Startup Professionals Musings

APRIL 13, 2020

If you have a software development background like mine, I’m sure you often get questions about when to outsource, versus building the solution in-house. Don’t count on contracts and non-disclosure agreements to save you. Internal services, like marketing and accounting, are more manageable and have less customer visibility.

Intellectual Property 306

Intellectual Property Non-disclosure Agreement Software Review Technical Review 306

ConversionXL

JANUARY 18, 2022

It’s tough to compete on product alone and you’re likely to see diminishing returns. Learn how to identify what your customers want from your brand, how to build momentum with content, and then explore some brands that excel at brand marketing. For most of 2021, CXL didn’t have a marketing team. The solution: build a brand.

Marketing 109

Marketing Social Media Non-Compete Audience 109

Both Sides of the Table

JANUARY 12, 2014

Yesterday I wrote a post about “ growth hacking ” and why I thought it was wrong that people were hating on the term unnecessarily. But being best-in-class at online marketing is also a sine qua non to standout from your peer group. Online marketing uses techniques for driving promotion and place.

SEM 379

SEM Viral Marketing Widget 379

ConversionXL

FEBRUARY 3, 2022

It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. Growth hacking isn’t about deploying sleazy tricks. It’s about making calculated, data-driven moves for fast growth. Growth marketing was born out of necessity.

Retention 113

Retention Marketing Acquisition Channel 113

View from Seed

APRIL 2, 2024

A few big players emerge that compete on scale and scope, much like AB Inbev in the beer industry and the megafunds in venture. The best way to compete in this world was to pursue a craft strategy on the opposite side of the spectrum focused on small scale production of high-quality products.

Merger 343

Merger Non-Compete Early Stage Venture Capital 343

Duct Tape Marketing

DECEMBER 29, 2021

5 Trends For Small Business Marketing In 2022 written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with John Jantsch. In this episode of the Duct Tape Marketing Podcast , I’m going to do a solo show to start the year off. I’m talking about small business marketing trends for 2022.

Small Business 81

Small Business Marketing Audio Networking 81

Startup Professionals Musings

APRIL 28, 2023

Always start with a formal proposal, limited in scope to a specific common objective or technology, for a limited amount of time, bounded by a two-way non-disclosure statement. Every startup has a core competency which should not be shared. Expand the market for both. Expand core competency and solidify strengths.

Non-Compete 262

Non-Compete Intellectual Property Merger Acquisition 262

The Startup Magazine

OCTOBER 23, 2023

The global Loan Origination and Management Market is projected to reach USD 3308.10 Informed decision-making is not just about approvals but also portfolio management and risk mitigation strategies. million by 2030, with an estimated CAGR of 14.7% during 2021-2030. Are you ready to take advantage?

Technical Review 137

Technical Review Analytics Non-Compete Mobile 137

ConversionXL

MARCH 19, 2020

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. This post surveys what people have done in the past—and what marketing leaders are doing now—to make it through tough times and thrive in the post-crisis era. Tim Stewart, trsdigital. But nothing gets better if we stand still.

Marketing 121

Marketing Campaign Non-Compete Lean 121

Both Sides of the Table

MARCH 1, 2016

At the Upfront Summit in early February, we had a chance to have many off-the-record conversations with Limited Partners (LPs) who fund Venture Capital (VC) funds about their views of the market. Some 75% of LPs polled said they are concerned about investment pace, burn and valuations; for now, only 6% seem “deeply concerned.”

Venture Capital 150

Venture Capital LP Silicon Valley Marketing 150

View from Seed

OCTOBER 11, 2022

We’ve coinvested with her, competed against her, and have shared wins and losses. Through all of this, what has been obvious is her hunger to serve founders and desire to work with entrepreneurs to bring about the kind of world changing impact we seek to be a part of at NextView. In terms of strategy, many things remain the same.

Cofounder 156

Cofounder San Francisco Portfolio Limited Partner 156

View from Seed

APRIL 27, 2020

Your line of work not only impacts how you go about your working hours, it also shapes your identity and the choices available to other non-work aspects of your daily life. . We think leveraging technology to broaden the economic access for mass market workers represents a massive (and massively overlooked) opportunity for innovation.

Marketing 156

Marketing Retention Non-Compete Algorithm 156

The Startup Magazine

DECEMBER 22, 2018

Think about intellectual property as anything you’d want to copyright, trademark, or patent. File Several Types of Non-Disclosure Agreements. There are several types of non-disclosure agreements , and it’s important that you understand which are most relevant to your business and can be beneficial to you.

