Duct Tape Marketing

DECEMBER 20, 2022

TikTok is very much vertical, short form, you know, 50 to 15 to kind of 62nd videos. So those are kind of probably the two biggest differentiators. I mean the people are writing what we might have thought of as a blog post , you know, now in, in social media. And it is, it becomes a micro blog. Is the reason for that?

Marketing 96

Marketing Social Media Video Technical Review 96

ConversionXL

JANUARY 16, 2014

In another study, Granify, a CRO software company, conducted a real time behavior analysis of 20+ million visitors over 5 different verticals and also found that “lower prices” was not as pervasive as we may have believed. Shipping Costs. Now, as I said, these are just averages. Wait a second?! superior customer service.

Software Review 117

Software Review Social Media Vertical Algorithm 117

Steve Blank

APRIL 10, 2009

Reply One difference between VCs and Entrepreneurs « Lightspeed Venture Partners Blog , on April 20, 2009 at 7:06 am Said: [.] I love the way you differentiate. Reply Reversible vs. Irreversible Decisions at Oregonstartups.com Blog , on April 26, 2009 at 4:25 pm Said: [.] Blog at WordPress.com.

Silicon Valley 300

Silicon Valley RSS Startup Agile 300

ConversionXL

APRIL 18, 2019

For example, while all of your blog posts may qualify as “Informational” in intent, some may serve users in different stages of awareness: Fitting keywords into the customer journey is a better way to segment intent. Or do they satisfy a range of potential intents? In SERPs, Google shows its hand. Individual sites? Aggregators?

Search 126

Search Aggregator New York SEO 126

ConversionXL

MAY 11, 2017

To create a value proposition that really differentiates your offer, you have to know how the competitors position themselves. Reviewing a competitor’s online presence helps me understand how to differentiate my client. What I am looking for is common trends within that vertical. What is it on your website?

SEO 131

SEO Analytics Conversion Search 131

Steve Blank

SEPTEMBER 7, 2009

on Cafepress, but is now literally priceless since the copyright owner put it on his blog.) Reply Pros and cons of Push and Pull product positioning and differentiation « Yet Another (ex-)VC Blog , on February 21, 2010 at 11:14 am Said: [.] Blog at WordPress.com. Absolutely priceless. Well, it used to be $29.95

Customer Development 224

Customer Development Developer Customer Silicon Valley 224

Steve Blank

MARCH 25, 2009

Glad to see you blogging! thanks Reply Denis , on March 27, 2009 at 7:05 pm Said: Steve, is this blog in addition to the book or instead of it? What part of this blog should I read if I am also reading the book? Steve Blank has started a blog. Blog at WordPress.com. What did I learn so far?

Silicon Valley 141

Silicon Valley Marketing RSS California 141

ConversionXL

MAY 27, 2022

Bootstrapped startup Omnisend carved out a $19 million niche in an already saturated vertical. A demand generation manager’s responsibilities involve creating and distributing targeted content ( blog posts , podcasts, and thought leadership) that educates potential customers on solving common challenges relevant to their product or industry.

Lead Generation 107

Lead Generation Demand Audience eCommerce 107

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. talks about the concept of implicit egoism in this article on the Shopify blog. image source. Greg Ciotti (again!)

Retention 115

Retention Customer Developer Programming 115

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. talks about the concept of implicit egoism in this article on the Shopify blog. image source. Greg Ciotti (again!)

Retention 112

Retention Developer Customer Programming 112

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. talks about the concept of implicit egoism in this article on the Shopify blog. image source. Greg Ciotti (again!)

Retention 105

Retention Customer Developer Programming 105

View from Seed

FEBRUARY 1, 2017

Because voice activation may require users to know both what they want and who provides it, today’s leading brands in any given vertical will have a huge advantage. Even with very specific asks, the value of platform differentiation beyond library volume starts to erode with voice.

Vertical 120

Vertical Differentiation Internet SEO 120

Austin Startup

APRIL 25, 2017

I won’t dive into cost structure in this blog post, but let’s think through how Snap could grow revenue 20x. While not all of our investments will pay off in the long run, we are willing to take these risks in an attempt to create the best and most differentiated products in the market.” I think AR is that big, it’s huge.

Valuation 48

Valuation Technical Review Forecast Social Network 48

ConversionXL

JUNE 5, 2014

For industries with thin profit margins, offering an incentive like 2% off isn’t very enticing, and in many verticals, and in some cases might require a significant lift in sales in order to break even. talks about the concept of implicit egoism in this article on the Shopify blog. image source. Greg Ciotti (again!)

