Duct Tape Marketing

NOVEMBER 2, 2023

Duct Tape Transcript Email Download New Tab Speaker 1 (00:13): John Jantsch (00:08): Hello, and welcome to another episode of the Duct Tape Marketing Podcast. I always stayed there until that team was counter million in annualized revenue, which was around 2016. This is John Jantsch, and my guest today is Peter Caputa. powered by

Metrics 76

Metrics Analytics Forecast Software Review 76

Startup Professionals Musings

DECEMBER 6, 2017

exabytes per month at the end of 2016, of which half was video. Online entertainment: millions of channels, billions of actors. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. There is still infinite room for new startup sales modes and models.

Startup 139

Startup Social Media Analytics Cloud 139

Startup Professionals Musings

APRIL 6, 2014

zettabytes by the year 2016. Online entertainment: millions of channels, billions of actors. Extend data metrics into non-traditional channels, such as email, internal social media, and customer collaboration platforms. If stored on CDs, this would require a stack from here to the moon and back more than five times.

Startup 247

Startup Social Media Analytics Cloud 247

ConversionXL

JANUARY 24, 2017

Similarly, growth marketers, digital analysts, email marketing specialists, and customer acquisition specialists all do some form of conversion optimization. As we learned in our 2016 State of the Industry report , those who do conversion optimization go by a variety of titles. heterogeneous treatment effects).”. How do you do that?

Conversion 48

Conversion Technical Review Artificial Inteligence Analytics 48

Both Sides of the Table

JANUARY 14, 2014

If you follow the tech media you would be subject to a lot of narrative biases that are completely off base – and this includes the value of email and phone calls. I’m sure you’ve heard the meme that “email is dead” – if fact if you Google it you’ll find a long list of articles that will mislead you.

Mobile 339

Mobile Email Social Media Global 339

Occam's Razor

MARCH 30, 2017

While the phrase Artificial Intelligence has been around since the first human wondered if she could go further if she had access to entities with inorganic intelligence, it truly jumped the shark in 2016. trillion pictures in 2016. Consider the implications of ML on your email marketing program. No more theory, we felt it!

Artificial Inteligence 60

Artificial Inteligence Analytics Marketing Campaign 60

Startup Professionals Musings

JULY 29, 2016

Real growth requires new and innovative ways to find customers, as well as old-fashioned advertising and email blasts. Aggressively enter new markets and sales channels. If your website isn’t pulling in the growth you need, expand to Amazon and other channels. Marty Zwilling First published on Forbes on 07/22/2016.

Social Media 120

Social Media Metrics Viral Channel 120

Feld Thoughts

OCTOBER 26, 2016

Of course I’m gonna write another email newsletter. Dan Primack (@danprimack) October 26, 2016. The only other daily / continuous information I get is Techmeme River (which streams into a Slack channel) and Google Alerts on all the companies we are investors in. Please sign up here: https://t.co/pF6NWEkK5s. pF6NWEkK5s. —

Term Sheet 70

Term Sheet RSS Channel Email 70

YoungUpstarts

JANUARY 10, 2016

Relationship intelligence – a technology solution that automatically captures, analyzes and surfaces information relevant for the customer relationship from email, calendars and more – will grow in importance in 2016 as more enterprises look for a way to mine data. Increasing Emphasis on the Customer.

Customer 100

Customer Advisory Board Asia Internet 100

ConversionXL

MARCH 29, 2017

In our 2016 State of Conversion Optimization Report , which many people in growth roles completed as well, we found that… Only 32% of small companies (less than 500 employees) say they have a documented, structured optimization process. In the Excel template, you’ll see that I label ideas based on product, multiplier and channel.

Marketing 48

Marketing Distribution Retention eCommerce 48

Duct Tape Marketing

FEBRUARY 12, 2021

Editor’s note: This post was originally published in May 2016 and has been revamped and updated for accuracy and comprehensiveness. Now, you can even connect your social channels and publish or schedule directly from Canva. This post is brought to you by ContentCal. photo credit: Social Media via photopin (license).

Social Media 95

Social Media Media Management Social Network 95

Up and Running

SEPTEMBER 15, 2021

Although Google first introduced Data Studio in 2016, it’s gained momentum as a reporting tool only recently. The templates you can access include the following: Google Ads Search Performance Overview Google Ads Campaign Performance YouTube Channel Report Google Analytics Audience Overview Ecommerce Store performance.

Sales 137

Sales Metrics Customer Analytics 137

Duct Tape Marketing

MARCH 10, 2016

The Secret to Discovering the Top Converting Marketing Channels for Your Business written by Guest Post read more at Duct Tape Marketing. There are hundreds of marketing channels competing for your time, attention and budget so how do you learn which ones are going to be most effective in delivering sales for your business?

