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How To Prepare Your eCommerce Store For Black Friday 2018

YoungUpstarts

That’s how much money online shoppers are estimated to spend between Thanksgiving and Black Friday 2018. Read on to learn how to prepare your ecommerce store for Black Friday and Cyber Monday 2018. Create all campaigns and creative assets (for your website, social media, email marketing, advertisements, etc.) Billion dollars.

eCommerce 157
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5 Great Marketing Tips For Entrepreneurs And Startups In 2018

YoungUpstarts

Here are the tips to follow in 2018: 1. Highlight the features of your product and tell the audience that you are doing it for them. Before the products are ready start a marketing or advertising campaign. Marketing does not have to be expensive to help you stand out in the market among the competitors.

Marketing 133
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Why That $1 Million Doesn’t Always Mean Your Crowdfunding Campaign Was A Success

YoungUpstarts

Crowdfunding has become common place for new products and new brands. Kickstarter companies alone have raised more than $786 million in funds ( Forbes ) and while many companies still use this method for raising money for production, others are recognizing the marketing value running a campaign can have.

Campaign 145
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Mixpanel vs. Google Analytics: The 2018 Guide

ConversionXL

Google Analytics switched its default metric from “sessions” to “users” in 2018, mirroring Mixpanel’s emphasis on users over pageviews. When Mixpanel makes the most sense : If your website or app is your product, however, Mixpanel offers the granular detail that’s essential for monitoring user behavior.

Analytics 119
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How to QA Ecommerce Email Campaigns to Increase ROI

ConversionXL

Black Friday and Cyber Monday sales represented $123 billion in revenue in 2018. People don’t go through email campaigns from the customer’s perspective to see what they’re receiving prior to or after an online purchase. In this post, you’ll learn how to QA your email campaigns so they work for you and your customers.

Campaign 123
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Facebook Messenger Chatbot Marketing: The Definitive Guide (2018)

crowdSPRING Blog

If you want to learn more about chatbots generally, read Drift’s The 2018 State of Chatbots Report: How Chatbots Are Reshaping Online Experiences. You Can Send Them Push Notifications – Anyone who messages your page is opted into messaging, so you can send them follow-ups or reminder drip campaigns, which is amazing.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

In 2018, after two short years and $3 million raised in startup funds, recruitment AI company Ansaro shut down due to bad market fit. To succeed in today’s crowded market, you need to harmonize product marketing and brand marketing. Brand vs product marketing: Friends or foe? They rely on each other for success.

Marketing 110