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2023-2024 B2B SaaS Benchmarks

VC Cafe

It’s not a surprise, given that entrepreneurs are obsessed with data and metrics, but in the conservative VC market of 2024, it feels even more important for founders to know what ‘good’ looks like and what investors expect.

B2B 97
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Requests for Startups in 2024

VC Cafe

Most startups equate the process of fundraising to dating – founders have to typically kiss a lot of frogs until the find the right fit. It’s been a while since they’ve updated their RFS list and it captures all the buzzword’s of today’s tech world: AI, defence tech, climate, spatial computing, etc.

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Gated vs.Ungated Content: What Works Best in Today’s Market?

Duct Tape Marketing

written by Tosin Jerugba read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Jantsch In this episode of the Duct Tape Marketing Podcast, I interviewed Jonathan Gandolf, the founder and CEO of The Juice, a B2B content platform aimed at solving marketers’ biggest pain points in distribution, reach, and audience engagement.

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Beyond Lead Gen: How To Optimize B2B Sales Enablement

ConversionXL

We often talk about online conversion optimization without mentioning that many businesses, especially B2B, rely on offline sales to produce revenue. Examples: Clearslide , Salespatron (I’m a co-founder) and Brainshark. Look at some typical B2B marketing KPIs: Number of leads generated. The two aren’t disconnected, though.

B2B 48
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Using Video at Every Stage of The Customer Journey

Duct Tape Marketing

Ben is a co-founder and executive producer of Storyboard Media, a B2B marketing, and video production firm in North Carolina. Ben is a co-founder and executive producer of Storyboard Media, a B2B marketing, and video production firm in North Carolina. Marketing Podcast with Ben Oliver. Learn more about Layr here.

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The longest shortest 2 years

Austin Startup

Q1 2020 marks Reset ’s two year anniversary, from when we had our first conversation about how we could help distributed teams find affordable space to meet and work. Your partner matters To all those solo-founders out there?—?kudos Our biggest example of this was our pivot from B2C to B2B. kudos to ya’ll.

B2C 62
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Founder Interview – Ola Sars of Music-Tech Leader, Soundtrack Your Brand

The Startup Magazine

As part of our Founder Interview series, The Startup Magazine caught up with entrepreneur Ola Sars, Founder and CEO of music-tech leader, Soundtrack Your Brand. Ola Sars, Founder and CEO of Soundtrack Your Brand. A serial entrepreneur in the music-tech space, Ola has been a driving force behind transforming the music industry.

Founder 158