Duct Tape Marketing

DECEMBER 7, 2023

I'm not going to ask you to name your favorite truth or name all 10 truths, but I wonder if there's one or maybe two that you would say, Hey, these are the most significant things, or these are the things people get wrong the most in this age. If we manage to of what we call have a fair distribution of the digital dividend.

Employee 76

Employee Europe Leadership Technical Review 76

ConversionXL

FEBRUARY 3, 2022

The Ansoff Matrix , named for its strategist creator Igor Ansoff, can be a helpful tool as you evaluate growth opportunities. Strategic alliances with other brands to develop offerings or leverage each others’ distribution channels. Getting to know the 4 major types of growth strategies in marketing. Partnerships. Diversification.

Marketing 115

Marketing Framework Metrics Channel 115

Duct Tape Marketing

DECEMBER 19, 2018

Focus on Retention. Retention is also about focusing on building a robust on-boarding process for existing customers. Build campaigns that really train them, events that are experiences that surprise and delight, and a referral process that provides true incentive for them to pass your name along to others. Focus on Retention.

Marketing 72

Marketing Technical Review Software Review Retention 72

Both Sides of the Table

SEPTEMBER 19, 2011

By now you probably know that Netflix is splitting its business into two parts: its digital streaming business (retains the name Netflix) and its DVD mailing business, which was its original business (to be called Qwikster). In Netflix’s case this is their DVD distribution business.

Los Angeles 329

Los Angeles Revenue Retention Acquisition 329

VC Cafe

JULY 15, 2021

What are the main channels for app marketing and distribution today? Ads – targeted advertising is perhaps THE most reliable channel to market and distribute a consumer app. Therefore, my recommendation for startups who are pre-monetisation is to experiment with new organic distribution ways.

Mobile 190

Mobile Social Media Distribution PR 190

Duct Tape Marketing

AUGUST 23, 2023

Lloyed explores the intricate art of harnessing the community’s strength as your ultimate acquisition channe l, brand differentiator, feedback source, retention lever, and catalyst for transformative change. They're hard to forget your last name. It's all about standing out. And the last one is community of play.

Community 53

Community Kuwait Cofounder Bootstrapping 53

YoungUpstarts

JULY 21, 2015

Of course, the best information retention strategy is also an employee retention strategy: Hold on to your key people whenever possible. As their name suggests, these documents legally bind employees not to share certain information assets (often trade secrets). Proactively re-recruit your best knowledge workers.

Employee 100

Employee Technical Review Ratchet NDA 100

Mucker Lab

AUGUST 27, 2014

If you took a random sample of 100 entrepreneurs here in LA, over 50% might not be able to tell you how to technically calculate 90-day cohort retention or how to build a cash flow statement. It’s easy (and perhaps intellectually lazy) to use those big brand names as a proxy for the quality and potential of these entrepreneurs.

Los Angeles 138

Los Angeles Southern California Silicon Valley Technical Review 138

Up and Running

NOVEMBER 23, 2021

But what is eCommerce fulfillment and how can it help in customer service and retention? Why is eCommerce fulfillment an important tool for customer retention? eCommerce fulfillment is an important auxiliary service for online retailers looking to make a name in the market through their customer service efforts and activities.

eCommerce 110

eCommerce Customer Retention Reputation 110

ConversionXL

MARCH 29, 2017

Some secret growth hack or silver bullet that skyrocketed them to household names. For example, in a year, do you think you can increase your retention by 30%? Note: Drew suggests starting with the retention goal first.). Speed is, largely, the name of the game. Archive and distribute the learnings.

Marketing 48

Marketing Distribution Retention eCommerce 48

crowdSPRING Blog

AUGUST 7, 2018

Many small businesses assume that brands start and end with their business name and logo, and overlook all of the other important marketing content that is a part of any substantial branding effort. If you’ve changed your company’s logo and branding or overall marketing strategy, it is critical to update your website.

Small Business 59

Small Business Mobile Design Search 59

Up and Running

JANUARY 22, 2020

Within your image alt texts and file names, as appropriate. Distribute live videos and copy that build cannabis education and the lifestyle. And when done right, it can have a remarkable impact on customer engagement and retention. At the beginning of the title of your articles, if possible.

SMS 101

SMS Marketing Affiliate Social Media 101

Women Entrepreneurs Can

MARCH 26, 2022

Cyberattacks, workplace violence and natural disasters, just to name a few, merit different responses and developing and implementing an effective preparedness plan is a daunting task. Communication – Have a Plan: Once a detailed disaster plan has been developed, the plan should be distributed to employees and discussed as a team.

