Duct Tape Marketing

JANUARY 4, 2024

As the founder of The Clikk, Russell has witnessed the evolving landscape of newsletters, recognizing them as a powerful intersection of content marketing and direct response promotion. He is a digital marketing consultant, speaker and co-author of Digital Marketing for Dummies. I also look at sort of the virality.

Revenue 78

Revenue Advertising Email ChatGPT 78

ConversionXL

FEBRUARY 3, 2022

GrowthHackers founder and former Head of Growth at Dropbox, Sean Ellis , coined the term: “A growth hacker is a person whose true north is growth. In his course on Growth Mindset (part of CXL’s Growth Marketing Minidegree ), WeTheFuture.org founder John McBride describes three key components of a successful growth marketer: 1.

Retention 113

Retention Marketing Acquisition Channel 113

Up and Running

JULY 10, 2017

Different sources define freemium as a business model or a pricing strategy. I talked to Adam Hempenstall, founder and CEO at BetterProposals , who has been using freemium for three years for his SaaS product: “Honestly, I think it was a mistake. However, your pricing options go far beyond freemium and free trial. Youtube ads.

Startup 110

Startup Non-Compete Viral Software Review 110

Both Sides of the Table

OCTOBER 19, 2009

Another called Parker Harris, the co-founder and CTO. There was no viral social networking products back then like Twitter where people could easily discover your content. Consumer approach to software for business users. Page 4: Business Model. Free product. Page 3: Competition. Page 5: Financials.

Venture Capital 274

Venture Capital Term Sheet San Diego Viral 274

SoCal CTO

NOVEMBER 10, 2009

From there, I became the first non-founder employee at an e-commerce startup called BITSource, which was the first electronic software distributor delivering electronic volume software licenses to corporations. It was also beneficial because I got some good experience with both B2B and B2C business models. It sounds interesting.

Management 150

Management Product Entrepreneur Silicon Valley 150

Startup Professionals Musings

FEBRUARY 7, 2015

Businesses require an equally elegant business model, with the right price, messaging and delivery channel to the right target customers to keep the dream alive and growing. Defining the right business model requires the same diligence as designing the right product, but the approach and skills required are different.

Business Model 120

Business Model Technical Review Advisory Board Software Review 120

abovethecrowd.com

OCTOBER 17, 2013

The company, which the founder cleverly named “Stitch Fix,” had a remarkably unique offering compared to other women’s fashion experiences. Awareness of the service was clearly spreading virally through word of mouth. Dell’s product offering advantage, building to custom order, simultaneously created a business model advantage.

eCommerce 62

eCommerce Technical Review North America San Francisco 62

Austin Startup

AUGUST 22, 2018

Co-owner and founder Michael Heyne said that people didn’t understand the original name, a reference to doner kebabs (which isn’t even available on the menu anymore). Design Typecasting IRL A very talented friend who designs brands took on a restaurant project that went a little viral. But Unimark was a failed business.

Design 48

Design New York City Cofounder Bankruptcy 48

Startup Lessons Learned

OCTOBER 23, 2013

Alistair and Ben, co-authors of the book Lean Analytics, will help you sort it out in our next webcast, Lean Analytics for Non-tech Companies. In the Udemy course, Alistair and Ben expand these basics into a description of how to create empathy, stickiness, virality, revenue, and scale. Alistair: There are plenty.

Analytics 167

Analytics Lean Widget Metrics 167

Reid Hoffman

MARCH 19, 2019

What makes this tricky is that markets evolve, and an innovative technology or business model can transform a normal market into a Glengarry Glen Ross market. In it we explicitly state: “The real value creation comes when innovative technology enables innovative products and services with innovative business models….What

Cofounder 28

Cofounder Business Model IPO Non-Compete 28

Steve Blank

FEBRUARY 12, 2015

Over breakfast he got me up to date on his life since school (two non-CEO roles in startups,) but he wanted to talk about his third startup – the one he and two co-founders had started. In this first step, the goal of a startup is to search for a repeatable and scalable business model.

Startup 120

Startup Lean Venture Capital Advisory Board 120

Startup Professionals Musings

JUNE 26, 2020

If possible, quantify these in non-technical business terms, such as dollars saved or replacement costs over time. Provide specifics on the customer business model. Don’t let your passion convince you that word-of-mouth and viral marketing will suffice against well-funded competitors and ever more demanding customers.

