we don’t have to automate every last metric. This metric is static unless a post is updated enough to change the publish date in WordPress. This is the simplest one.

Analytics 68

Analytics Metrics Technical Review Search 68

crowdSPRING Blog

APRIL 6, 2015

But when it comes to measurement, many managers struggle with developing and tracking the metrics specific to their strategy. An important step is to figure out which metrics are the ones that are important to your business. Customer Acquisition Cost. Small Business and Startups: End-of-Year Mishegoss, 2013! Why, you ask?

Metrics 48

Metrics CPA Lean Marketing 48

YoungUpstarts

FEBRUARY 26, 2019

Since 2013, there has been a 48% increase in AI related health companies working on our platform, covering everything from health trackers, virtual doctors and secondary services like apps that locate doctors near you. Influencer agencies commissioned five times as much design work last year than they did in 2013.

Artificial Inteligence 124

Artificial Inteligence Greece Startup Demand 124

Cracking the Code

JANUARY 14, 2014

I hope you will enjoy the read Simple CAC ratio As many companies are finalizing their 2014 financial plan ( feel free to use the Accel template ), I thought it could be a good time to write a short post on the CAC ratio - a simple metric that I defined in a blog post in 2008 (time flies!) the lack of!

Cost 97

Cost Acquisition Customer .Net 97

ConversionXL

AUGUST 19, 2016

in 2013 to 1.43 Inspired by the movie ‘Moneyball,’ MoneyBall syndrome refers to the fact that companies aren’t looking into the right metrics when measuring the effectiveness of their mobile website. Some marketers try looking at conversion as a solo metric of determining how their CTAs perform on mobile. Image Source.

Mobile 48

Mobile Technical Review Software Review Metrics 48

Occam's Razor

JANUARY 2, 2013

It will be the same in 2013. On top of the graph click on Select A Metric and choose Goal Conversion Rate. Did you realize your acquisition was distinct on mobile? Change the metric on top of the page to Goal Values and bam! Then on top of the graph change the metric from Visits to Goal Conversion Rate. Very handy.

Analytics 159

Analytics Search Campaign eCommerce 159

Austin Startup

MARCH 2, 2019

This lesson was first shared at Lucky7 on June 12, 2013. Editor’s note: Since I wrote this, Compare Metrics was renamed Edgecase and was acquired by GroupBy in Canada. I served as Chairman leading up to the acquisition.] I’ll talk about how we did it at the beginning of data.world later on in this lesson.

Advisory Board 51

Advisory Board Cofounder Greece Bootstrapping 51

Startup Professionals Musings

FEBRUARY 26, 2013

Obviously this definition is generic, so my first recommendation is that you take the lead in defining traction metrics for your startup, and then selling your results convincingly to investors. Customer acquisition cost. Marty Zwilling First published on Young Entrepreneur on 02/18/2013.

Hockey Stick 266

Hockey Stick Early Stage Metrics Acquisition 266

Agile VC

FEBRUARY 20, 2014

With that said, Facebook’s acquisition price is <10x the conceivable revenue for WhatsApp. Viewed through this lens, Facebook’s acquisition price of $19 billion is something like 8x conceivable revenue. That’s no longer the case… estimates range from $3-5+ billion for YouTube’s ad revenue in 2013.

Valuation 159

Valuation Acquisition Mobile Revenue 159

Agile VC

FEBRUARY 20, 2014

With that said, Facebook’s acquisition price is <10x the conceivable revenue for WhatsApp. Viewed through this lens, Facebook’s acquisition price of $19 billion is something like 8x conceivable revenue. That’s no longer the case… estimates range from $3-5+ billion for YouTube’s ad revenue in 2013.

Valuation 127

Valuation Acquisition Mobile Revenue 127

VC Adventure

JANUARY 31, 2014

If you want to see real transparency, take a look at Moz’s 2013 Year in Review: More Than You Ever Wanted to Know About Moz, and Then Even More. Or if you want to compare how they did in 2012 to 2013, just read Rand’s post Announcing Moz’s 2012 Metrics, Acquisition of AudienceWise, & Opening of Our Portland Office.