LLC 59

LLC Atlanta Retention Employee 59

Duct Tape Marketing

JUNE 15, 2022

Todd is the CEO of Blubrry Podcasting – a podcast media company that represents 105,000 Audio and Video podcasters in which his company provides advertising opportunities, media distribution/hosting, podcast media statistics, and other services. He is a podcast advertising specialist, and he founded the Tech Podcast Network in 2004.

Audio 63

Audio SMS Technical Review Advertising 63

Austin Startup

FEBRUARY 20, 2020

The Governor of Colorado was there promoting Colorado as a hub for blockchain and distributed ledger technology. My biggest goal for 2020 is just to continue doing good work, building our name as an authority in the space, helping our clients innovate with blockchain, and ultimately move us closer to mainstream adoption.

San Francisco 97

San Francisco Cofounder Colorado Security 97

ConversionXL

FEBRUARY 3, 2022

They work to improve top-of-funnel metrics like brand awareness and identify opportunities to improve customer activation, retention, and referral efforts. This is a broad goal, so you’ll need to uncover experiments that improve any metric influencing purchasing behavior and retention. a live stream with an influencer on social media).

Framework 102

Framework Marketing Acquisition Retention 102

ConversionXL

AUGUST 5, 2021

This could be as simple as a first name and email address, or as complex as credit card details acquired from a trial. For example, let’s say you generate leads by offering free ebooks like the following from Vidyard : The form captures the contact’s name, email address, and job title. Conversion & retention.

Software Review 143

Software Review Technical Review San Diego Retention 143

crowdSPRING Blog

AUGUST 6, 2018

They point out : A consistent brand helps increase the overall value of your company by reinforcing your position in the marketplace, attracting better quality customers with higher retention rates and raising the perceived value of your products or services….In

Mobile 48

Mobile Design Technical Review RSS 48

Duct Tape Marketing

FEBRUARY 1, 2023

Camden is the Founder and CEO of the Nonprofit Organization Beyond the Crisis Beyond the Crisis, the food-distribution charity, which has distributed over 100,000 dollars of food items to housing communities and homeless shelters across Massachusetts. Her name is Kathleen Walsh, she's my mentor to date with the nonprofit.

Entrepreneur 71

Entrepreneur Massachusetts Distribution Networking 71

ConversionXL

AUGUST 24, 2021

As you can see, there are many names for marketing managers and many niches for marketing managers. In general, marketing manager responsibilities boil down to overseeing and implementing marketing campaigns to facilitate growth and retention for the company—in whatever shape or form the company does this. Others get creative.

Management 141

Management Marketing Campaign Social Media 141

Startup Lessons Learned

OCTOBER 7, 2008

Lessons Learned by Eric Ries Tuesday, October 7, 2008 The App Store after the gold rush I wrote earlier about the issue of distribution advantage on the iPhone. I think its helpful to think about two kinds of competition for distribution: acquisition competition and retention competition. So what can you do?

San Francisco 68

San Francisco Lean Retention SEM 68

ConversionXL

OCTOBER 14, 2021

For example, you could deploy CSAT surveys at various parts of the buyer’s journey (distributed across leads so as not to bombard a single customer with multiple questions). From the moment the world turned to remote work, Zoom’s name was everywhere. Or are you concerned more with customer retention and cross-sell opportunities?

Metrics 157

Metrics Marketing Campaign Audience 157

Startup Lessons Learned

APRIL 14, 2009

Now, in some situations, this over-selling would lead to a secondary problem, namely, that customers would realize they had been duped and refuse to re-subscribe. Because they have no presence in the market, they have to find distribution channels to bring in customers. That leads to cashing many checks.

Customer 167

Customer San Francisco Lean Hockey Stick 167

ConversionXL

FEBRUARY 25, 2016

The onboarding process brought more people to the core value, thus increasing revenue and improving retention. Let’s say you’re a distributed startup team frustrated with your web meeting software. In case of non-unique city names, the system can easily come back with a question, ‘do you mean this city or that city?’,

Web 48

Web Software Review Jordan Technical Review 48

Duct Tape Marketing

MARCH 30, 2023

Laughs and playfulness will connect your team and help strengthen bonds and relationships amongst them, which then will help solve issues that can be found in unhappy employees such as retention, engagement, physical and mental health problems, or lack of innovation and creativity. Kristi Herold (05:45): Absolutely.