Intellectual Property 110

Intellectual Property Non-disclosure Agreement Software Review Non-Compete 110

ReadWriteStart

JANUARY 20, 2020

Unfortunately, however, our love affair with startups is unfounded, especially as it relates to those who may be looking to provide, market to or target their product/service to the startup segment. Yes, these types of stories are fun to talk about, but they’re more of the exception than the rule. Why We Are In Love With Startups?

Sweat Equity 107

Sweat Equity Non-Compete Startup Azure 107

Startup Professionals Musings

AUGUST 8, 2014

If you have a software development background like mine, Im sure you often get questions about when to outsource, versus building the solution in-house. Dont count on contracts and non-disclosure agreements to save you. Internal services, like marketing and accounting, are more manageable and have less customer visibility.

Intellectual Property 238

Intellectual Property Non-disclosure Agreement Software Review Offshore 238

Startup Professionals Musings

JUNE 5, 2012

You have to take the risk, but keep your wits about you. We were both losing in the lucrative high-end market segment. We finally decided set up a strategic partnership with a joint product to capture this elusive segment of the market. But remember that “dancing with the wolves” can also get you eaten for lunch.

Non-Compete 241

Non-Compete Merger Technical Review Software Review 241

VC Cafe

SEPTEMBER 2, 2022

Market size Team Traction Competition – be honest and knowledgeable about your competitive landscape Business model/ financials The Ask – how much are you raising? I picked my top 4 below: Poorly analyzed market size: The TAM of a product/solution is an important indication of investment worthiness.

Technical Review 166

Technical Review Early Stage Cofounder Portfolio 166

Startup Professionals Musings

AUGUST 1, 2020

Always start with a formal proposal, limited in scope to a specific common objective or technology, for a limited amount of time, bounded by a two-way non-disclosure statement. Every startup has a core competency which should not be shared. Expand the market for both. Expand core competency and solidify strengths.

Non-Compete 317

Non-Compete Intellectual Property Merger Acquisition 317

Up and Running

JUNE 27, 2018

Gathering your team to plot out your next marketing campaign can seem daunting, especially for a new business. If you aren’t strategic and thoughtful about how you spend your money, you’re more likely to waste your money on campaigns and tactics that don’t work. . Lack of a marketing plan. But it shouldn’t be just any old plan.

Marketing 109

Marketing Social Media Campaign Sales Cycle 109

ReadWriteStart

JANUARY 20, 2020

Unfortunately, however, our love affair with startups is unfounded, especially as it relates to those who may be looking to provide, market to or target their product/service to the startup segment. We found most unfunded or under-funded startups unable to compete with larger budgets, backed by some of the most prolific venture capitalists.

Sweat Equity 78

Sweat Equity Non-Compete Startup Azure 78

The Startup Magazine

FEBRUARY 10, 2022

A strong employer brand helps organisations compete for the best talent, retain good staff, and establish credibility in their specific field of expertise. Employees who dislike the job they do, and the company they work for, will speak negatively about them, which can be damaging in a world of social media and online review platforms.

Social Media 173

Social Media Non-Compete Employee Affiliate 173

Startup Professionals Musings

MAY 4, 2011

You have to take the risk, but keep your wits about you. We were both losing in the lucrative high-end market segment. We finally decided set up a strategic partnership with a joint product to capture this elusive segment of the market. But remember that “dancing with the wolves” can also get you eaten for lunch.

Partner 225

Partner Non-Compete Merger Technical Review 225

Steve Blank

APRIL 14, 2013

The previous post, part 4, was about Beijing’s entrepreneurial ecosystem these are my final observations. The Chinese Social Media Landscape diagram below from Resonance does a great job of illustrating the players in the Chinese market. Note that the inner ring shows their global equivalents.). like WeChat.). Competition.

China 327

China Silicon Valley Non-Compete Intellectual Property 327

Startup Professionals Musings

JULY 10, 2023

Most of the time, I’m all about providing encouragement and inspiration to entrepreneurs. The reality of marketing. Everybody wants to do the fun stuff: shuck and jive with the beautiful people, and create fun marketing campaigns. More accurately, marketing is the process of convincing people that they need your product.

Entrepreneur 247

Entrepreneur Non-Compete Startup Cloud 247

Startup Professionals Musings

AUGUST 10, 2020

Technology is so key to every business these days that experienced business-smart but non-tech entrepreneurs are feeling deeper and deeper in the hole. The non-technical leadership attributes of excellent communication skills, high integrity, passion, and perseverance are critical for the success of the whole team.