Portland 93

Portland Acquisition Metrics Revenue 93

Occam's Razor

OCTOBER 14, 2014

Here's the complete year 2013… While the numbers for individual month are different, you can see that October spiked and then things came down to below Sept performance by December. Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data.

Analytics 133

Analytics Vertical Metrics Web 133

practicetrumpstheory.com

JULY 14, 2010

First, what is an actionable metric? An actionable metric is one that ties specific and repeatable actions to observed results. This distinction carries over to metrics too. So both Acquisition and Referral can be tabled for now. Of the 5, only 2 matter before Product/Market Fit – Activation and Retention.

Metrics 51

Metrics Lean Retention Startup 51

Up and Running

DECEMBER 9, 2014

Maybe you are wondering which metrics to track, or whether or not you should take out a loan for your business. Skype became part of Microsoft so I was at Microsoft for two years and then in September of 2013 I left Microsoft and GroupMe to start Fundera which is an online marketplace for small business loans. Thank you very much.

Small Business 95

Small Business Finance Forecast Metrics 95

Cracking the Code

JUNE 24, 2021

With competitors in the US often 10 times bigger, they’d become an acquisition target. In several countries, you went through small acquisitions, in others it was larger acquisitions, and in others you started from scratch. When would you go for an acquisition versus an organic launch? We were very proactive though.

Global 62

Global Europe France Cofounder 62

Occam's Razor

APRIL 29, 2013

[A benchmark for you: In 2013 if 30% of your time, Ms./Mr. Many used some data, but they unfortunately used silly data strategies/metrics. And silly simply because as soon as the strategy/success metric being obsessed about was mentioned, it was clear they would fail. It is a really good metric. They get you fired.

Metrics 166

Metrics Marketing Search SEO 166

Agile VC

NOVEMBER 9, 2015

It has grown remarkably, has favorable gross margins and customer acquisition payback, and a clear path to profitability. Square grew revenue >170% YoY in 2013, then 54% YoY in 2014, and is on pace to grow about 32% YoY here in 2015. What are customer acquisition costs like? How much revenue does each merchant drive?

IPO 165

IPO .Net Revenue Acquisition 165

www.vccafe.com

MARCH 11, 2013

Startup Resources (Updated Mar 2013). Venture Capital Cafe > Startup Resources (Updated Mar 2013). Added – March 2013* Startup Intelligence tools. Read post Why Learning should be your top 2013 new year’s resolution  for a full list. Startup Metrics for Pirates â?? SaaS Metrics Tutorial â??

Software Review 53

Software Review Technical Review Startup 53

Reid Hoffman

MARCH 2, 2021

He also shared his perspective on M&A (including Uber’s recent acquisitions of Postmates and Drizly), autonomous vehicles, the complexities of working in highly regulated industries, and how his personal and professional background shaped the way he approaches leadership today. RH: The honor is ours. This is awesome. She’s great.

Iran 39

Iran Technical Review Non-Compete Lean 39

K9 Ventures

OCTOBER 10, 2017

It is what Seed used to be from 2009-2013, until the Seed rounds got fat and bloated and the bar for raising a Seed round became a lot higher. The first time I used the words “pre-seed” (yes, the initial use was in all lower-case, but then became upper-case over time) was on June 27, 2013, at the K9 Ventures LP Meeting.

Seed Stage 82

Seed Stage Finance Later Stage Equity 82

abovethecrowd.com

OCTOBER 1, 2013

Over 13 years ago, in March of 2000, I wrote a blog post titled “ The Most Powerful Internet Metric of All. ” The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. As such, it is time to pound the table again – conversion is by far the most powerful Internet metric of all.

Metrics 93

Metrics Conversion Internet Acquisition 93

ConversionXL

MARCH 13, 2013

Wowzers rock on, but after stuffing around with payment processors for months I finally put up my buy now button in January 2013 ($9 / month) and guess how many people signed up?…. Traffic volume is a vanity metric. Look I’m not going to tell you that vanity metrics are useless and you shouldn’t look at your traffic stats.

Metrics 111

Metrics Analytics Aggregator Revenue 111

Occam's Razor

JANUARY 31, 2017

There is only one simple message above, and just two metrics that matter. The latter is especially important because it directly ties to what content the ads/marketing should contain, what the tone and texture should be of the landing page/app experience, and what we'll use to measure success (S, T, D, C metrics).