Retention 74

Retention Canada Channel Pay to Play 74

ConversionXL

APRIL 3, 2018

Map out each lifecycle stage and variations, and name each. Tara Robertson – How to 10x Growth by Optimizing Customer Marketing & Retention. Retention is the most important thing – if that’s poor, nothing else matters. Retention is the most important thing – if that’s poor, nothing else matters.

Retention 106

Retention Artificial Inteligence Channel Email 106

andrewchenblog.com

MARCH 10, 2010

If all of those buildings were to power down, it may be that the relative distribution of business would remain the same, but we’ll never know since that will never happen Important navigational areas like homepages, inboxes, notifications, etc are all the same way. You could have named it “User Experience Debt&#.

Technical Review 47

Technical Review Design Las Vegas Product 47

Duct Tape Marketing

APRIL 27, 2022

22:24] Retention and recruitment have become really hot right now for a lot of organizations – what role can community play? [24:13] My name milita tub was an early investor in communities and started the community fund. And so retention and recruitment have become, you know, really hot right now for a lot of our organizations.

Community 68

Community New York Small Business New York City 68

ConversionXL

JUNE 16, 2022

Each one leads with a benefit that starts with an action word: Generate leads with a free podcast; Monetize your podcast; Distribute your podcasts; Import your existing podcasts into Kajabi. Displaying a logo or case study from a big-name client conveys authority and credibility, reducing the risk for customers on the fence.

B2B 129

B2B Email Sales Acquisition 129

Hunter Walker

SEPTEMBER 9, 2023

Creativity is happening within communities and platforms which bring together distribution and collaboration. Hence, conversion rates and retention fall over time. And you can directly and indirectly monetize your creativity in a myriad of ways. Global Fandom.

Non-Compete 161

Non-Compete Distribution Community B2B 161

Mike Michalowicz

FEBRUARY 11, 2013

Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. Get a Twitter account in your business name. Surprises always work to instill loyalty and retention. Purchase a membership that allows you to advertise your business and USE IT.

Small Business 167

Small Business Marketing PR Social Media 167

Occam's Razor

FEBRUARY 28, 2017

Too much emphasis was on Averages (remember averages suck, distributions are better ). It also has massively delicious implications in your data, acquisition and retention strategies (ignoring the sweet, heavenly, implications on your customers). For The New Yorker they can easily tie to my name, address, credit card and a more.

Metrics 60

Metrics Analytics Acquisition Naming 60

Both Sides of the Table

JANUARY 17, 2011

The key is channeling what you learn when you drive onto paper for retention purposes so you have to write it down soon afterward. From left to right I wrote in boxes: talent discovery, content development, production, post-production, distribution, & marketing. I use tools to invoke my creative self.

Technical Review 356

Technical Review Framework Audience Media 356

aweissman.com

NOVEMBER 20, 2007

Similiar to online ads moving from pure play direct response to other ad formats and marketing goals (branding, time spent, retention, consideration,etc). Real Names Be Proof: twitter music usv words e: andy at aweissman dot com or andy at usv dot com "Great meals fade in reflection; everything else gains.". at 4:26 PM. Post a Comment.

Audio 20

Audio Retention Analytics Distribution 20

SoCal CTO

OCTOBER 5, 2010

10 Tips for Adding Game Mechanics to a Non-Gaming Service - ReadWriteStart , September 21, 2010 Game mechanics have become a popular way of increasing user engagement and pushing user adoption, referral and retention, and many startups have sought ways to incorporate game mechanics into their sites. Why You Should Write. Status / reputation.

Technology 191

Technology Product San Francisco CTO Hire 191

Occam's Razor

SEPTEMBER 15, 2014

They use different technologies of course, and different distribution mechanisms. If you are starting new, or going to touch the code on your website for any reason, please, in the name of Thor, Superman and Dilbert, use a tag management solution. You have to solve for all of them. Analytics > Mobile > Overview > Devices.

Analytics 141

Analytics Metrics Mobile DC 141

Duct Tape Marketing

JUNE 8, 2023

John Jantsch (01:42): So I'll be the first to admit, when I saw the title of the book, I was like, oh yeah, a lot of companies are having to do distributed workforces and run remote today pretty clearly when we get into it, that's, you're not necessarily saying that's how to go. Liam Martin (01:40): Thanks for having me, John.

Management 67

Management Cofounder ChatGPT Leadership 67