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Why Startups Need to Focus on Client Retention Right from the Start

The Startup Magazine

In 2023 alone, around 3,000 startups in the US ended up failing as reported by The New York Times. In the interconnected digital landscape, a single recommendation from a loyal client can ripple across social networks, reaching a vast audience. Market dynamics can swiftly shift, and customer preferences evolve rapidly.

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Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

VC Cafe

The startup Tracx , which provides a SaaS solution for tracking and managing marketing campaign on social networks, has received an undisclosed investment from Israeli angel Zohar Gilon. Previously, Kenshoo raised a round to support its local advertising initiative. Innovid raised $4.1 calcalist ]. calcalist ].

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The Ultimate CEO Twitter List

YoungUpstarts

todsacerdoti : As the CEO and founder of Brightroll, Tod Sacerdoti shares his insight into digital video advertising. nancylublin : Nancy Lublin is the CEO of Do Something, sharing her work in national cause campaigns for teens. joshpeak : Josh Peak is the co-CEO of specialty online advertising agency Authority Media Group.

Cofounder 239
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Advertising Wants to be Measurable – An Investment Thesis

Both Sides of the Table

When I started investing the US advertising market was $300 billion with only 10% of it ($30 billion) of it being online and measurable. One recession later and the US advertising market is about $245 billion – but still only 10-12% is online and measurable. I believe that many social networks confused this idea.

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IGNITE! pitch event at Microsoft – September 4

David Teten

Simple, Actionable, Data-Driven Insight for Improving Digital Advertising. Pricing Engine provides a simple, unified place for SMBs to manage their digital advertising. Smaller advertisers can buy ads, benchmark themselves against their peers, improve and expand their campaigns – all in one place. Pricing Engine Inc.

Curation 114
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6 Important Startup Trends that Defined 2011

mashable.com

New York City mayor Michael Bloomberg has been trying very hard to raise New York City’s profile in the tech scene. That same month, prestigious startup accelerator TechStars announced its first New York City class. How to Launch a Social Ambassador Campaign. NYC Rises In the Tech Scene.

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Twitter Link Roundup #170 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! The chart above shows age distribution within major social networks and online communities. Why Your Marketing Campaign Sucks | TechCrunch – [link].