Startup Professionals Musings

JULY 13, 2019

Every entrepreneur needs to know and communicate the total costs associated with their solution or product, including cost of goods sold, customer acquisition costs, capital costs, operational expenses, and partner costs. Every team and every individual should know their own cost contributions required to complete their activities.

Intellectual Property 250

Intellectual Property Business Model Angel Investor Channel 250

ConversionXL

DECEMBER 7, 2017

Say you have 1000 customers and $1000 to spend on customer retention and loyalty. And once I took customer acquisition costs into account, this segment was unprofitable and negative-LTV. The result of this query was this histogram: This chart displays the distribution of whale second-purchase latencies. They bought once, ever.

Bankruptcy 106

Bankruptcy Marketing Campaign Intellectual Property 106

Startup Professionals Musings

JULY 9, 2017

Every entrepreneur needs to know and communicate the total costs associated with their solution or product, including cost of goods sold, customer acquisition costs, capital costs, operational expenses, and partner costs. Every team and every individual should know their own cost contributions required to complete their activities.

Business Model 143

Business Model Intellectual Property Startup Angel Investor 143

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. So I started cold calling for a tech company and then transitioned my way into running G T M operations.

Community 51

Community Kuwait Cofounder Bootstrapping 51

Both Sides of the Table

JUNE 17, 2017

Is the revenue dependent on a concentrated set of distribution partners or platforms that put future revenue at risk? million to fund operations in their first year of operations. After all, they doubled their operating costs when they weren’t even profitable. They both raised angel / seed money of $1.5 Again, it depends.

Stock Options 227

Stock Options Startup Dilution Venture Capital 227

ReadWriteStart

AUGUST 26, 2022

The vast majority of their customer acquisition is word of mouth. When you put those two things together, you get high-quality customers, high LTV, and acquisition at super low costs. And you know, a cost goes out with an acquisition, so whether it’s hiring a salesperson, commissions, or paying Google. David Zhang.

Partner 132

Partner Cofounder Retention Acquisition 132

ConversionXL

AUGUST 5, 2021

How to leverage app automation to accelerate the customer journey and achieve operational excellence. Let’s look at how workflow automation can be applied to achieve goals and execute tasks at each stage of the customer journey, as well as building out operational systems that fit your needs. Conversion & retention.

Software Review 143

Software Review Technical Review San Diego Retention 143

Occam's Razor

MAY 2, 2017

The very best analysts are comfortable operating with ambiguity and incompleteness, while all others chase perfection in implementation / processing / reports. tearsofpain One way of removing silos and focusing on the entire business is to leverage Acquisition, Behavior and Outcome metrics. We have to really get good at this.

Metrics 141

Metrics Acquisition eCommerce Analytics 141

Transformify

JUNE 2, 2024

A contract management solution guarantees that all parties carry out their contractual obligations, minimizes administrative workload, and reduces errors by automating these operations, thereby streamlining and improving efficiency in the contract process. A more productive workforce and greater efficiency are the outcomes.

Management 52

Management Software Review Software Operations 52

Austin Startup

MARCH 26, 2019

25 questions that DTC entrepreneurs should ask themselves before scaling customer acquisition So you run a direct-to-consumer (DTC) brand. You just spent a few thousand dollars on advertising and your paid customer acquisition cost (CAC) numbers tested well relative to your best guess for customer lifetime value (LTV).

Technical Review 49

Technical Review Software Review China Acquisition 49

Duct Tape Marketing

APRIL 27, 2022

John also spent several years at The New York Times Company at NYTimes.com running strategy, marketing, and operations. He was part of the management team that was instrumental in launching NYTimes.com’s first digital paid product and the acquisition of About.com. 19:23] What’s next for businesses on Facebook? [22:24]

Community 67

Community New York Small Business New York City 67

Transformify

AUGUST 1, 2022

The same is applicable to the minimum wage and the average market pay rate if you are planning on opening an office and hiring distributed workforce overseas. This can bring down operational or production costs permitting the companies to improve their profit margins. Allows you to offset the fluctuations in the existing local market.

Global 52

Global Merger Technical Review Singapore 52

Venture Chronicles

DECEMBER 6, 2010

Brands of all sizes across every industry operate in a media environment best described as Paid, Earned, and Owned. Owned are those sites and points of contact which are directly controlled by the brand and rely on distribution through Paid and Earned but also from viral. branded media mentions).

Social Media 60

Social Media Media Viral Channel 60

ConversionXL

APRIL 3, 2018

Ed Fry – Customer Data Operations: Unleashing your hidden growth engine. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters. Start with retention. Optimize for retention, not just acquisition.

Retention 106

Retention Artificial Inteligence Channel Email 106

Startup Lessons Learned

APRIL 14, 2009

Compared to the million-dollar startup, they are operating at micro-scale. Because they have no presence in the market, they have to find distribution channels to bring in customers. Do you have any thoughts on scalable customer acquisition in cases where a decent bit of knowledge work has to be invested into each customer?

Customer 167

Customer San Francisco Lean Hockey Stick 167

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. The very first thing you'll see will be the distribution between desktop, mobile (smartphones) and tablets. The team at Google has done a great job of having the end-to-end view there across Acquisition, Behavior and Outcomes. Free or paid.