Business Plan 423

Business Plan Product Intellectual Property Elevator Pitch 423

grasshopperherder.com

FEBRUARY 19, 2011

We’re testing a viral loop, direct sales, and affiliate marketing.&# If I can steal your idea by just hearing it, there is no defensible business model there. If you’re waiting for a technical co-founder to put up a landing page with signup form, you’re lazy. A: “I don’t know.

Cofounder 47

Cofounder NDA Founder Sweat Equity 47

Startup Lessons Learned

APRIL 14, 2009

What matters is proving the viability of the company’s business model, what investors call “traction.&# It should be even more important to the founders themselves, because it demonstrates that their business hypothesis is grounded in reality. They are busy too, but they are not creating value for the company.

Customer 167

Customer San Francisco Lean Hockey Stick 167

Steve Blank

APRIL 20, 2021

And Jennifer is now my co-instructor in the Stanford Lean LaunchPad class.). Note that if you’re familiar with the business model canvas, Steps 1-4 below are equivalent to a visual map of the choices a founder makes as they develop a business model canvas. The MVP Tree. Step 3: Jobs to Be Done.

Product 436

Product Viral Channel San Francisco 436

The Next Web

AUGUST 19, 2013

He is the co-­founder and CEO of Quote Roller and PandaDoc. His passions are business process automation, surfing, and his new baby girl Maya. ?. Sales are the bloodstream for most businesses, and tech startups are no exception. Well, then you’ve got to go viral. Well, then you’ve got to go viral.

Belarus 137

Belarus Viral Channel Startup 137

Austin Startup

JUNE 23, 2010

Furthermore, because the unique “spreading&# technology creates a powerful viral and virtual word of mouth effect, it has driven significant increases in both online traffic and physical traffic to the featured businesses’ websites and locations.

Dallas 75

Dallas Partner Austin Viral 75

Steve Blank

FEBRUARY 26, 2020

What most founders don’t realize is: Every stage of a startup requires a different set of metrics and milestones and founder skills. Knowing these will help a founder position her pitch to get investors’ attention. Founders need to keep their eye on the prize — not just the next funding round. Business Model.

Cofounder 431

Cofounder Seed Stage Valuation Metrics 431

Startup Lessons Learned

DECEMBER 14, 2009

Lessons Learned by Eric Ries Monday, December 14, 2009 Business ecology and the four customer currencies Lately, I’ve been rethinking the concept of “business model&# for startups, in favor of something I call “business ecology.&# Constructing a working business model is a form of ecosystem design.

Customer 156

Customer San Francisco Viral Lean 156

Up and Running

MAY 23, 2016

The one-page pitch format is also more suitable for SaaS businesses that are constantly testing new ideas. Your pitch is going to cover your strategy (what you’re going to do), your tactics (how you’re going to do it), your business model (how you will make money), and your schedule (who is doing what and when).

Software Review 74

Software Review Software Delaware Forecast 74

ConversionXL

JUNE 24, 2014

More detailed and reliable data allows you to tailor your business model, monitor trends and measure how they might impact future demand. However, be aware that any slips in customer service or problems with products can also go viral. Knowing who your users are means knowing what they do and don’t want.

Social Network 130

Social Network Viral Social Media B2C 130

reidhoffman.org

NOVEMBER 12, 2013

But with so many investors still licking their wounds from the dot-com bust, many focused on proven business models, such as advertising or e-commerce. We are the leader in the professional domain with viral growth. Great businesses can be built off this network, starting with matching talent and opportunity.

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

My co-hosts were Bob Walsh and Patrick Foley , hosts of the well-known Startup Success Podcast. How cofounders can collaborate without going crazy. So that means stuff like thinking about what a business model might be, it does mean customer development. It’s Episode 3 my little “ Loveline for startups.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

David Teten

DECEMBER 3, 2019

To learn more about this space, I suggest join an online community I co-founded, PEVCTech. . Tim Friedman, Founder, PE Stack , said, “If I could offer one piece of advice to today’s managers, it would be to take the time to understand the demands of the modern institutional LP. The 11 Steps of Investing in Private Companies.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Reid Hoffman

SEPTEMBER 8, 2020

Needless to say, this isn’t a business model that works in the pandemic world. Frequently, however, you need to pivot your business model and find new ways to make money. Business model evolution is the rule, not the exception. The only problem was, we didn’t have a working business model.