Channel 28

Channel Marketing Audience Search 28

Feld Thoughts

DECEMBER 26, 2017

I felt worse when I had salmonella poisoning in Adelaide in 2016 and I remember a childhood flu over the holidays that had me throwing up for days. I’ve been at home for a week and haven’t been doing much other than sleeping, reading, responding to email, eating mac and cheese, and sleeping some more.

Restful 77

Restful Social Media Channel Email 77

Startup Professionals Musings

APRIL 6, 2016

Use multiple social-media channels, blogging, email and voicemail to build the same image and responsiveness as larger competitors. Marty Zwilling First published on Entrepreneur.com on 03/25/2016. Use your networking to get advice, but all jobs can be do-it-yourself. Operate small, but show a big-company image.

Bootstrapping 120

Bootstrapping Hockey Stick Sweat Equity Intellectual Property 120

Up and Running

FEBRUARY 22, 2017

New numbers by StatCounter show that as of November 2016, 51.3 This means that your mobile customer engagement should stress simplicity: simple landing pages without too many elements, simple email that is media-light, simple navigation, and so on. Build email marketing around mobile. This is in contrast with only 48.7

Mobile 101

Mobile Customer Bandwidth Social Media 101

Hearpreneur

APRIL 9, 2017

Fast forward to 2016 and Bandage is a $10 million business and I’m is on the board of the American Rental Car Association. The best part is when you’re abroad and responding to emails during the day there but in the middle of the night in the US. Thanks to Sharky Laguana, Bandago ! #3 3 – Taking a Piece of My Pie.

San Diego 115

San Diego Entrepreneur Software Review Southern California 115

ConversionXL

JANUARY 26, 2017

And that is where carefully crafted post-purchase emails come in. The ROI of Post-Purchase Emails. Of course, an incidental benefit from well-designed post-purchase emails is a boost to customer satisfaction and sales. And follow-up emails help facilitate positive brand sentiment which, in turn, leads to more sales.

Retention 48

Retention Email eCommerce Software Review 48

Brandanew

DECEMBER 21, 2015

Begin 2016 with a full base of online workshops for your digital marketing strategy and branding. Send email newsletters to your customers or customize emails e.g. for last minute Christmas delivery. A straightforward, informative and regular email with visual appealing content is better than a complicated or long newsletter.

eCommerce 100

eCommerce Sales Social Media Campaign 100

ReadWriteStart

MARCH 30, 2021

Some companies can also complete the process via email or phone call verification. Use Google My Business as a channel to share your current content. Google Posts feature attracted a lot of attention back during the 2016 elections in the US. Then, wait for a physical letter with details from Google to arrive at your address.

SEO 112

SEO Search Engineer Audience 112

YoungUpstarts

AUGUST 7, 2018

They also work well on your social media profiles and can even be used in email marketing. Put them on your about us page, on your social media profiles and on your YouTube channel for best usage. Not making them too salesy will help you form a bond of trust with your audience. Consideration. Testimonial Videos.

Video 100

Video Social Media Warrant Audience 100

Brandanew

MARCH 11, 2016

So, read on, even if you’re not an artist but selling any goods using online and traditional channels as a small business or startup. A photo posted by Upasna Kakroo (@upasnakakroo) on Mar 9, 2016 at 6:40pm PST. The sales channel: Where are you showcasing and selling your art? Send them emails, call them, send postcards.

Small Business 100

Small Business Channel Sales Audience 100

Up and Running

JUNE 19, 2017

A 2016 retailer survey asked 49 randomly-selected online retailers—which included a mix of small- to medium-sized operations—to report their total regular sales and their total coupon sales for the last 30 days anonymously. Be sure to market via email and on your website as well. Example: Labor Day weekend.

Small Business 125

Small Business Marketing Social Media Hosting 125

Brandanew

FEBRUARY 15, 2016

Share the same stories consistently on all your channels from social media to blogs to emails to physical retail (YES!) A photo posted by Upasna Kakroo (@upasnakakroo) on Feb 13, 2016 at 6:57am PST. Hint : Share testimonials from how your past customers have benefitted, describe your program/ product details to the T!

Product 100

Product Michigan B2B California 100

YoungUpstarts

JUNE 30, 2016

Do you want to provide responsive support over the phone, webchat, email, Twitter and Facebook? There are tons of great ways to get customer feedback today: You can set up automatic surveys through email or on your website. First things first. You need to know what you want out of your customer service team at the end of this exercise.