Analytics 141

Analytics Metrics Mobile DC 141

Steve Blank

NOVEMBER 5, 2020

Joe Felter , Raj Shah and I designed a class to examine the new military systems, operational concepts and doctrines that will emerge from 21st century technologies – Space, Cyber, AI & Machine Learning and Autonomy. We’ve started to adjust our acquisition approach. You got to create a different operating culture.

Technology 335

Technology China United States Government 335

Steve Blank

FEBRUARY 26, 2020

These elements of the business model– revenue (pricing, pricing strategy), distribution channel, How to Get/Keep/Grow customers, Key Activities, Resources and Costs – are other, critical parts your start up needs to understand and have in place. You need to begin to “instrument” your customer acquisition process with analytics.

Cofounder 431

Cofounder Seed Stage Valuation Metrics 431

Occam's Razor

FEBRUARY 28, 2017

At a previous employer customer service on the phone was a huge part of the operation. Too much emphasis was on Averages (remember averages suck, distributions are better ). It also has massively delicious implications in your data, acquisition and retention strategies (ignoring the sweet, heavenly, implications on your customers).

Metrics 60

Metrics Analytics Acquisition Naming 60

ConversionXL

JULY 25, 2022

Map out where content will be shared, how, and how often, including distribution roadmaps and any automation apps. Some two-thirds of C-suite executives say that company culture is more important to performance than strategy or operating model. Promotional channels. Measurement. Make goals and benefits clear. What is your playbook for?

Community 93

Community Marketing Retention Campaign 93

ConversionXL

NOVEMBER 11, 2015

Adobe’s recent acquisition of Comscore’s Digital Analytix business adds another product integration to their future roadmap. With BrowerStack you fire up different configurations of operating system, display size and browser variation. Cons: Measurement of acquisition channels appears to be a mute point with Clicktale.

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

ConversionXL

AUGUST 10, 2017

Here’s the distribution of ages: Most of our survey responses came from the United States, but there was a long tail of countries that actually made up a large portion of our responses. See, even if one person ‘owns’ optimization at their company, they still might operate under a different title than you’re used to.

Conversion 90

Conversion Salary Analytics eCommerce 90

ConversionXL

AUGUST 10, 2017

Here’s the distribution of ages: Most of our survey responses came from the United States, but there was a long tail of countries that actually made up a large portion of our responses. See, even if one person ‘owns’ optimization at their company, they still might operate under a different title than you’re used to.

Conversion 63

Conversion Salary Analytics eCommerce 63

ConversionXL

OCTOBER 19, 2017

In decentralized (or “embedded”) teams, optimization responsibilities are distributed amongst employees under many different umbrellas within the organization, rather than one department. I’ve seen conversion teams organized by ‘outcome;’ a team optimizing for new customer acquisition, another for new product adoptions, etc.

Chad 90

Chad Analytics Technical Review Framework 90

Austin Startup

MARCH 7, 2018

Advisor, Austin Mayor Steve Adler Eugene has long operated at the intersection of business, government & nonprofits, locally and nationally. He started his first company at 18, where he grew the business and successfully lead it through an acquisition just two years later.

Technical Cofounder 48

Technical Cofounder Cofounder Fractional CTO CTO 48

Occam's Razor

APRIL 23, 2012

Choose the right metric and they'll create the most glorious digital experience in the universe, the perfect acquisition campaign, the most amazing customer service channel. We are trying to… This is the operative word: Trying. Bonuses have been distributed. And they will shock you with the profits they deliver.

Metrics 152

Metrics Analytics Search Channel 152

Startup Lessons Learned

MAY 25, 2021

"I just directly observed that the technology for doctors was really far from what they needed to operate at a high productivity level," he told me. His first instinct was that "somebody" should rethink how a doctor operates, how they communicate with the patient, and basically how the whole concept of care delivery works.

Silicon Valley 60

Silicon Valley Turkey Los Angeles California 60

ConversionXL

APRIL 3, 2019

Why our CRO jobs will die: Teams operate at different paces. Invites went up 50%; 35% lift in referral acquisition. Fit for the test: Normal tests assume independence and that error is normally distributed. Historically that’s been expensive. Not anymore. Codeless AI will allow you to do that today.

Artificial Inteligence 114

Artificial Inteligence Technical Review Metrics SEO 114

Hunter Walker

SEPTEMBER 2, 2022

HW: When we first met you had founded Belly , a B2B2C loyalty/retention startup. We were able to intensely focus on selling to business owners, and they drove all consumer acquisition from within their stores. But remote and distributed teams are here to stay, and I’m still learning to effectively lead a distributed team.

Chicago 78

Chicago Venture Capital Miami Employee 78

ConversionXL

JUNE 19, 2019

Don’t use cost per acquisition— use the cost to acquire a customer and the retention cost to keep that customer coming back to buy again. Brand voice must represent who you are as an organization, your mission, how you operate, etc. Quality conversions Audience-based marketing (retargeting, segmentation).

Agile 90

Agile Analytics Algorithm Software Review 90

www.vccafe.com

MARCH 11, 2013

great web customer acquisition tutorials. customer retention, churn reduction, lifetime value. free, distributed source code control management system. In addition, TheFunded.com allows entrepreneurs to view and share term sheets, to assist one other finding good investor, and to discuss the many facets of operating a business.

Software Review 53

Software Review Technical Review Startup 53