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How to Supercharge your Content Marketing with Paid Advertising

Brandanew

While we’ve often talked about organic Content Marketing, today we have guest blogger and entrepreneur, Garett Gan sharing his views on Content Marketing with paid advertising. Sometimes, paid advertising tools and platforms can be a great supplement to these more traditional means of distribution. Start with those notes already!

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Introducing Trust, and the Importance of Product-Founder Fit

Both Sides of the Table

Digital advertising spend is projected to grow 25% this year to $191 billion, and Google (69%), Facebook (59%), Snapchat (116%) and Twitter (87%) all just reported rapid growth in their year over year advertising revenues. founders, marketers, investors? For these companies, it looks like a rosy picture.

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The Hitchhiker’s Guide to the Boston Tech Community – August 2012

Rob Go

There is a wealth of resources that are unique to this town and a vibrant community of hackers, business people, and investors at various stages in their career. Large Tech Meetups: Web Innovators Group : Quarterly Demo-Style meetup in Cambridge draws over 1000 members of the startup community each time. The Grand-daddy.

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Announcing NextView Operator Guilds

View from Seed

The concept our Guilds is simple: We want to bring together small groups of Product and Go-to-Market experts to lend their time to support our portfolio company founders and key operators. Pierre Valade, Co-Founder of Sunrise & Mobile Designer at Microsoft. Brian Balfour, Founder & CEO of Reforge. Product Guild.

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Retail Reimagined: 9 Trends for the Future of Physical Retail

ConversionXL

The chatter of the “Retail Apocalypse” began long before the recent events of a global pandemic. Small retailers are the bedrock of our communities, and consumers will still choose to shop retail when the experience is worth it. Paige Briscoe, founder of ReRoot. We did them. Image source ). Image source ).

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The Ultimate CEO Twitter List

YoungUpstarts

@jack : Twitter founder Jack Dorsey is on Twitter as well, sharing updates from his work as the CEO of Square. dens : Co-founder and CEO of Foursquare Dennis Crowley gets personal on his Twitter account, sharing his interests in soccer and hidden urban art. MichaelDell : Follow Michael Dell, Chairman and CEO of Dell.

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The Hitchhiker’s Guide to the Boston Tech Community (Fall 2013 Edition)

Rob Go

There is a wealth of resources that are unique to this town and a vibrant community of hackers, product designers, business people, and investors at various stages in their career. Mobile Mondays : Boston chapter of the world’s largest Mobile professional community. Boston is a great place to start and build a company. The Grand-daddy.

Boston 71