Customer 100

Customer Arizona LLC Startup 100

Duct Tape Marketing

AUGUST 2, 2017

She has been blogging since 2004 on one of the top social media blogs, rebekahradice.com – voted a “2015 and 2016 Top 10 Social Media Blog” by Social Media Examiner. Subscribe to YouTube channel. Email rebekah@rebekahradice.com. Subscribe to YouTube channel. Email rebekah@rebekahradice.com.

Social Media 39

Social Media Media Channel Leadership 39

Duct Tape Marketing

DECEMBER 11, 2019

Mike Yan: Because, at that point, it was 2016, nobody was talking about bots. And yeah, in 2016, transitioned to Facebook messenger because Facebook messenger opened up your API, and now very honored to be the number one platform on Facebook messenger. I think the marketers will abuse any channel that they get their hands on.

Marketing 41

Marketing SMS Channel Conversion 41

Up and Running

JANUARY 5, 2018

acquisition of Jet.com in August 2016 transformed the company beyond the addition of the Jet platform. Allbirds’ expanding appeal, range of products, and distribution channels could attract Walmart. It has been growing rapidly, crossing $100M in annual revenue in mid-2016 after three years in business. Walmart’s $3.3B

Acquisition 94

Acquisition Hawaii Partner Non-Compete 94

Up and Running

OCTOBER 10, 2017

A 2016 Bright Local study found that 92 percent of consumers read online reviews to determine if a local business is a good business, and 84 percent of people trust online reviews as much as a personal recommendation. Link through to your social channels and Yelp listings in your email signature, customer newsletters or on your website.

North America 78

North America Social Media Channel Reputation 78

Steve Blank

JUNE 16, 2016

David was named to the 2016 Forbes 30 Under 30 for his work in launching the EduSourced software platform. Tune in Thursday at 1 pm PT, 4 pm ET on Sirius XM Channel 111. Send an email to terri@kandsranch.com describing your entrepreneurial journey. (And download any of the past shows here.). Want to be a guest on the show?

Cofounder 120

Cofounder Entrepreneur Silicon Valley Ohio 120

crowdSPRING Blog

DECEMBER 1, 2016

The 2016 Brandz Top 100 Most Valuable Global Brands report offers important branding lessons for startups and small business. Here are 7 key take-aways from the BrandZ 2016 report (and the important lessons for small businesses and startups): 1) Disrupt yourself before you become disrupted. But location is only one factor.

Small Business 48

Small Business Non-Compete Startup Social Media 48

Duct Tape Marketing

MAY 4, 2016

I know, monster list posts are so last year, but I wanted to put together a resource that could be a bit of a guide as you navigate all of the various platforms, networks, and channels available today. Marin Software – Optimize your Search, Social & Display ads across channels and devices. The Sales Development Playbook.

Lead Generation 28

Lead Generation Social Media Public Relations Channel 28

Board Effect

DECEMBER 13, 2019

A supporter of many charitable causes, my friend shared a post entitled, Think Before You Donate , from 2016 to warn about five prominent, national nonprofit organizations alleged to overpay their chief executives and underspend on mission.

Reputation 59

Reputation Management Social Media LLC 59

ConversionXL

APRIL 3, 2018

How many emails do you get cc’d or bcc’d on? Assign content & channels for each experience. Identify your channels. email: use data to send highly personalized message by pulling data from across sources (e.g. Ezra Firestone – What Works in Email Marketing Right Now. On avg $1 spent on email returns $38.

Retention 106

Retention Artificial Inteligence Channel Email 106

Occam's Razor

MAY 2, 2017

Outcomes: Autograph Pre-orders | Email Signups Behavior: Unique Page Views (Gallery) | Bounce Rate (Mobile) Acquisition: Visits | Click-to-delivery Rate. It is pretty clear from their site that email is a very big deal for them – and an ideal very cheap marketing / acquisition strategy for them – hence the micro-outcome are Email signups.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Steve Blank

JANUARY 17, 2016

These topics were the focus of interviews with the latest guests on Entrepreneurs are Everywhere , my radio show on SiriusXM Channel 111 (airing weekly Thursdays at 1 pm Pacific, 4 pm Eastern.) We don’t think about that in 2016, everybody doesn’t have a smartphone. Not just a problem in terms of access to technology. (It’s

Silicon Valley 120

Silicon Valley North Carolina Cofounder Entrepreneur 120

Hippoland

JULY 10, 2016

The event is next weekend on July 17, 2016 in the Bay Area. So, last week I talked about what I like to see in an email deck. Check out my side project Rejectionathon (discount code: EYFRIENDS), which helps founders get over their fear of rejection. I’ve previously written about the importance of having multiple decks.

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Metrics Revenue Business Model Differentiation 48