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Making Social Media Work For SMEs

YoungUpstarts

Reddington, president, FedEx Express Asia Pacific. Small businesses rarely have the time or resources to invest in outsourced customer service support, and some are finding it more efficient to serve customers via social media platforms: one LinkedIn study from 2014 revealed that 81 percent of North American SMEs use social media [5].

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[Asia] Socialbakers Opens Asia Pacific HQ In Singapore

YoungUpstarts

Global social media analytics and optimization company Socialbakers has announced the opening of its new Asia-Pacific headquarters based in Singapore. ”By 2017, Asia-Pacific will have the largest social network population worldwide.

Asia 178
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Smartphones – The Crucial Thread In The Fashion Retail Marketing Mix?

YoungUpstarts

With the proliferation of blog shops and rise of online shopping in Singapore – and in Asia – the casual observer might be forgiven for thinking the brick and mortar shops will go the way of the Dodo. I will be presenting the results at the upcoming Asia Fashion Summit 2013 at the Raffles Conference and Convention Centre this month.

Singapore 173
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

In the meantime, influencers can increase brand awareness for your business by publishing a review of your product on social media. Omnichannel: Diversity and Inclusion Every successful organization uses multiple channels to communicate with potential customers and advertise its products.

eCommerce 185
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Small Businesses A Great Fit For The New Nimble Marketplace

YoungUpstarts

There’s increasingly an omni-channel approach to purchasing. In fact, social media platforms like Facebook have become useful sources of product endorsements. We are now almost as likely to buy a product because of an online review or recommendation from someone within our social media circles as we are after seeing a TV ad(3).

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8 Tips For Online Startups To Improve Customer Experience

YoungUpstarts

Social media, website, email, live chat, everything adds up to the overall impression customers have with your business. People will expect the have the same level of service and consistent experience regardless of which channel they are using. Show that you value others opinions by having a feedback channel.

Sri Lanka 160
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UGC Strategies to Boost Your Brand

Women Entrepreneurs Can

Users can share UGC / UCC via social media platforms, forums, comments, reviews, and open-source sites like Wikipedia. Social media-fuelled the rise of the UGC. UGC posts get more engagements that improve SMO or social media optimization. It is currently the leading social media platform. 3 Examples of UGC Strategies.