Occam's Razor

JANUARY 4, 2022

But, then they then quickly pivot to making the case that the Most Important KPIs for Media are ROAS, Exposed ROAS, “Direct Online Sales Conversions from Site Visit” (what?!), Conversion Rate, IVT Rate (invalid traffic rate), etc. Conversion Rate obviously is a fine metric. Conversion Rate is a fine metric. Wait a minute.

Conversion 127

Conversion Analytics .Net Metrics 127

ConversionXL

FEBRUARY 21, 2017

If you’re an experience UX or conversion optimization person, this might be basic to you, but it will be a good overview for those new to the field. At a high level, user experience is the aggregate and subjective experience of using a product such as a website or app. Net Promoter Score (NPS). Yes you can, and yes there are.

Conversion 103

Conversion Metrics Architecture Design 103

Startup Lessons Learned

MAY 22, 2020

You can listen to our conversation on Apple Podcasts , Google podcasts , or wherever else you like to download podcasts. Here's my conversation with Raylene and Jen. But a lot of it is also just getting the data, aggregating it, being able to take action on it. I've also included a complete transcript of our discussion below.

New Jersey 60

New Jersey Government CTO America 60

Duct Tape Marketing

JULY 30, 2019

Aaron Weiche: We definitely see a very strong signal from the biggest window into the web through Google, that reputation really matters, and they are bringing it to the conversation right in that search result, very high, and very visible for a user to interact with. Do you think consumers understand the difference between those?

Software Review 66

Software Review Reputation Small Business Aggregator 66

Growthink Blog

MARCH 11, 2013

Yes, it is fair to say that the net sum of human information has grown far faster than that of human wisdom, satisfaction, and even happiness. How this might come to be came into focus for me through a conversation with the President of one of California's most admired colleges of graduate education.

Aggregator 69

Aggregator California .Net Global 69

Growthink Blog

SEPTEMBER 7, 2016

Simply identify four components of your deal-making process - for example 1) marketing-to-lead conversion 2) lead-to-proposal conversion 3) proposal-to-sale conversion and 4) repurchase rate, and then work to improve each by just 20%. I run through the math here , with the net result of revenue increasing by 2.4X

Aggregator 48

Aggregator Global Business Plan Demand 48

abovethecrowd.com

OCTOBER 1, 2013

The key thesis was this: if an Internet company could obsess about only one metric, it should be conversion. No other metric so holistically captures as many critical aspects of a web site – user design, usability, performance, convenience, ad effectiveness, net promoter score, customer satisfaction – all in a single measurement.

Metrics 93

Metrics Conversion Internet Acquisition 93

Occam's Razor

OCTOBER 14, 2014

Outcomes of the conversations with your Finance team and Sr. Conversion rate is one of those metrics that I strongly encourage you only create benchmarks for from your own data. Even if they give you conversion rate benchmarks. Clean measures of conversion rates require a clean and standard implementation of the ecommerce tags.

Analytics 133

Analytics Vertical Metrics Web 133

SoCal CTO

JUNE 14, 2008

Interesting term used in a ZD Net article - Platform as a Service (PaaS) Unfortunately, Peter sells the promise and ignores the reality. Some other points - LAMP,Net, Java - doesn't make much difference. ThreadsML , a data fomrat for persistent conversations. Server and client in Java. I would tend to agree.

Internet 150

Internet EC2 Java API 150

ConversionXL

JULY 21, 2022

How did Outreach grow in just a few years to 50,000 monthly active users , $10 million in new bookings, and net revenue retention (NRR) of more than 140%? It’s been good for measuring growth so far, but you’ve identified that 80% of your users are on the free plan, and it’s time to focus on conversion. Image Source ).

Metrics 120

Metrics Acquisition Revenue .Net 120

Hippoland

JANUARY 4, 2017

Later, if you sell the whole company to Google at say $5 per share, I will earn $500k for a net gain of $400k. So, in the aggregate, it is possible that you may be required to pay as much as $30k-$50k to get an equity round done. And, the physical manifestation of this investment is a certificate that says that I now own 100k shares.

Convertible Security 48

Convertible Security Equity Security Silicon Valley 48

Occam's Razor

AUGUST 22, 2011

Hyper Focus Your Digital Marketing: Ensure A Clear Line Of Sight To Net Income! Six Tips For Improving High Bounce / Low Conversion Web Pages. Multichannel Analytics: Tracking Offline Conversions. Is Conversion Rate Enough? Aggregation of Marginal Gains: Recession Busting Analytics! What's The Fix?