Retention 98

Retention Customer Developer Programming 98

Both Sides of the Table

JUNE 18, 2010

The strategy of GigaOm and where they differentiate in the market. Diverse search results include stream updates, blog posts, news articles, photos, videos (versus Twitter/FaceBook1 only). Network of vertical focused sites: BeachMint, BeachMint, WineMint, etc.; first vertical to launch by 2010 Holiday Season.

Venture Capital 225

Venture Capital Non-Compete Vertical Europe 225

Start Up Blog

JULY 31, 2013

My previous blog post has 12 random thoughts I came up with. More valued to the market and most importantly differentiated. Technological disruption means we need to be wide in our skill base, not thin and vertical. ” Admittedly it is a bit confusing. We skype chat every night and plan our next steps.

Vertical 87

Vertical Differentiation Technology Demand 87

cdixon.org

SEPTEMBER 17, 2011

cdixon.org - chris dixons blog. My posterous blog. Quite early on, you will be able to differentiate yourself – and having competitors help you grow the market can actually be a good thing. link] Closer To The Ideal » Blog Archive » If you have an idea for a startup, talk about the idea with everyone. [.]

Stealth 68

Stealth Startup NDA Cofounder 68

Hunter Walker

MAY 20, 2018

The idea was to build a publishing-focused brand with events as a revenue base while we figured out our own differentiation in a crowded market — and then added business lines around advertising, custom content and now subscriptions. I joined Digiday seven years ago after many years reporting on the industry.

PR 64

PR Media Differentiation Audience 64

Cracking the Code

JANUARY 19, 2016

Even in 2006, when I joined Bessemer Venture Partners, there was still a lot of skepticism in the Silicon Valley around SaaS (one of my first blog post in 2006 was titled: “W hy I disagree with Tony Zingale — CEO of Mercury Interactive — on the future of SaaS "). My SaaS focus at Accel Partners is the natural continuity of this path.

API 48

API Silicon Valley Europe Differentiation 48

ReadWriteStart

JANUARY 20, 2011

I just wrote a post on my blog saying, Apple Doesn't Need Steve Jobs; Tech Industry Does. and e-commerce businesses, so I would love to work with Kelly to help her figure out the various nuances of building a successful e-commerce business, especially one that differentiates on personalization. I am sure most entrepreneurs have.

Entrepreneur 114

Entrepreneur Silicon Valley Vertical Massachusetts 114

ReadWriteStart

MAY 12, 2011

I suggested LinkedIn, oDesk, and eLance with the caveat that the field is extremely competitive and crowded and differentiation would be tough to achieve. Today, he has over a thousand, and he has chosen to focus on the realtor vertical. She has, thus far, not done any other formal customer acquisition initiative. Happy Grasshopper.

San Francisco 125

San Francisco Entrepreneur Silicon Valley India 125

The Startup Magazine

JUNE 26, 2018

Depending on your vertical, total cost of business name change can run into millions of dollars like the attempt to change UTA to TDU. Differentiation in this case is key. Several businesses on scaling realize that their original name isn’t reflective of their new status. Source: Pixabay. Any known negative connotations?

Naming 70

Naming eCommerce Startup Database 70

Duct Tape Marketing

AUGUST 25, 2022

It doesn't have to just be a vertical. And so I think within whether it's, it's choosing a market vertical or horizontal or a fixed offer, like you have to find that element in your business, that lows, common denominator, that atomic unit for scale. It was about content that was strategic and it wasn't just blog posts.

Marketing 83

Marketing Framework Vertical SEO 83

crowdSPRING Blog

FEBRUARY 9, 2014

Slopestyle runs are judged on the difficulty of the tricks being executed, the vertical height achieved, and the overall execution of the run. The athletes performing in this event have to differentiate themselves from the competition and this is done by creating original tricks and moves that no one else can imitate or execute as skillfully.

Entrepreneur 91

Entrepreneur Vertical Small Business Differentiation 91

Duct Tape Marketing

JANUARY 25, 2023

7:30] Would you say self-publishing is seen as a differentiator for businesses? [11:42] People wanna get on the speaking circuits for whatever, you know, industry or vertical they're in. [2:25] Is self-publishing a more profitable way to publish today? [5:12] 5:12] Why would someone want to self-publish a book? [7:30]

Audience 88

Audience Revenue Distribution Differentiation 88

Duct Tape Marketing

FEBRUARY 16, 2022

It doesn't have to just be a vertical. And so I think within whether it's, it's choosing a market vertical or horizontal or a fixed offer, like you have to find that element in your business, that lowest common denominator, that atomic unit for scale. It was about content that was strategic and it wasn't just blog posts.

