VC Cafe

JULY 15, 2021

Blogs/ press – to get consumers to learn about your new app, PR remains a viable source, especially when it comes to buzzy/social apps. ProductHunt/ Reddit/ Directories – another form of PR/social media, directories of new products and forums solicit feedback from users and contribute to discovery. Unfortunately not.

Mobile 190

Mobile Social Media Distribution PR 190

Hearpreneur

JANUARY 8, 2017

So along with launching new locations in Boca and West Palm, we are now also offering PR services to our tenants to help their business grow. This in turn will see more investment coming in-house, and we expect to further expand our digital activity, which includes web development, SEO and PPC. It’s set to be an exciting year!

Entrepreneur 48

Entrepreneur Miami Social Media PPC 48

SVPG

APRIL 28, 2012

” – and the quote sounds like it came from a Web 2.0 Product communications/PR/social media (what can we say that will make others do the talking about us?). In consumer companies, product marketers focus on enabling activities driving acquisition, activation, retention, and referral. The features are mixed-up.

Product 108

Product Technical Review Marketing Affiliate 108

Both Sides of the Table

APRIL 4, 2011

Usually you have a catch-all bucket for “direct” or similar that often came through PR or word-of-mouth. If you have multiple versions of your product, how many are web vs. mobile? Retention / Churn. If so, make sure you can track which leads come from this. Measuring viral adoption is obviously important.

Metrics 346

Metrics Startup Acquisition SEM 346

Both Sides of the Table

FEBRUARY 20, 2017

So they create a task list of all the marketing activities an organization can do: press releases, web site updates, customer case studies, blog posts, daily Tweets, Facebook fan page, attending conferences, etc. If you aren’t careful every PR team will measure inches over impact. You get a lot of traffic — not always results.

Cofounder 164

Cofounder Retention PR SEO 164

Seeing Both Sides

FEBRUARY 25, 2016

The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell. Paid: Ads (Mobile, Web, Video, TV, Radio, SEM, Affiliate), Sponsorships. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Framework 20

Seeing Both Sides

FEBRUARY 25, 2016

The Growth Manager function typically lives at the intersection of marketing and product development, and is focused on customer and user acquisition, activation, retention, and upsell. Paid: Ads (Mobile, Web, Video, TV, Radio, SEM, Affiliate), Sponsorships. Earned Media: SEO, PR, Word of Mouth.

Management 20

Management Analytics Technical Review Framework 20

ConversionXL

JANUARY 8, 2018

You’re likely familiar with the different Growth frameworks like AARRR (Acquisition, Activation, Retention, Referral, Revenue). They apply content/link/keyword research, technical audits, content creation and the ability to do massive PR/Awareness/Brand campaigns to help boost this. It all start with Acquisition. But it’s true.

SEO 134

SEO Metrics Analytics Search 134

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. My advice: dont launch big.

San Francisco 68

San Francisco Lean Retention SEM 68

Venture Chronicles

JUNE 29, 2010

I received an email from the PR contact for the company that mentioned the BP oil spill in the Gulf and the process of idea collection on the web they were undertaking. First let me give you some background on how this came about. All of this is good, indeed essential in today’s marketplace.

Software 34

Software Portfolio Agile Retention 34

Duct Tape Marketing

JUNE 15, 2022

As far as youre concerned, we were, again, we were laughing, you know, before we got started here about the early days of recording on, you know, handheld devices and phones that we'd plug into and you know, you and I were recording this on a platform that that's actually just web based. I mean, there's just some really great advancements.

Audio 62

Audio SMS Technical Review Advertising 62

crowdSPRING Blog

MAY 23, 2014

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Creating Customers for Life: 50 Resources on Loyalty, Churn, and Customer Retention | Help Scout – crowdspring.co/1lD094d. 5 Things Entrepreneurs Can Learn From Superheroes!

Social Media 93

Social Media Small Business Design Media 93

Hearpreneur

JANUARY 7, 2017

I seized this opportunity to try an experiment in both client service and employee retention, by focusing on senior level staff first, and combining that with a flexible and healthy working environment that is not a mainstay in the public relations world. Nor was there one that was owned, run, and staffed entirely by women.

Entrepreneur 91

Entrepreneur LLC Cofounder Green 91

Mike Michalowicz

FEBRUARY 11, 2013

Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. While it’s important to keep up traditional communication and PR, business owners should also be extending their relationships through online forums – website, blogs, and social networks.

Small Business 167

Small Business Marketing PR Social Media 167

crowdSPRING Blog

APRIL 24, 2015

We so like to talk about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! Three Donor Retention Strategies for Social Media bit.ly/1F7JNi7. Stunning Space Colony Art – Design Reviver – Web Design Blog bit.ly/1QaudGw.

Small Business 48

Small Business Design Social Media Startup 48

Steve Blank

APRIL 20, 2021

In other words, you prove retention. With both growth and retention, you earn the right to build more. For software products, they would be the operating systems with big market shares: iOS, Android, web, Mac, and PC. It’s really all that matters at the earliest stage. The tool for doing this efficiently and effectively?

