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Founder Interview: Salo Sterental, Co-Founder of SoStereo, Marketing with Music

The Startup Magazine

As part of our Founder interview series , The Startup Magazine caught up with Salo Sterental, Co-Founder of the SoStereo, a marketing firm that enables brands and artists alike to unlock the marketing power of music. Salo built on his background as a music producer and engineer to see the power of music in advertising.

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Finding Your Co-Founders

techcrunch.com

The number one question you all asked after reading my last blog post about starting a business from scratch was “how do I find my co-founders?&# And therein lies the problem in finding co-founders for that startup you’re dying to launch. Having trouble meeting folks you think would be good co-founders?

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Digital advertising spend is projected to grow 25% this year to $191 billion, and Google (69%), Facebook (59%), Snapchat (116%) and Twitter (87%) all just reported rapid growth in their year over year advertising revenues. founders, marketers, investors? Founders, marketers and growth leaders?—?join

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The Rise of AI in Advertising

Duct Tape Marketing

The Rise of AI in Advertising written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mike Rhodes In this episode of the Duct Tape Marketing Podcast , I interview Mike Rhodes. AI plays a big role in advertising, particularly in messaging and content creation. And you can listen to it all on your lunch break.

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Neko Health: Spotify CEO’s Medical Startup Raises €60 Million in Funding

ReadWriteStart

Recently, the medical diagnostics company Neko Health, which was co-founded by Daniel Ek, CEO of Spotify, was successful in acquiring €60 million ($65.4 The fact that the company has already advertised job openings for doctors in London is a clear indication that it intends to attract a more diverse customer base.

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Yahya Mokhtarzada, Co-Founder Truebill, Sold To Rocket Companies For $1.275 Billion (VC EP34)

Entrepreneurs-Journey.com by Yaro Starak

We dived into Yahya’s background, exploring his first two companies, one started with his brothers that he left (but did enjoy a big exit of over $100 million) and an advertising company that was a true […].

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Valuable Tips For Creating Effective Video Advertising

YoungUpstarts

The fact is that for smart marketers, video advertising is a literal goldmine. The problem, which many advertisers have experienced, is that most of them don’t know how to create video advertising that is effective. One of the biggest challenges with video advertising is determining its effectiveness.