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Fortifying Profits: Strategies to Shield Your Business from Embezzlement

Duct Tape Marketing

Fortifying Profits: Strategies to Shield Your Business from Embezzlement written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast, I interviewed Todd Rammler, president and founder of Michigan CFO Associates.

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Why the Future of Tesla May Depend on Knowing What Happened to Billy Durant

Steve Blank

Sloan Foundation , the Sloan School of Management at MIT , the Sloan program at Stanford , and the Sloan/Kettering Memorial Cancer Center in New York. Each of these GM divisions focused on its own day-to-day operations with each division general manager responsible for the division’s profit and loss. There’s the Alfred P.

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How To Name Your Startup And Brands

Brandanew

I’m a week and a half old in Ann Arbor, Michigan, so it was quite interesting to talk to another Startup founder over a falafel wrap. So if you’re an early stage thinking about how to name your Startups and small biz brands, read on… About the Startup. The first time I read the name, it puzzled me.

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How to Write Better B2B Case Studies: 2 Lessons from Psychology

ConversionXL

For some, it can be tempting to feature the “big name” client in your case study. Use real photos of your customer, their full name and job title, verbatim quotes, etc. So, instead of: You could write: “Digital ad tech company cuts management costs by 50% and lowers bid latency to <100MS with Platform Equinix and Unitas Global.”.

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Local Marketing Strategies For Your Small Business

Duct Tape Marketing

Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. Laura earned an MBA from the University of Michigan and a BFA at Carnegie Mellon University. She an MBA from the university of Michigan and a BFA at Carnegie Mellon university.

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Damaged Pure Michigan Brand Impedes Economic Development

Gregg Fraley, Author of Jack's Notebook

Pure Michigan is a Damaged Brand. As a Michigan resident I’ve followed the developments in Flint with a mixture of horror, sadness, outrage, and confusion. The focus of this post is about the damage that has been done to the state of Michigan’s brand, Pure Michigan. Pure Michigan is (or was) a brilliant brand.

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How To Improve Your Local Marketing Strategy

Duct Tape Marketing

Laura has marketed, sold to, and collaborated with local businesses for over 10 years of her career as a marketer and business manager. Laura earned an MBA from the University of Michigan and a BFA at Carnegie Mellon University. Sharon, an MBA from the University of Michigan and a BFA at Carnegie Mellon University.