From Loyalty Programs To Fan Clubs, A Paradigm Shift
YoungUpstarts
DECEMBER 5, 2013
I have been involved in many of these innovations, mainly through my last startup venture, a company that became the world’s leading provider of credit card loyalty solutions with bank customers in 30 countries. Or this: “Apple doesn’t do loyalty because they produce outrageously awesome products.” If you want loyalty, get a dog.”
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