Duct Tape Marketing

JULY 31, 2024

Kelly Campbell specializes in guiding leaders to integrate trauma awareness into their leadership styles, fostering supportive and effective team environments. We discuss the critical role of trauma-informed leadership in creating a supportive and innovative work environment. But a “supportive environment,” for sure.

Leadership 75

Leadership Employee Retention New York City 75

Mike Michalowicz

JANUARY 18, 2023

As you can surmise, success in your business leans solely on this starting point, and how effectively you can communicate your message. Internal, external communication, email, calls, meetings, Zoom, social media, you name it. . This soft skill can be a hard one to master, and can determine the trajectory of your business.

Small Business 60

Small Business Leadership Retention Employee 60

crowdSPRING Blog

SEPTEMBER 2, 2011

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Small Business Legal Issues: Trade Names, Logos and Trademark Law – [link]. Lean Marketing tips: not-for-profit edition – [link]. That was my idea – [link].

Social Media 90

Social Media Small Business Design Media 90

ConversionXL

JUNE 2, 2022

GumGum now also lists similar clients, including Vodafone and Sprint, a sign of how one big-name client can attract others. The aim is to answer questions and establish trust and thought leadership to progress potential customers down the funnel towards conversion. Is your industry open season or are you up against established names.

Lead Generation 94

Lead Generation Marketing Sales Cycle Campaign 94

The Startup Magazine

OCTOBER 27, 2019

Namely, as many as 50% of them never make it to their fifth anniversary, and around one-third are unable to conclude the initial year of operations. The only way to undercut their efforts is to exercise strategies of cost leadership or differentiation, which translates to slashing the prices or offering something more innovative.

Technical Review 61

Technical Review Revenue Software Review Campaign 61

ConversionXL

MARCH 19, 2020

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). As the recession wrapped up, they had to remind consumers of lean times. Image source ).

Marketing 121

Marketing Campaign Non-Compete Lean 121

Startup Lessons Learned

OCTOBER 4, 2008

Maybe youd like to start with The lean startup , How to listen to customers , or What does a startup CTO actually do? ) In 2007, BusinessWeek named Ries one of the Best Young Entrepreneurs of Tech and in 2009 he was honored with a TechFellow award in the category of Engineering Leadership. Looking forward for your future posts.

San Francisco 155

San Francisco Technical Cofounder Fractional CTO CTO 155

Steve Blank

AUGUST 31, 2009

The first hint lies in its name; this is a product development model, not a marketing model, not a sales hiring model, not a customer acquisition model, not even a financing model (and we’ll also find that in most cases it’s even a poor model to use to develop a product.) So what’s wrong the product development model? business model.

Customer Development 245

Customer Development Developer Customer Silicon Valley 245

Steve Blank

DECEMBER 7, 2009

As we were out looking for our Series B round, our company had gotten the attention of “name of big VC firm here” who wanted a play in enterprise software. Never Get Even, Get Ahead With a set of orders from brand name customers, we had growing confidence that we had achieved product/market fit. Are These Your Slides?

Silicon Valley 261

Silicon Valley Non-disclosure Agreement NDA Startup 261

Duct Tape Marketing

JUNE 13, 2024

Her extensive experience in marketing leadership at Clutch have provided innovative tricks into how verified reviews can transform agency success and drive growth. Before Clutch, Katie was the CMO at Dwell Full, a prop tech startup and has over a decade of marketing leadership in the online B2B marketing marketplaces, I should say.

Technical Review 79

Technical Review Software Review B2B Demand 79

Mike Michalowicz

JANUARY 16, 2023

Otherwise, you’re leaning toward another genre of book entirely. This is a name that changed my authorship journey: AJ Harper. There are many co writers who do not demand their name be included and some who prefer it. A short story is fine. Try to keep the emotions and trauma in check. Feel you have to go it alone.

Small Business 60

Small Business Audience Revenue Dilution 60

Duct Tape Marketing

FEBRUARY 10, 2022

15:59] What’s the first strategic sort of leadership hire that you think an agency needs? [17:07] Jason Blumer (09:15): So, and that's kind of leaning them into the accrual world versus cash reporting. So, and if we hear a revenue number, we know how many people, the structure of the leadership team. We just see tons of.

CPA 85

CPA Technical Review Revenue Forecast 85

OnlyOnce

AUGUST 4, 2022

Gore & Associates, which you can find written out online without a name but with the description that “individuals don’t need close supervision; what they need is mentoring and support.” Leadership and mentorship matter and make a difference in guiding strategy, critical decisions, and careers.

