Growthink Blog

SEPTEMBER 7, 2016

Simply identify four components of your deal-making process - for example 1) marketing-to-lead conversion 2) lead-to-proposal conversion 3) proposal-to-sale conversion and 4) repurchase rate, and then work to improve each by just 20%. I run through the math here , with the net result of revenue increasing by 2.4X

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abovethecrowd.com

OCTOBER 1, 2013

The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. No other metric so holistically captures as many critical aspects of a web site – user design, usability, performance, convenience, ad effectiveness, net promoter score, customer satisfaction – all in a single measurement.

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Metrics Conversion Internet Acquisition 93

Startup Lessons Learned

MAY 11, 2020

You can find my conversation with Sam in that format below. I wanted to start with a recent conversation I had with Sam Altman. Our conversation focuses on what investors can do, but also what all of us can do to help lead in a time like this. Here's my conversation with Sam Altman. However, surviving it is important.

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Silicon Valley Technical Review Government .Net 68

ConversionXL

JUNE 13, 2016

Statistics trap #3: Click rates and the conversion rate. A uni-factorial analysis of variance checks whether the variances of the individual samples differ, and the test variant that features a significant, higher conversion rate than the control. Statistics trap #3: Click Rates and Conversion Rate. “If During Testing.

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ConversionXL

MARCH 16, 2016

NPS is a valuable customer experience tool, and companies everywhere are using it to improve their experience and boost revenue. What’s So Special About The Net Promoter Score? Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. Image Source.

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.Net Metrics Retention Aggregator 48

David Teten

DECEMBER 3, 2019

Some notable metrics are revenue growth rates, free cashflow, leverage ratios, historical financing amounts, returns on marketing spend, customer acquisition costs, lifetime value of customers, customer churn rates, and team social scores. Lighter Capital, a Revenue Based Investing VC, offers a Cost of Capital Calculator.

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Technical Review Software Review Analytics Private Equity 78

Occam's Razor

FEBRUARY 7, 2011

More detail on those techniques, and three more, are in this blog post: Multichannel Analytics: Tracking Offline Conversions. And if you came back again, in less than 29 mins on the keyword "Avinash is not awesome" and saw ten pages and converted then that kw will show zero visit, 10 pages and one conversion.

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Analytics Web Non-Compete Metrics 94

ConversionXL

MAY 16, 2018

Relatively recently, conversion optimization specialists have discovered the immense power of experimentation when applied to an online environment in the form of A/B Testing, Usability Testing, and more. Revenue, downloads, and sign-ups are all examples of lagging indicators. Common examples are Revenue and Conversions.

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Marketing Metrics Programming Design 133

Duct Tape Marketing

SEPTEMBER 10, 2019

And I’m guessing one of them certainly is a lot of, “What’s the revenue? So what’s your top-line revenue? The more revenue you have, the more valuable your company is going to be, generally. The more revenue you have, the more valuable your company is going to be, generally. Here’s why.

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ConversionXL

SEPTEMBER 1, 2016

As marketers, we’re all trying to improve the customer experience and increase conversions. If viewed holistically, this data is just a generalized aggregation of disparate data points. Revenue impact: $260,408. Average revenue per user: $0.02. in revenue. We have these things in common.

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Startup Lessons Learned

AUGUST 26, 2020

Their efforts in this crisis have been admirable, but as Jake and Irma made clear in our conversation, this is not enough, we need a widespread, fully funded WPA scale effort to put Americans back to work. Here's my conversation with the founders of Bitwise. And then I, of course, need revenue for this."

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Occam's Razor

MAY 18, 2010

I have said: All data in aggregate is "crap" Because it is. You can imagine then how absolutely heartbreaking it is for me to note that nearly all reporting that I see is data in aggregate. Total revenue. Tons of data "puking", all just aggregates. My love for segmentation as the primary (only?)

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Analytics Web Acquisition Metrics 123

ConversionXL

JULY 10, 2019

To illustrate, let’s say you were responsible for driving 4,000 net new email subscribers each month. You’re hitting the goal, but the steady increase in list size isn’t growing revenue—a fact that’s been overlooked and gone unreported. The “why” of what happened is rarely found in standard aggregate charts. Conclusion.

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Metrics Analytics Green Aggregator 133

Occam's Razor

OCTOBER 22, 2008

Analyzing data in aggregate is a crime. When you look at all that in aggregate you get nothing. You think All Visits and Overall Conversion Rate gives you insights. While they form a much smaller % of my overall Visits, Visitors on my brand terms form a nice % of my overall conversions. Why Segmentation?

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Analytics Web Search Non-Compete 105

Duct Tape Marketing

APRIL 5, 2017

So you don’t really tweet your way to a million dollar deal or blog your way to a million dollar deal necessarily which puts a different set of constraints on how we try and align marketing to actually driving revenue here. And you can start to put that in Excel or whatever and aggregate the most popular responses.

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ConversionXL

JULY 11, 2016

Elite Camp is a 3-day traffic and (mainly) conversion event. “Umbrella terms” are when you aggregate multiple features and benefits under one vague term, like “powerful” or “easy-to-use.” Build a business case around conversion optimization. 7 Basic Plots on Wikipedia ). Change of statistics.

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PPC Analytics Video Non-Compete 48

VC Cafe

FEBRUARY 14, 2010

After a somewhat disappointing congress in 2009, in which companies showcased products from previous years, this year is expected to be faster, greener and ‘cloudier’ Looking at the conference agenda , it’s not hard to spot the trends for 2010: Mobile Clouds – additional storage and new revenue streams to operators.

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Mobile IP SMS Networking 109

Start Up Blog

APRIL 29, 2013

The co-commerce era is here and defined by the 3 C’s – Collaboration, Conversations and Creativity. Like most politically important information, consumers will eventually get to be in control of their own aggregated data. Conversation has overtaken contemplation.

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Uruguay Technical Review Vertical Las Vegas 123

VC Cafe

JANUARY 16, 2011

This highest quality of the traffic information, never achieved before, together with the perfect applications generate significant revenues for the operator and maintain customers’ loyalty. Logia has the unique combination of being both a content aggregator and a billing aggregator. Craze Productions. GoNet Systems.

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Up and Running

DECEMBER 9, 2014

Two, revenue. Many business owners today really think of financials as being about the past, how much revenue have we had, how much cost did we have. Inaudible 00:27:51] leading indicator to help you know where your revenue will be over the coming weeks and months but you can actually apply the same concept on the cost side as well.

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Small Business Finance Forecast Metrics 95

Duct Tape Marketing

MAY 25, 2018

He is the founder and CEO at Bounce Exchange, a people-based marketing consultancy that helps organizations increase their online conversion rates, and we are gonna talk about what is, in at least May of 2018, the most talked about topic it seems like, something called the General Data Protection Regulation, or as we fondly refer to it, GDPR.

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pandodaily.com

NOVEMBER 29, 2012

But the angels who’ve staked their funds on spreading bits of money all over the Valley are increasingly anxious that only 20 percent of their deals — in aggregate — will get the chance to keep going. ” In off the record conversations, many angels have expressed the urgency of self-discipline. November 29, 2012.

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Technical Review Silicon Valley Incubator Syria 93

abovethecrowd.com

NOVEMBER 14, 2017

Our firm has had the good fortune to invest in many two-sided networks that used information aggregation, supplier aggregation, and user generated content to attract and inform consumers and resultantly disrupt and change different industries. It is a very narrow conversation. It’s a fun interesting conversation.

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Singapore Government Silicon Valley Software Review 43