Product 436

Product Viral Channel San Francisco 436

Duct Tape Marketing

MAY 19, 2011

His latest book, “ Flip the Funnel: How to use existing customers to gain new ones ,” presents a powerful hypothesis that retention can become the new acquisition through the strategic incorporation and elevation of customer service, customer experience and customer initiated word-of-mouth, content creation and incentive-based referrals.

Small Business 53

Small Business Marketing Social Media Cofounder 53

Both Sides of the Table

MAY 5, 2011

When you account for competition for talent, the difficulty of retention, the cost of living and the difficulty of rising above the noise – there are many advantages of staying put. I re-connected with Andy Liu the founder & CEO of BuddyTV – the largest destination for social TV enthusiasts on the web.

Seattle 317

Seattle Silicon Valley Technical Review Los Angeles 317

Duct Tape Marketing

FEBRUARY 2, 2023

There's gonna be no PR spin. If I recall, you know, I'm envisioning somebody listening to this going, we need to do community, we need to increase customer retention by 12%. The one thing I point out in the book that I think will be fascinating to any marketer is, are these new ideas about NFTs and Web three and the Metaverse? (21:08):

Community 81

Community Marketing Audience Networking 81

VC Cafe

MARCH 15, 2016

It works both in a B2B and B2C context, as some studies show that 44% of online consumers say that having questions answered by a live person while in the middle of an online purchase is one of the most important features a Web site can offer. The key to success here is twofold – knowing whom to target and efficiency of the sales team.

Sales 60

Sales Marketing Sales Cycle B2C 60

Up and Running

APRIL 28, 2015

The opportunity was this: Lauren and I have a national, even an international audience through our respective sports of running and triathlon through social media and PR and media in the sport. Did you have experience with web design? “Now we did about 1.1 million in total sales last year. We did about $1.1

Oregon 60

Oregon Metrics Cofounder Social Media 60

Hearpreneur

FEBRUARY 16, 2018

Our team in the last five years has gone from five to nearly fifty, however we have amazing retention. Thanks to Megan Saulsbury, Canyon PR ! #17- The ability for us to identify future team members that can be impactful is something that we strive to complete every day. 17- Wearing all the hats at the beginning.

Entrepreneur 90

Entrepreneur Restful Jordan Revenue 90

crowdSPRING Blog

MARCH 6, 2015

We so like to talk about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! 5 Customer Retention Tools for Long Term Ecommerce Success crowdspring.co/17sebFH. Customers Are Not Always Right. They Are Just Never Wrong. crowdspring.co/1BgXxXg.

Small Business 48

Small Business Design Social Media Portugal 48

Startup Lessons Learned

DECEMBER 16, 2008

I wrote about this challenge for iPhone developers, in an essay on retention competition : the battle over what icon the user will click when they go to the home screen. Our theory is that the key to long-term retention is creating an engagement loop where the reactivation rate exceeds the rate of fatigue. What do they get out of it?

Viral 140

Viral San Francisco Lean Continuous Deployment 140

Hearpreneur

DECEMBER 15, 2017

#7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. Shaw, Dallas Web Design Inc ! #15-

Entrepreneur 114

Entrepreneur Czech Republic Retention B2C 114

www.rocketwatcher.com

NOVEMBER 8, 2010

One other basic metric I’d add is “Cost per channel&# (web, print, tradeshow, etc…) and tie in how many each channel is generating, so you get a ROI by channel as well. Oct, 2010 at 9:39 am A comment and a question. There are also other thing to think about. April Amrita Reply 13. Oct, 2010 at 10:36 am Great post.

B2B 42

B2B Metrics Marketing Startup 42

blog.expensify.com

APRIL 24, 2012

I was just looking at your web site. I do everything from raw-metal machine language to experimental languages to all the usual web front and back-end languages, and am one of those “started programming at 12 years old” types who had 5 years of college by the time I was 19. March 25, 2011 at 2:51 pm. I’m with Phil.

Java 107

Java PHP Software Review Coder 107

www.rocketwatcher.com

DECEMBER 5, 2011

Then Web 2.0 customer retention. Somewhere along the way Infographics have become the web version of shouting “Hey look a rainbow!!” Then we started calling our companies sort of arty one-word names like Oracle and Apple. competition. content marketing. customer development. customer service. early adopters.

Naming 41

Naming Startup Product Name Framework 41

crowdSPRING Blog

APRIL 17, 2015

We so like to talk about fonts, logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, economics and other interesting stuff! Pricing Strategies: How Paul Jarvis Was Able To Charge High Prices For Web Services [Podcast] bit.ly/1Ita3Ft. The future of responsive web design bit.ly/1Cxzvl0.

Small Business 48

Small Business Design Social Media Startup 48

steveblank.com

JULY 8, 2011

Useful blogs and links for startups Click Here ————– 2.

Software Review 110

Software Review Startup Silicon Valley Analytics 110