Operations 62

Operations Management Framework Leadership 62

YoungUpstarts

MAY 13, 2013

Only the worst “bully bosses” make it a practice to scream at an employee, or call him abusive names, or threaten to fire him the next time he makes the coffee too strong.) First, a little background: I teach my clients there are three default roles that people lean toward — Victim, Rescuer, or Persecutor. Quite the opposite, in fact.

Employee 226

Employee Programming Management Revenue 226

crowdSPRING Blog

DECEMBER 29, 2010

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! 10 tips on finding a great name for your company – [link]. Lean Marketing Strategies for Small Businesses and Startups – [link]. Focus on Enterprise or SMB Accounts?

Social Media 93

Social Media Small Business Design Media 93

ConversionXL

FEBRUARY 3, 2022

This philosophy comes from The Lean Startup methodology , which relies on testing hypotheses to better understand your customers’ pain points and goals. The Ansoff Matrix , named for its strategist creator Igor Ansoff, can be a helpful tool as you evaluate growth opportunities. Failing fast is different from failing often.

Marketing 115

Marketing Framework Metrics Channel 115

crowdSPRING Blog

NOVEMBER 10, 2010

These posts and videos are about logo design , web design , startups, entrepreneurship, small business, leadership, social media, marketing, and more! Lean Startups aren’t Cheap Startups – [link]. The Most Ridiculous Beer Names Of All Time – [link]. Your Worst Enemy Is Yourself – [link].

Social Media 92

Social Media Costa Rica Small Business Design 92

Hearpreneur

APRIL 13, 2022

When I think, of a “disruptor,” the first name that comes to mind is Elon Musk. One of the most important lessons entrepreneurs can learn from Dropbox is to adopt the lean start-up methodology and start. Under his leadership, Google has become a leading player in both these strategic areas. Photo Credit: Fletcher Wimbush.

Artificial Inteligence 77

Artificial Inteligence Entrepreneur Technical Review Software Review 77

Startup Lessons Learned

APRIL 25, 2019

Back in March of 2015, I launched a Kickstarter campaign with these words: “Hi, my name is Eric Ries. I’m an entrepreneur and the author of The Lean Startup. Since writing The Lean Startup, I’ve traveled around the world, helping companies of every size adopt the Lean Startup approach.

Audio 108

Audio Lean Cofounder IPO 108

ConversionXL

JANUARY 24, 2014

How to get big name testimonials and clients. Leadership Team. Work Your Connections To Get That Big Name Client & Testimonial. ” His answer, “I’m a big fan of the lean startup methodology[.] In my interview with Hunter, we discuss: The key responsibilities of a business development professional.

Developer 104

Developer API Cofounder New Jersey 104

Rob Go

SEPTEMBER 9, 2013

For example: Dropbox, Reddit, and Birch Box, to name a few. Mass TLC Unconference: Large annual conference put on by the MA Technology Leadership Council. Lean Startup Circle Boston – Meetup dedicated to the lean startup and customer development methodology. The Grand-daddy. Next major event? Future M on Oct 16.

Boston 71

Boston Technical Review Community Cofounder 71

ConversionXL

JUNE 30, 2019

The fact that your client, leadership, or colleagues believe something about competitors doesn’t mean it’s true. As you’re doing your analysis, write down your observations, take screenshots, and give them descriptive names to make it easier to browse later. The lean, aggressive ones do.

SEO 126

SEO Conversion Analytics Design 126

Both Sides of the Table

SEPTEMBER 10, 2021

Other than that we’ve adopted a “barbell strategy” where we may choose to avoid the high-priced, less-proven A & B rounds but we have raised 3 Growth Funds that then can lean in when there is more quantitative evidence of growth and market leadership and we can underwrite a $10–20 million round from a separate vehicle.

Pre-Money Valuation 471

Pre-Money Valuation Valuation Venture Capital Early Stage 471

YoungUpstarts

APRIL 27, 2017

Sustainable Growth Requires Planning and Direct Involvement of Leadership. Without direct intervention by leadership, sales and profits begin a rapid descent. Six Sigma is not just for large companies; lean concepts are beneficial for organizations of all sizes.

Small Business 124

Small Business Small Business Administration Lean Marketing 124

Up and Running

NOVEMBER 10, 2015

” As the managing editor of Bplans, I’ve had the good fortune to learn about business via the content we share; through interviews with LivePlan customers and other business owners; and thanks to brilliant, informal coaching from people like Tim Berry, Noah Parsons, and the rest of the executive leadership team at Palo Alto Software.