Non-Compete 435

Non-Compete Cofounder Social Media Partner 435

Austin Startup

MAY 9, 2018

Every so often, I get an email from an entrepreneur that starts something like this: “By reading further, you agree to the terms of our non-disclosure and non-compete agreement” My immediate reaction is to delete these emails with prejudice. I am not alone. VCs get inundated with pitch decks and proposals for new technology.

Non-Compete 55

Non-Compete Stealth Seed Stage Metrics 55

Startup Professionals Musings

OCTOBER 19, 2020

Most of the time, I’m all about providing encouragement and inspiration to entrepreneurs. The reality of marketing. Everybody wants to do the fun stuff: shuck and jive with the beautiful people, and create fun marketing campaigns. More accurately, marketing is the process of convincing people that they need your product.

Entrepreneur 435

Entrepreneur Non-Compete Cloud Campaign 435

Up and Running

NOVEMBER 19, 2018

What’s a non-emergency medical transportation business? If you’re thinking about starting a NEMT business, read on. There is a growing market opportunity in the NEMT services industry. Image via TechCrunch. The state of the NEMT industry. But they do just that for an estimated 3.6 million Americans. “But million Americans.

Non-Compete 92

Non-Compete Operations Programming Hiring 92

Up and Running

JANUARY 23, 2012

Market research is a very important step for all startups as, amongst other things, it helps you understand whether your offering is likely to generate demand. Once you have a clear sense of who your customers are, the following represent some additional things to think about: Where are these customers? How many customers are there?

Marketing 86

Marketing Software Developers Software Development Non-Compete 86

Duct Tape Marketing

JUNE 26, 2023

10 Signs You Need A Marketing Strategy and How To Get Back On Track written by John Jantsch read more at Duct Tape Marketing As a marketing consultant, I meet numerous business owners who are all set to take their companies to new heights. This is where the AI Prompts for Building a Marketing Strategy toolkit comes in!

Non-Compete 77

Non-Compete Retention Marketing Differentiation 77

Startup Professionals Musings

JANUARY 14, 2023

Ready to scale is when you have a proven product and a proven business model, about to expand to new geographies and markets. Most consulting services, like marketing, are not scalable, since they must be delivered by experts, and cloning experts is slow and expensive. Outsource what is non-strategic to optimize leverage.

Hockey Stick 339

Hockey Stick Intellectual Property Non-Compete Business Model 339

ConversionXL

MARCH 19, 2012

What about when the product matches the customer’s needs and wants, and they trust the seller? Here are 9 things you should know about purchasing decisions. There’s a famous study about jam tasting. In the marketing world, Dhar says, “meaningless attributes often lead to meaningful differentiation. “.

Social Media 129

Social Media Technical Review Arlington Clickthrough 129

Up and Running

MARCH 11, 2020

When starting a new business you should consider the potential industries your company may have the best opportunity to compete in. The ride-sharing market is expected to achieve a growth rate of more than 20 percent between 2018-2025. The global on-demand transportation market is expected to reach USD $304.97 How to Stand Out.

Technical Review 97

Technical Review Green Silicon Valley Non-Compete 97

Steve Blank

SEPTEMBER 5, 2018

Reading the NY Times article “ Jeffrey Katzenberg Raises $1 Billion for Short-Form Video Venture, ” I realized it was time for a new startup heuristic: the amount of customer discovery and product-market fit you need to find is inversely proportional to the amount and availability of risk capital. ” Fire, Ready, Aim. IPOs dried up.

Lean 335

Lean Burn Rate Startup IPO 335

Both Sides of the Table

NOVEMBER 13, 2014

Thus began my marketing campaign. As a firm we start by wanting to attract future partners who have worked at startups before and have developed a competence which might be marketing (Greg) or product and CEO experience (Kara) plus amazing Biz Dev experience (Hamet). These are all of the intangibles we were looking for.

Partner 408

Partner Las Vegas Los Angeles Baltimore 408

Both Sides of the Table

JUNE 17, 2017

They actually lost about $175 million in cash in that quarter, FWIW. I know this seems obvious but I promise you that even smart people forget this when talking about profitability. They hired a marketing team to promote their products more broadly. See appendix if you want to know more on this.) Not necessarily.

Stock Options 227

Stock Options Startup Dilution Venture Capital 227

Startup Professionals Musings

FEBRUARY 4, 2022

There are many others, like the classic book about Ratan Tata bringing out the Nano car way back in 2009 in India for less than $2,500. You need a culture where restlessness is tolerated, curiosity is encouraged, passion is inspired, creativity is expected, and people are always talking about what’s next. Lead the revolution.

Technology 341

Technology Entrepreneur Non-Compete India 341