Audience 60

Audience Analytics Green Metrics 60

K9 Ventures

APRIL 9, 2014

Well, now in 2013, almost 2 years to the date, things have changed again. They’re starting to use similar metrics and structures as what the old Series A folks used to. 6M-$15M used to scale customer acquisition and revenue) Series B is the new Series C. Series C/D is the new Mezzanine.

Mezzanine 134

Mezzanine Seed Stage Early Stage IPO 134

ConversionXL

JANUARY 6, 2021

Beginning in 2013, Google began showing “ answer boxes ,” an early test of featured snippets. You can assess your ability to rank by looking at two primary metrics: Domain-level link metrics like Moz Domain Authority or Ahrefs Domain Rating (DR). Page-level link metrics like Moz Page Authority or Ahrefs URL Rating.

SEO 147

SEO Search Video Metrics 147

Duct Tape Marketing

DECEMBER 5, 2013

The tool provides you with important metrics like group board followers, collaborators, total pins, number of repins, creator and last updated, to give you an idea of the popularity and activity on each board. Brian Jensen is the Director of Traffic Acquisition at SEO.com and has a passion for all things marketing. Google Plus.

Social Media 77

Social Media Social Network Channel HTML 77

ConversionXL

AUGUST 21, 2014

That’s why you need to be simultaneously feeding your growth engine , while monitoring churn and your other startup metrics. When they met to discuss and attempt to address the issue in January 2013, they realized they had little insight into exactly why customers were leaving. churn rate meant the company’s growth was unsustainable.

Retention 106

Retention Churn Rate Metrics Software Review 106

joel.is

DECEMBER 10, 2013

Written on 5th December, 2013 Comments. We go all the way - we share whether we’re fundraising, we share when we have acquisition interest, and we share the bank balance. metrics@ - anything to do with company metrics. Book startup help office hours ?. Follow me and say hello: Follow @joelgascoigne.

Email 55

Email Startup Stock Options Metrics 55

ConversionXL

FEBRUARY 9, 2016

. “Growth hackers have a passion for tracking and moving a metric. Without metrics or data, a growth hacker can feel out of place and uncomfortably exposed. This strong bias towards data drives a growth hacker away from vanity metrics towards metrics that will make or break the business.” ” Creativity.

Retention 48

Retention Metrics Acquisition Conversion 48

Hearpreneur

OCTOBER 23, 2019

Also my business’s growth gives me the opportunity to pull other flailing business people in my industry a leg up through acquisitions. We’ve turned improving company metrics into a game. After my mother in law passed in 2013 without any life insurance, we started our final expense agency to protect other families.

Entrepreneur 68

Entrepreneur Employee Community LLC 68

ConversionXL

SEPTEMBER 24, 2020

Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. Acquisition focuses on how to grab attention in a very crowded content environment. The best acquisition is about getting the right message, in front of the right people, at the right time.

Acquisition 111

Acquisition Software Review PPC Analytics 111

Tim Keane

JUNE 13, 2006

In general, the first part of the discussion runs to whether or not your numbers are tied to metrics with an underlying set of assumptions, or if they are simply a function of a mathematically applied growth rate. In our first startup, my partners and I built a customer acquisition model and tested it. April 2013. January 2013.

Wisconsin 60

Wisconsin Entrepreneur Startup Angel Investor 60

Duct Tape Marketing

OCTOBER 28, 2015

Though it is awesome for all of those, it has the highest user/brand interaction rate, 1.53% of the 150 million users in 2013 to be precise, significantly higher than Facebook’s measly 0.10%, as shown by Neil Patel’s infographic here. Instagram is not just for images of coffee, fluffy dogs, and your breakfast.

Lead Generation 28

Lead Generation Social Media Media Search 28

ConversionXL

MARCH 15, 2016

And only a little over 25% of SaaS companies with less than 10K users spend money on user acquisition. A trial-to-paid conversion rate or mobile user-to-customer conversion rate type metric is a good start. For example, Facebook has a seven friends in ten days metric. Onboarding is about retention, not acquisition.

Mobile 48

Mobile Retention Email Software Review 48