Analytics 124

Analytics Metrics SEM Web 124

Duct Tape Marketing

MAY 1, 2015

The good old days of carefree frolicking on the net have made way to a new and very different kind of web presence. How do we become our own content marketing, SEO, and copywriting team? Gone are the days of posting whatever feels right at the spur of the moment anywhere and everywhere on the web. If a Dog is Man’s Friend Then….

Social Media 28

Social Media Social Network Web Aggregator 28

Startup Lessons Learned

MAY 11, 2020

You can find my conversation with Sam in that format below. I wanted to start with a recent conversation I had with Sam Altman. Our conversation focuses on what investors can do, but also what all of us can do to help lead in a time like this. Here's my conversation with Sam Altman. However, surviving it is important.

Silicon Valley 68

Silicon Valley Technical Review Government .Net 68

ConversionXL

MARCH 16, 2016

What’s So Special About The Net Promoter Score? Net Promoter Score is a customer loyalty metric developed by (and a trademark of) Fred Reichheld, Bain & Company, and Satmetrix. You calculate your Net Promoter Score by subtracting the percentage of Detractors from the percentage of Promoters. Image Source. Image Source.

.Net 48

.Net Metrics Retention Aggregator 48

Duct Tape Marketing

NOVEMBER 2, 2022

And most conversations before you into the first couple of sentences, you're already anchored on something because the boss already planted the anchor inadvertently. So if you start conversations with, well, yes, we know a variety of things, but we're trying to interrogate a particular choice that we need to make. That's wonderful.

Framework 84

Framework Technical Review Audio Conversion 84

ConversionXL

JUNE 13, 2016

Statistics trap #3: Click rates and the conversion rate. A uni-factorial analysis of variance checks whether the variances of the individual samples differ, and the test variant that features a significant, higher conversion rate than the control. Statistics trap #3: Click Rates and Conversion Rate. “If During Testing.

Distribution 48

Distribution Conversion Non-Compete Revenue 48

Occam's Razor

FEBRUARY 7, 2011

More detail on those techniques, and three more, are in this blog post: Multichannel Analytics: Tracking Offline Conversions. And if you came back again, in less than 29 mins on the keyword "Avinash is not awesome" and saw ten pages and converted then that kw will show zero visit, 10 pages and one conversion.

Analytics 94

Analytics Web Non-Compete Metrics 94

Up and Running

MAY 28, 2015

We had a conversation. Peter: The net result is they ended up self-publishing under this company called Robot Paper. How do you have that conversation? These companies, SageWorks, SizeUp, and there’s others, basically aggregate anonymously thousands and thousands of companies’ information. We should make a comic book.”

Small Business 60

Small Business Email Startup Aggregator 60

David Teten

DECEMBER 3, 2019

Foundry Group is using their portfolio company Monday to aggregate portfolio companies’ job postings on their own jobs page; Point Nine Capital uses Recruitee for the same purpose. . – Better responsiveness to LP questions in due diligence around the fund uniquely creates and tracks operational value-add.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Startup Lessons Learned

AUGUST 26, 2020

Their efforts in this crisis have been admirable, but as Jake and Irma made clear in our conversation, this is not enough, we need a widespread, fully funded WPA scale effort to put Americans back to work. Here's my conversation with the founders of Bitwise. I do not have a safety net. They are now operating in nine States.

Fresno 60

Fresno Community Technology California 60

ConversionXL

MAY 16, 2018

Relatively recently, conversion optimization specialists have discovered the immense power of experimentation when applied to an online environment in the form of A/B Testing, Usability Testing, and more. Common examples are Revenue and Conversions. link] (Great for all statistical calculations – the most robust tool on the net).

Marketing 133

Marketing Metrics Programming Design 133

ConversionXL

JULY 10, 2019

To illustrate, let’s say you were responsible for driving 4,000 net new email subscribers each month. Following the inverted pyramid guidelines, you can show high-level, aggregate performance with one chart, and break out performance with another. The “why” of what happened is rarely found in standard aggregate charts.

Metrics 133

Metrics Analytics Green Aggregator 133

Occam's Razor

MAY 18, 2010

I have said: All data in aggregate is "crap" Because it is. You can imagine then how absolutely heartbreaking it is for me to note that nearly all reporting that I see is data in aggregate. Tons of data "puking", all just aggregates. Remember macro AND micro conversions ! All visits. Total revenue.

