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ConversionXL
JANUARY 18, 2022
You’d think that no one could recreate a product so sophisticated and advanced as space rockets, right? With enough resources, products can always be copied. It’s tough to compete on product alone and you’re likely to see diminishing returns. Brand is your strongest asset. In 2002, Elon Musk created Space X.
ConversionXL
FEBRUARY 3, 2022
It’s why Canva can call itself a multibillion-dollar platform and how ConvertKit pulled itself up to compete with goliaths like MailChimp and Campaign Monitor. In this article, you’ll learn what growth hacking in marketing is and what it’s not. Why do people think growth hacking in marketing is controversial?
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ConversionXL
MARCH 19, 2020
An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. It can also keep your employees employed or help you retain your job—a modicum of security in uncertain times. Bain offers a rubric based on your current market position and financial strength: ( Image source ).
Up and Running
JUNE 27, 2018
Gathering your team to plot out your next marketing campaign can seem daunting, especially for a new business. If you aren’t strategic and thoughtful about how you spend your money, you’re more likely to waste your money on campaigns and tactics that don’t work. . Lack of a marketing plan.
ConversionXL
MARCH 31, 2021
The most successful agencies are beginning to invest more time and money in content marketing to establish expertise in their industry and, more importantly, generate inbound appointments. Mining your clients for pain-points, success, and topic ideas. It involves putting in the work.
Up and Running
JULY 26, 2017
Website, web app, or a mobile app—what would be the right “form” for your business idea ? Some, on the contrary, say that the modern user is already experiencing app fatigue and that people tend to use just three apps at most , so competing for desktop attention still remains easier. What is your product goal?
crowdSPRING Blog
OCTOBER 25, 2018
Your company’s brand is the sum total of the experience your customers and prospects have with your company. A good brand communicates what your company does and how it does it. A good brand also establishes trust and credibility with your prospects and customers. A generic logo will hurt your business.
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