Framework 80

Framework Vertical Hosting Networking 80

ConversionXL

OCTOBER 25, 2018

Maybe you’ve integrated a couple of tactics across your company—say, blogging and email. What happens when Google’s algorithm cuts organic visibility for your blog in half? For MST Solutions, Bogdanovich has focused on executing well on one vertical per quarter, then expanding to other verticals. It’s an absurd standard.

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

FEBRUARY 3, 2022

Though Dollar Shave Club’s organic strategy appears to be growing their following, there is an opportunity to improve by differentiating content across social channels. One of Qless’s core verticals is the retail industry. Image source. Currently, Dollar Shave Club cross-posts the same content on Twitter, Facebook, and Instagram.

Framework 102

Framework Marketing Acquisition Retention 102

Start Up Blog

JANUARY 29, 2012

And it’s harder than ever to differentiate consumer goods. Dominant players like Walmart will continue to call the shots, and eat into suppliers business via backwards vertical integration. . • We can no longer buy an audience on demand. It’s no longer a brand built monologue. Consumers and are now connected and in control. •

Australia 93

Australia Distribution Asia Channel 93

crowdSPRING Blog

APRIL 18, 2018

If you aren’t the only brand in your vertical that is natural and earthy, a splash of color might help your product stand out from your competitors’ products. The post 6 Proven Tips for Successful Food Packaging appeared first on crowdspring Blog. On the other hand, keep an eye out for what competitors are doing.

Las Vegas 68

Las Vegas Design Green Nevada 68

pandodaily.com

JULY 18, 2012

Fab’s differentiator is taste and you don’t develop taste overnight, the two argue. ”We’ve been successful, because we’re not kids,” Shellhammer said. Today I realized that I the time I spend on Pando has eclipsed the time I previously spent on multiple blogs. Great Article. Great Article.

Entrepreneur 45

Entrepreneur San Francisco Silicon Valley Technical Review 45

ConversionXL

JANUARY 21, 2020

What about corporation-wide reporting for different brands, verticals, portals, or even companies within a multinational concern, all of which operate in different countries? When I first had to monitor 15 webshops, 6 blogs, a member area (in several languages), and two other brands for an international fitness company, I was overwhelmed.

Technical Review 73

Technical Review Software Review Analytics Aggregator 73

Steve Blank

SEPTEMBER 10, 2009

The VP of Marketing looked at all the other PDAs on the market and differentiated Handspring’s product by emphasizing its superior expandability and performance. Reply Squawking Tech » Blog Archive » Why The iPad Will Be A Success, In the Long Term , on February 7, 2010 at 12:12 pm Said: [.] Blog at WordPress.com.

Customer Development 196

Customer Development Developer Customer Silicon Valley 196

Version One Ventures

JANUARY 25, 2023

But it might be a different story when it comes to enterprise software as there’s an opening for start-ups to create more value for their customers with vertical-specific AI products. If that’s the case, how can an AI enterprise company create a differentiated product on top of large language models (LLMs) like OpenAI?

Artificial Inteligence 78

Artificial Inteligence ChatGPT Azure Balance Sheet 78

crowdSPRING Blog

DECEMBER 13, 2018

Your brand positioning explains how your company differentiates in the marketplace and how you are different from your competitors. Sans-serif fonts evoke an informality that works well for blogs, personal websites, and casual business cultures. Horizontal vs vertical vs diagonal lines. Vertical lines draw the eye upward.

Marketing 162

Marketing Charlotte Naming Design 162

Software By Rob

AUGUST 11, 2009

The Differentiators The areas that kill the most time when consuming open source software are: Installation process Documentation Support Usability I’m sure we can all point out a handful of open source projects that have decent documentation and decent usability. . #23 Educated Nation | Higher Education Blog on 08.13.09

Open Source 62

Open Source Software Review Non-Compete Software 62

www.pakman.com

SEPTEMBER 27, 2012

Disruption: David Pakman's Blog. But if your service attracts particular verticals of content engagement, not all content is created equal, and some is much more valuable than others. However look for Twitter to use Twittercards and link management (affiliate programs, “products in your stream”) to differentiate.

Social Media 47

Social Media Vertical Advertising Distribution 47