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53 Questions Developers Should Ask Innovators

TechEmpower

At TechEmpower, we frequently talk to startup founders, CEOs, product leaders, and other innovators about their next big tech initiative. After all, that’s what tech innovation is all about. Are there other founders, business leaders, partners, or administrators? What channels will you use (e.g., will you leverage?

Developer 520
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7 Key Factors Obscure Your Customer Acquisition Costs

Startup Professionals Musings

As I recently watched an episode of “ Shark Tank ,” I realized that the shark investors focus on your responses to these questions is also a credibility test on your business savvy, as it leads to other relevant questions on margins, channels, and your understanding of key customer forces. Outside partners and channel impacts are complex.

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How Online Video Companies Can Increase Margin and Build Better Businesses

Both Sides of the Table

In my last post I pointed out that many of the media commentators who have criticized the YouTube video network companies as not having strong businesses were mistaken. The best “MCNs” are in fact building strong technology businesses with rapid growth and strong, defensible assets. We like sight, sound & motion.

Video 339
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

On YouTube, a keyword-targeted pre-roll ad might show the same video to a CEO and an intern. LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. Fundamentally, there’s nothing unique about a video for a LinkedIn ad. The same video content likely works well in other channels.

Video 129
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30 Entrepreneurs Explain the 2023 Trends They See in Their Industry

Hearpreneur

We've also seen extensive use of technology and increased remote working. As a result, businesses in this field should leverage technology to provide interactive, easy-to-understand educational content that can help customers make health-related decisions and maintain healthy habits. Thanks to Erik Pham, Health Canal ! #2-

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5 Key Growth Initiatives In This Inflationary Economy

Startup Professionals Musings

Others have seized on the opportunity to restructure their business for the future, eliminate marginal processes, and find new growth partners. I recommend using digital channels, including email and social media, personalized, if possible, with promotions. Outsource functions outside your core competency.

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Half-stepping into video

Jeff Hilimire

I think Bill Murray said it best while explaining the situation in New York in 1984 when the ghosts were let out of the…well, I don’t want to spoil it for you, let’s just say it led to this epic line: Side note: is it just me or is there some weird acting going on by his partner in the background ? So yeah, things are nuts.

Video 61