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How to Increase eCommerce Sales — Growth Tips from Industry Experts

Up and Running

What are some of the best business strategies to scale your new eCommerce business ? But what if I told you there’s a way to find the best eCommerce marketing strategies for your business? Proven strategies that will optimize your return on investment (ROI) and are firmly rooted in the methodologies adopted by top eCommerce platforms.

eCommerce 152
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How to Improve eCommerce Conversions for Your Business

Up and Running

Making it vital that you fix these issues quickly and if possible, long before you launch your eCommerce shop. To help get your eCommerce platform in order, here are our top tips to help maximize conversions on your website. You may remember the days of accessing the internet via dial-up. Test price comparison tables.

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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

Decisions that affect Chrome—with a nearly two-thirds market share —are decisions that affect the Internet, especially paid advertising. The solution has to balance four variables: Revenue for publishers that sell ad space; Targeting capability for ad networks; Return on ad spend for ad buyers; Privacy for users who see ads.

Caching 140
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7 Retargeting Case Studies That’ll Boost Your Current Campaigns

ConversionXL

What if grouping all audiences into the same retargeting campaign is actually doing more harm than good? The truth is that a lot of people never give the attention or resources that’s needed to improve their retargeting campaigns. Achieved CPAs that were 34% cheaper than non-brand search campaigns. It’s an afterthought.

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Tips For Targeting A Hyper-Local Audience

YoungUpstarts

To be successful with any marketing campaign, you have to meet people where they’re at. The more people engage with your posts, the more Facebook will show your posts to other people in your network and in the area. Social media ad campaigns are inexpensive compared to traditional means. Use Social Media To Your Advantage.

Audience 147
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The Best Free Email Marketing Tool for Startups and Small Businesses

Up and Running

Building a list and setting up email templates and campaigns takes time. For example, finishing a campaign and ready to send or schedule it? I use Mailchimp for the distribution of weekly newsletters, and for list growth via opt-ins for multiple types of campaigns. There are metrics to review. Segmentation.

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The Entrepreneur’s Guide to Setting Up Your First Website

Up and Running

Everybody and their mom uses the internet to discover new brands, influencers and ultimately to buy new products and services. On places like Facebook, where the CPM (cost to reach 1,000) is the cheapest of any ad network ever: Source. Ecommerce functions: shopping carts or methods for accepting payments.