Startup 36

Startup Silicon Valley Business Model Mobile 36

Startup Lessons Learned

JULY 15, 2020

You may know him as the founder of Soylent, the nutrition company he started in his kitchen and scaled nationwide. Many of you will know Robert as the founder of Soylent, which he started out of his kitchen and then grew into a nationwide phenomenon. You're selling a consumable product, which is a great business model.

Technical Review 68

Technical Review Software Review Finance Technology 68

Both Sides of the Table

FEBRUARY 3, 2011

The first did a “purchase credits&# model like iStockphoto where you then burn down the credits you bought. They realized for them this was dumb because people didn’t want to use up their credits so viral adoption wasn’t happening quickly enough. They switched to a flat rate model and sharing went up immediately.

Viral 303

Viral Investment Bankers Video Business Model 303

Startup Professionals Musings

JANUARY 5, 2018

The reality is that successful businesses these days require an equally elegant business model, with the right marketing, delivery channel, price, and target customers, to get real traction. The founder had simply not done the work to validate a price and the perfect customer segment.

Product 137

Product Advisory Board Business Model Cofounder 137

Reid Hoffman

JANUARY 19, 2021

That’s because the making of the company relies on the founders, the CEO, the executives, the team members–in other words, the people who are putting in 80 to 100 hours per week, rather than the board members who are putting in one to two hours per week. Right now, our whole bet is on the CEO and the founders and making them successful.

Startup 36

Startup Cofounder Advertising Hiring 36

mashable.com

SEPTEMBER 14, 2011

Clearly Define Your Business Model While this may sound like a trivial task, young startups often have an exciting and innovative product, but no real plan for monetizing it. It’s critical to establish this component of your business before thinking seriously about growth. BonitaSoft has offices in France, the U.S.

France 77

France Marketing Social Media Startup 77

Reid Hoffman

OCTOBER 17, 2018

During the critical times when PayPal was developing its business model innovations and scaling up, we found ourselves needing to navigate a series of make-or-break challenges, or as I like to call them, “Oh s**t!” Much the same logic applies to nearly every aspect of your business. Talk about doing things that don’t scale!

Finder 28

Finder Rhode Island Cofounder Engineer 28

A Smart Bear: Startups and Marketing for Geeks

APRIL 9, 2013

Guest post by Ben Yoskovitz, the co-author of Lean Analytics , a new book on how to use analytics successfully in your business. They may not have been rigorously following Lean Startup from the get-go, but founder Robert May was testing his ideas right from the start. It’s a 1-page business model tool.

Lean 284

Lean Analytics Metrics Viral 284

A Smart Bear: Startups and Marketing for Geeks

JULY 7, 2016

When investors interrogate founders, these interrogatives arise, but with a twist: Adding the word “why” in front of each. But also you de-risk by aligning the solution to the founder’s existing abilities, for example in using whatever language/framework the founders are already adept in. When → Why now?

San Francisco 170

San Francisco Startup Framework Azure 170

betashop.com

OCTOBER 8, 2012

It has been awesome, flattering, and humbling to see that post went viral and has been seen by so many thousands of people — mainly aspiring entrepreneurs — and has been translated into many languages. But, you can iterate and iterate on features, but you cannot iterate your way to a business model.

Technical Review 108

Technical Review Technology Software Review Valuation 108

Startup Lessons Learned

MARCH 13, 2009

You have to know your business model. Most startups launch before theyve figured out what business theyre in. If the viral coefficient is 0.9, Founders push for it. In some ways, founders are even worse. My experience is that many founders actually have a deep anxiety that maybe they are not succeeding.

San Francisco 168

San Francisco PR Lean Early Stage 168

Lightspeed Venture Partners

OCTOBER 15, 2013

Christopher Gavigan, one of the cofounders, was previously CEO of the nonprofit Health Child Healthy World< [link] >, where he focused on educating parents about toxic risks, and is the author of a book by the same name. All the founders are parents of young children who came at this problem through first hand research and experience.

San Francisco 130

San Francisco Viral Cofounder Global 130

ReadWriteStart

JUNE 20, 2012

Customer discovery turns founders’ initial hypotheses about their market and customers into facts. Enthusiasts who spread the good news about your product to friends, family or co-workers are often called evangelists. But even as nonpaying users, these earlyvangelists are willing or eager accelerators of your viral growth.

Customer 119

Customer Advisory Board Engineer Cofounder 119