Curation 60

Curation Lean Software Review Finder 60

Both Sides of the Table

DECEMBER 13, 2017

Every day when I see names “trending on Twitter” I think to myself, “Oy. But given the imbalance in leadership roles we're going to have to lean on the scales and break some s**t to make sure things really change. Did they die or harass?” That’s my starting point. Do you find yourself having the same thought?

Hiring 195

Hiring Lean Cloud Reputation 195

Steve Blank

OCTOBER 5, 2009

I worked at Multiflow, a name you’d recognize, ending up running the OS group. Reply Karma in the Lean Startup Era , on January 28, 2010 at 5:26 pm Said: [.] He was my role model at Convergent, mentor at Ardent and partner at E.piphany. Future posts will have some Ben stories.

North Carolina 133

North Carolina Silicon Valley Fractional VPE Part-Time VPE 133

ConversionXL

MAY 11, 2017

The fact that your client, leadership or colleagues believe something about competitors doesn’t mean it is true. As you are doing your analysis, write down your observations, take screenshots and give them descriptive names to make it easier to browse later. The lean, aggressive ones do. We all have blinders on sometimes.

SEO 131

SEO Analytics Conversion Search 131

crowdSPRING Blog

SEPTEMBER 25, 2011

″ slip of paper with our name and contact info as what it is: the best opportunity you have to market yourself or your business to a truly targeted and captive audience: the person to whom you hand it. Related posts: Lean Marketing: Public Relations strategies for small businesses and startups. Business card design: BeeOsx.

Lean 112

Lean Marketing Public Relations Small Business 112

Steve Blank

SEPTEMBER 14, 2009

We have in our partnership a gent by the name of Barry Fidelman who puts us all to shame with his intensity. » Dig for Leadership - Stories that try to make the world a better place. , AKPC_IDS += "1128,"; (No Ratings Yet) Loading … Posted in Leadership | Tagged [.] tags: vc entrepreneurship) [.]

Silicon Valley 237

Silicon Valley IPO Technical Review Venture Capital 237

Steve Blank

JUNE 25, 2009

These companies would take our computers and put their name on them and resell them to their customers. He even remembered the names of their wives and kids and some details about schools or events. (I I couldn’t believe it, here we were wasting precious time and the dumb sales guy is talking about other stuff.)

Technology 145

Technology Silicon Valley Fractional VPE Part-Time VPE 145

View from Seed

DECEMBER 7, 2020

Instead of pretending like your competitors or failed companies in your space don’t exist, lean into the larger market narrative, and your differentiation within it. Offer to be a source in your area of expertise — whether that’s startup leadership writ large, the future of work, how consumer businesses are fending off Apple and Amazon, etc.

PR 177

PR Founder Early Stage Differentiation 177

Duct Tape Marketing

JULY 18, 2023

She opens the window and she leans out. And from a leadership standpoint, you know, the should thing just makes people not want to try. I mean, and that, I think trust, extending trust like that is probably one of the greatest leadership skills. One throws a snowball and it smacks into the window. And do you know what she says?

South Korea 61

South Korea Artificial Inteligence Audio Networking 61

Steve Blank

APRIL 2, 2009

Finally, since no one would believe a set of benchmarks named after our company, we needed a façade of independence, so we named them after the street the company was headquartered on in Sunnyvale California – they became known as the Potrero Benchmarks.

Silicon Valley 128

Silicon Valley Technical Review RSS Software Review 128

ConversionXL

JANUARY 8, 2021

From naming your product to using your strengths to your advantage, this short read gives you plenty to implement in your own marketing and branding efforts. The Lean Startup by Eric Ries (2011). On personal effectiveness and leadership. Delivering Happiness by Tony Hsieh (2010). This post contains video, click to play].

PPC 134

PPC Marketing Lean Differentiation 134

Steve Blank

APRIL 9, 2009

This year, marketing need to provide sales with 40,000 active and accepted leads, company and product name recognition over 65% in our target market, and five positive product reviews per quarter. We will accomplish this through demand-creation activities (advertising, PR, tradeshows, seminars, web sites, etc.),

Silicon Valley 271

Silicon Valley Technical Review RSS PR 271

Duct Tape Marketing

SEPTEMBER 30, 2022

And then speaking with a leadership team, they were very upfront in the very beginning about how they want that to be a part of everything they do from day one and we live it. What's your name? It's like, that's who they got to know us, and now they're starting to trust us, so they're gonna give us their name and email.

Marketing 87

Marketing Differentiation B2C PR 87