article thumbnail

Six Nudges: Creating A Sense Of Urgency For Higher Conversion Rates!

Occam's Razor

I mean developing and inserting a subtle collection of gentle nudges that can help increase the conversion rate by a statistically significant amount. Go look at your ecommerce conversion rate. Go look at your ecommerce conversion rate. It shows you how often you win. :) Your overall conversion rate is likely to be around 2%.

article thumbnail

How Startups Can Use Metrics to Drive Success

Both Sides of the Table

per click on an SEM basis this is NOT your cost to acquire a customer – you need to add conversion rate. to $1.10) and you can focus on improving conversion (i.e. increasing conversion from 12.5% How many social networks, picture sharing sites, new aggregators or blogs can we really spend time on?

Metrics 346
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How groupthink and denial can ruin startups

The Next Web

But what happens when a constructive conversation becomes a futile one? One of The Social Network’s most memorable lines is when actor Justin Timberlake utters the words, “A million dollars isn’t cool. And yet when they started startups, they decided to build recipe sites, or aggregators for local events.”

Startup 130
article thumbnail

A New Way to Teach Entrepreneurship – The Lean LaunchPad at Stanford: Class 1

Steve Blank

By aggregating user-generated speed and location data, Blink will provide instantaneously generated traffic-enabled maps, optimal routing, estimated time-to-arrival and predictive itinerary services to personal and corporate users. BlinkTraffic will empower mobile users in developing markets (Jakarta, Sao Paolo, Delhi, etc.)

Lean 303
article thumbnail

Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

As you mature you start measuring things that really matter, macro and micro conversion rates , economic value , visitor loyalty. A good business analyst will measure how many clicks came through from Facebook, and she/he will also measure the conversion rate, revenue, etc., Having a conversion business impact was not the point.

Metrics 165
article thumbnail

How Hashtags Can Supercharge Small Business Marketing

YoungUpstarts

But to use hashtags effectively, you must do more than just plug them into your tweets on Twitter or posts on Instagram, Facebook or another social network. When a person adds a hashtag to their post, that hashtag is indexed by social networks and the content becomes more easily searchable and discoverable by others.

article thumbnail

China Startups – The Gold Rush and Fire Extinguishers (Part 5 of 5)

Steve Blank

For the last 10 years China essentially closed its search, media and social network software market to foreign companies with the result that Google, Facebook, Twitter, YouTube, Dropbox, and 30,000 other websites were not accessible from China. And they were increasing at an aggregate 33 million IOS and Android activations per month.

China 326