Remove Aggregator Remove Distribution Remove Information Remove Metrics
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Requests for Startups in 2024

VC Cafe

I’ve recently come across several of such lists and I thought it could be useful to aggregate them and share them here. AI to make IRL matches – What if you could chat with a bot that learns about you on a deeper level and uses this information to make a curated set of matches? and generate a post mortem.

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How to Segment A/B Test Results to Find Gold

ConversionXL

The more well-known your company becomes, the harder it gets to directly impact primary KPI’s at the aggregate level because the majority of customers who buy are going to do so irrespective of if your button color is red or blue. In the same vein, consider a metric like ‘time on site.’. Image Source.

Chad 112
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Five case studies you'll see at the Lean Startup Conference 2015

Startup Lessons Learned

What’s more challenging is finding the right information that will influence positive change within your organization. It all started with a small group of founders and product enthusiasts who self-aggregated into an online community. With hundred of thousands of global practitioners, the supply of ideas and best practices is endless.

Lean 60
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Marching through quicksand

Startup Lessons Learned

One is explaining the world as it used to work: the importance of gatekeepers, the scarcity implied by limited distribution, and the resulting quality bar that the industry is so proud of. Mostly it is the time and expense required to create the means of distribution for that industry. It’s just taking some longer than others.

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Raw Data & Google Analytics: A Game Changer

ConversionXL

After a few hours playing around with SQL , I was already able to deliver insights I never could have with aggregated Google Analytics reports. What’s the difference between raw and aggregated data in Google Analytics? Google Analytics, in the free version, provides only aggregated data. The median would be different.).

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Bridging The Gap Between Content And Marketing Automation

YoungUpstarts

A lot of marketers are doing well in terms of authoring and distributing their content. If we transform that into a journey instead, we can do a better job of keeping visitors and customers engaged in a branded experience that lets us understand the buyer personas we’re targeting from the information we gather through metrics.

Marketing 162
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Benchmarking Performance: Your Options, Dos, Don'ts and To-Die-Fors!

Occam's Razor

There, some primitive benchmarking information you can use. Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. … You can see the wisdom of not just setting a 20% aggregate conversion rate, based on the above benchmarking data. And who does not love Organic?

Analytics 133