Analytics 123

Analytics Web Acquisition Metrics 123

ConversionXL

SEPTEMBER 1, 2016

As marketers, we’re all trying to improve the customer experience and increase conversions. If viewed holistically, this data is just a generalized aggregation of disparate data points. Grouping all these visitors under the same umbrella would be akin to me saying that the average net worth of Warren Buffett and myself is $31.6

eCommerce 78

eCommerce Analytics Revenue Customer 78

Occam's Razor

MARCH 23, 2010

There is always one exception to the rule. :) It can be of some value to take aggregated data about your visitors (especially those that converted) and put it into your corporate data warehouse where all other data of your company sits. But even if 110% of the signs point to that first make sure you have aggregated all the marginal gains.

Analytics 118

Analytics Web Metrics Channel 118

Duct Tape Marketing

SEPTEMBER 10, 2019

Intercom is the only business messenger that starts with real-time chat then keeps growing your business with conversational bots and guided product tours. And we use the standard kind of format that most acquirers have adopted, which is called Net Promoter Score. Take Intercom customer, Unity. Make room for a revenue channel.

Entrepreneur 49

Entrepreneur Switzerland Revenue Differentiation 49

Occam's Razor

OCTOBER 22, 2008

Analyzing data in aggregate is a crime. When you look at all that in aggregate you get nothing. You think All Visits and Overall Conversion Rate gives you insights. While they form a much smaller % of my overall Visits, Visitors on my brand terms form a nice % of my overall conversions. Why Segmentation?

Analytics 105

Analytics Web Search Non-Compete 105

Occam's Razor

APRIL 6, 2009

The first source of the data are the logs that store the queries that are done by users on google.com (logs that have this data in aggregate, not by individual histories – you'll see the latter is not necessary). The second source of data are the logs from googlebot that indexes the world wide web and all the pages (and your site).

Search 103

Search PPC Matching Analytics 103

Duct Tape Marketing

APRIL 5, 2017

How do you get — you know and a lot of times that part-time person doesn’t you know they don’t have sales conversations or engineering conversations and so it’s very difficult for them to even produce the content. And you can start to put that in Excel or whatever and aggregate the most popular responses.

Email 32

Email Search Engineer Curation 32

ConversionXL

MAY 27, 2020

Another great example of linkable assets are pages that aggregate industry stats, like this one. Also, start the conversation on LinkedIn, then switch to email. Remember, only a subset of the potential links will pan out, so a broken page with 100 links may net only 5 for you. Growth Design does an amazing job at this.

B2B 142

B2B Social Media Email Campaign 142

Austin Startup

JUNE 2, 2021

interpreting a “better human being” as one that does less harm to the environment, or as a goal, is a net benefit to the environment. However, in aggregate, the more automation we have introduced, the more jobs we have created?—?this In aggregate, automation and digital technologies can make us better humans. as an individual?—?is

Technology 62

Technology Aggregator United States Japan 62

ConversionXL

JULY 11, 2016

Elite Camp is a 3-day traffic and (mainly) conversion event. “Umbrella terms” are when you aggregate multiple features and benefits under one vague term, like “powerful” or “easy-to-use.” Build a business case around conversion optimization. 7 Basic Plots on Wikipedia ). Why is it a problem?

PPC 48

PPC Analytics Video Non-Compete 48

Startup Lessons Learned

MAY 4, 2021

Just before the IPO, I had a far-reaching conversation with co-founder and CEO Brian Armstrong as he approached this major milestone for the company he co-founded back in 2012. Here's my conversation with Brian Armstrong. We're having this conversation still in the midst of a seemingly never ending pandemic and lockdown.

IPO 113

IPO Cofounder Technical Review Government 113

Start Up Blog

APRIL 29, 2013

The co-commerce era is here and defined by the 3 C’s – Collaboration, Conversations and Creativity. Like most politically important information, consumers will eventually get to be in control of their own aggregated data. Conversation has overtaken contemplation.

Uruguay 123

Uruguay Technical Review Vertical Las Vegas 123

VC Cafe

FEBRUARY 14, 2010

mobile telephone operators, broadcasters, content aggregators and media agents. MeCanto provides a centralized system for storing, accessing and organizing the entire personal music collection from any location, either through an internet browser or mobile phone, without the need to perform any file conversions, or lengthy data transfers.

Mobile 109

Mobile IP SMS Networking 109

VC Cafe

JANUARY 16, 2011

. - Logia offers Mobile Operators a range of solution for their Apps Stores starting from Content Aggregation, Billing aggregation to full white labeled Apps Store. Logia has the unique combination of being both a content aggregator and a billing aggregator. Mce Systems. MailVision.

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103