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How to Write Better B2B Case Studies: 2 Lessons from Psychology

ConversionXL

In a world of fake news and fake reviews—only 37% of B2B buyers trust vendors—genuine customer success stories are precious assets. Yet, a 2018 B2B content marketing report found that case studies, while frequently created, aren’t always persuasive: ( Image source ). This is a missed opportunity. Many buyers rely on social proof.

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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

After going through multiple levels of security, I was led upstairs, met my contact, and had my meeting. It was an alarming day at the office, and one that illuminated sincere office security concerns. These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc.

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How can startups engage Amazon and AWS

VC Cafe

AWS Marketplace Startup Program – the ‘app store’ for B2B startups who are interested to sell their product to AWS customers. These startups can also apply to the AWS Public Sector Startup Ramp – an accelerator program designed to help startups build and scale innovative solutions for the public sector.

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5 Tips To Build A First Website That Will Grow Your Business

YoungUpstarts

You’ve validated your market and designed a minimally viable prototype. Think of your first B2B web site as one step beyond your elevator pitch. Do not start a blog unless you can reliably post multiple times a month. Secure a domain name that makes it easy for people to find your company. Keep it simple. Just be clear.

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13 Empirically-Backed No BS Form Design Best Practices

ConversionXL

If you’re not following form design best practices, you might be leaving a significant amount of money on the table. But generally, implementing form design tactics that work more often than not is a good way to get started. Luckily there’s no shortage of data, case studies, research, and examples on form design best practices.

Design 91
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25 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

After doing some market research, I realized that there was a market for the handcrafted greeting cards that I make, and in September 2019, MsCraftprincess Designs was formed. Coone, MsCraftprincess Designs LLC ! #2- 9- Providing Legitimate B2B Customer Data in the Era of Mistrust. We like to say that we create paper hugs.

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7 Incredible Web Design, Branding, Digital Marketing Experiences

Occam's Razor

Masterful design, branding and marketing. In this blog post I want to try and do something similar by sharing some of my favorite digital experiences with you. Innocent: Passionate Copy and Heart-warming Visual Design. ~ Security Choice: The Power of Conversion Through Transparency. It says Continue securely.

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